Gatorade GX Patch and APP Feidhm: Feidhmchlár Soghluaiste by PepsiCo Design and Innovation

Gatorade GX Patch and APP Feidhm: Feidhmchlár Soghluaiste by PepsiCo Design and Innovation is a highly esteemed winner of the very prestigious 2022 Duais Airgid A' Design Award in Dealbhadh Theicneòlasan, Aplacaidean agus Bathar-bog Fòn-làimhe Competition Category.

AirgeadFòn-làimhe· 2022

Gatorade GX Patch and APP Feidhm: Feidhmchlár Soghluaiste

by PepsiCo Design and Innovation

Duais Airgid A' Design Award Winner in Fòn-làimhe Category

32,787

Verified Award Winner

Verify Award Status for #137260

View at A' Design Award Press Release Award Badge

Colors

The Design

About Gatorade GX Patch and APP Feidhm: Feidhmchlár Soghluaiste

Gx: is córas maisithe pearsanta é a chuirtear le chéile ag feidhmchlár soghluaiste, greamán allais agus buidéal in-athúsáidte. Greamaíonn greamán allais Gx den rí agus bailíonn sé allas le linn aon aclaíocht ard-déine chun caillteanas sreabhán agus sóidiam a rianú. Scanann Feidhmchlár Gx an greamán agus tógann sé próifíl allais. Ón bpróifíl allais, molann an feidhmchlár straitéisí maisithe agus breoslaithe don chéad aclaíocht eile. Moltar naoi bhfoirmle pod Gx le leibhéil éagsúla carbaihiodráití agus leictrilítí don úsáideoir. Úsáideann na poda níos lú plaisteach ná deochanna go hiomlán caolaithe, neamh-inathlíonta.

The Recognition

About the Duais Airgid A' Design Award

Tha Gatorade GX Patch and APP Feidhm: Feidhmchlár Soghluaiste air Duais Airgid A' Design Award a bhuannachadh, aithneachadh gu math urramach a bheirear do dhealbhaidhean den chiad ìre, àlainn agus drùidhteach. Tha buannaichean Airgid nan obraichean anabarrach boillsgeach agus gu math cruthachail a nochdas sàr-eòlas, tàlant agus geurchuis an luchd-dealbhaidh. Thathar an dùil gum bi Gatorade GX Patch and APP Feidhm: Feidhmchlár Soghluaiste na obair mhìorbhaileach, na sàr-eisimpleir a tha gu sònraichte proifeiseanta agus gu domhainn ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Airgid A' Design Award na innleachd glè fhaicsinneach, ion-mholta a bhrosnaicheas crìochan ealain, saidheans, dealbhaidh agus teicneolais. Tha Gatorade GX Patch and APP Feidhm: Feidhmchlár Soghluaiste na chruthachadh air a bheil mòran eud, a dhùisgeas miannan, a bheir faireachdainnean math agus a thogas iongnadh is miorbhail.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: For this elite hydration system, the reusable and customizable Gx bottle is key, working hand in hand with Gx pods. Available in nine different formulas, Gx pods contain differing levels of carbohydrates and electrolytes, which are suggested to the user by the Gx recommendation engine. The pods were also thoughtfully created with less plastic than fully diluted, non-refillable beverages.
Production Technology: The latest upgrade to the system is the new Gx Sweat Patch that completes the personalized hydration system. Until now, sweat testing was traditionally done in a lab using expensive equipment and skilled technicians, and therefore only accessible by top professional teams. Gatorade transformed this resource-intensive process into a method that is simpler, cheaper, and accessible to everyone by developing the Gx sweat patch. The patch is a next-level wearable that sticks to the user’s forearm and collects sweat from one high-intensity workout to track fluid and sodium loss. Then, the Gx App—designed to help athletes optimize workouts and track long term progress—scans it all. Using that unique sweat profile, it recommends hydration and fueling strategies for the next time the activity is performed, helping athletes optimize their workout and recovery.
Inspiration: Gatorade’s founding mission is rooted in an enduring commitment to maximizing athletic performance and helping athletes perform their best. We know that every athlete is unique and as a result has individualized needs in order to fuel peak performance. Customization and personalization are the next frontier of sports, nutrition, and sustainability.

Read the Press Release