Platanam Inneal Taighe · 2022
Lavazza Classy Plus An Inneal Cofaidh
- Duais Platanaim A' Design Award 2022 in Inneal Taighe
- CLIENT: Lavazza
- Estimated Number of Design Views: 2,367,052
- Verification code 3AB19BDC7D · Verify this award
Colors
About Lavazza Classy Plus An Inneal Cofaidh
Tha Classy Plus na inneal-grùdaidh espresso agus cofaidh uile-ann-aon air a dhealbhadh airson margaidh Ameireagadh a-Tuath, a’ tabhann eòlas iomlan air cultar cofaidh Eadailteach bho espresso gu cappuccino no latte. A bharrachd air an sin, tha taghadh cofaidh sìoltachain aig an inneal cuideachd agus gnìomh peilear dùbailte gus frithealadh air roghainnean sònraichte den mhargaidh seo. Tha Classy Plus air leth freagarrach airson oifisean beaga agus seòmraichean co-labhairt. Tha an dealbhadh caol aige a’ togail air cànan cruth stèidhichte Lavazza san roinn seo. Tha e air a chomharrachadh le slige a-muigh eadar-dhealaichte a’ còmhdach a’ phrìomh bodhaig agus suaicheantasan Lavazza boglach air na taobhan.
About the Duais Platanaim A' Design Award
Tha Lavazza Classy Plus An Inneal Cofaidh air Duais Platanaim A' Design Award a bhuannachadh, aithneachadh ro-urramach a bheirear do dhealbhaidhean a tha dha-rìribh sònraichte, eireachdail agus iongantach. Tha buannaichean Platanaim nam mìorbhailean cruthachaidh, nam fianais air crìochan cruthachalachd inntleachdail, agus a nochdas proifeiseantachd agus sàr-ghèinidh gun choimeas an luchd-dealbhaidh. Thathar an dùil gum bi na dealbhaidhean seo nan obraichean as ainmeile a mhìnicheas bòidhchead ùine, a chuidicheas le sunnd a' chomainn agus a bhrosnaicheas crìochan ealain, saidheans, dealbhaidh agus teicneolais. Tha Lavazza Classy Plus An Inneal Cofaidh a' nochdadh ìre sàr-mhathais os-chaithreach agus gu cinnteach a' dèanamh an t-saoghail nas fheàrr leis na feartan buannachdail is luachmhor aige. Tha Lavazza Classy Plus An Inneal Cofaidh na obair a bhuannaich Duais Platanaim A' Design Award a dhùisgeas miannan, a bhrosnaicheas, a thaitneas agus a thogas gàirdeachas mòr.
Press Kit
- Unique Properties
- Classy Plus has been designed especially for offices and the North American market, offering the complete experience of classic Italian coffee culture - from espresso to cappuccino or latte. In addition, the machine also has a special filter coffee selection and an innovative double shot function to cater for specific needs and preferences of this market and its users.
- Dimensions & Packaging
- Dimensions: 164mm / 376mm / 332mm, Weight: 5,9kg,
Power: 1250W, Voltage: 120, Frequency: 60 Hz.
Removable parts are dishwasher safe. It comes nicely boxed along with a Quick Start Guide and a more detailed instruction booklet. - Tags
- Lavazza, Coffee, Espresso, Cappuccino, Latte, milk frother, touch interface
- Production Technology
- main shell: plastic (ABS), finishing textured/glossy
water tank: plastic
drip grid, lever: metal
feet: silicone rubber - Design Challenge
- The project was developed in a short time frame on an existing platform. It was important to stay true to the established form language of this business channel and consider specific user needs of this specific target market.
- Research
- Development process through conceptual and formal research, 3D modelling, physical mock-ups, prototyping.
- Inspiration
- Classy Plus is ideal for small offices and conference rooms. Its slim, sleek design is inspired by professional Italian coffee equipment and is building on Lavazza's established form language in this segment. Slightly more serious and professional but still recognizably Italian in surfacing, details, and finish. It is characterised by a contrasting exterior shell that envelops the main body and shows embossed Lavazza logos on the sides. The simple user interface is placed prominently in a circular element at the front and main touchpoints are emphasised by metal accents.
- Project Duration
- The project was designed in Turin, Italy.
- Operation Flow
- Classy Plus is an all-in-one espresso and coffee brewer. Simply lift the lever, insert a capsule, place a cup on the grid and make espresso. Or use the dedicated glass mug to easily froth your favourite milk-based beverage. The machine is easy to use, and the touch interface offers six selections: Espresso, Lungo, Coffee, Macchiato, Cappuccino and Latte. It also has a double-shot function. The height of the drip tray can be adjusted effortlessly. The water tank in the back is big and transparent, so you will always know when it is time to refill. Classy Plus is also easy to clean.
- Patents
- Design patent/registered design, Patented Milk frothing System
- Image Credits
- Lavazza
