Knowledge Capsule Feart Bunasach: Aplacaid Shoghluaiste by Baidu Online Network Technology Beijing

Knowledge Capsule Feart Bunasach: Aplacaid Shoghluaiste by Baidu Online Network Technology Beijing is a highly esteemed winner of the very prestigious 2023 Duais Umha A' Design Award in Dealbhadh Theicneòlasan, Aplacaidean agus Bathar-bog Fòn-làimhe Competition Category.

UmhaFòn-làimhe· 2023

Knowledge Capsule Feart Bunasach: Aplacaid Shoghluaiste

by Baidu Online Network Technology Beijing

Client: Baidu Online Network Technology. Beijing

Duais Umha A' Design Award Winner in Fòn-làimhe Category

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The Design

About Knowledge Capsule Feart Bunasach: Aplacaid Shoghluaiste

Téacs an Leabhair: Is aplacaid shoghluaiste í Capsúl Eolais chun oideachas meabhairshláinte a chur ar fáil. Roghnaíonn Capsúl Eolais físeáin ghearra thart ar thrí nóiméad ar fad a mhíníonn ábhair chomhairleoireachta síceolaíochta. Cuireann intleacht shaorga clibeanna leis an ábhar, agus déantar athbhreithniú láimhe chun an cháilíocht a dheimhniú. Moltar ábhar do gach úsáideoir ansin bunaithe ar stair féachana agus ar phróifíl phearsanta. Treoraíonn cúntóir antraipeamorfach an idirghníomhaíocht agus déanann sé an taithí níos suaimhní. Ligeann ceachtanna fíorúla d'úsáideoirí foghlaim agus a ndul chun cinn a chur i gcomparáid le daoine eile. Is é an aidhm ná eolas meabhairshláinte a dhéanamh simplí agus éasca le tuiscint.

The Recognition

About the Duais Umha A' Design Award

Tha Knowledge Capsule Feart Bunasach: Aplacaid Shoghluaiste air Duais Umha A' Design Award a bhuannachadh, aithneachadh gu math urramach a bheirear do dhealbhaidhean sònraichte a tha air an comharrachadh le cruthachalachd, innleachd agus geurchuis. Tha buannaichean Umha nan obraichean gu math sgileil agus gu sònraichte cruthachail a dhearbhas eòlas farsaing, mac-meanmna agus tapachd an luchd-dealbhaidh. Thathar an dùil gum bi Knowledge Capsule Feart Bunasach: Aplacaid Shoghluaiste na nì air a bheil mòran meas, ion-mholta agus gràdhach, a tha gu sònraichte proifeiseanta agus ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Umha A' Design Award a' cur nan cleachdaidhean as fheàrr ann an ealain, saidheans, dealbhadh agus teicneolas an gnìomh, agus tha e sàr-mhath airson an aire do mhion-fhiosrachadh. Bidh Knowledge Capsule Feart Bunasach: Aplacaid Shoghluaiste a' sàsachadh fheumalachdan gu h-iongantach, a' suathadh ri miannan, a' tàladh faireachdainnean agus a' togail fiosrachd.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: For different psychological problems, Knowledge Capsules selects the relevant mental health content through big data and presents users with 3 minutes short videos, accurately related to the diagnosis and treatment contents of users, based on AI technology. This product makes complex mental health knowledge lively and interesting with, helping users face up to and recognize themselves scientifically.
Tags: AI psychological counseling, Depression, Mental health
Production Technology: Tag content resources: dual form of manual and AI. AI recognizes video content, extracts keyword, classifies relevant content, and then with manual review to ensure high quality content, greatly reducing labor costs.
Intelligent content push: Based on the content type and viewing duration of previous consumption, AI recommends content that similar users are interested in, and adjusts it in real time according to the actual consumption behaviors.
Design Challenge: Comparing psychological counseling knowledge to capsules, this product pushes accurate content to users intelligently and naturally to popularize mental health knowledge and let users pay attention to mental health problems. Anthropomorphic AI diagnosis and treatment assistant helps to narrow the distance with patients to be close. The learning process of virtual class is easy and comfortable. Users can compete with others to learn together while learning.
Research: Based on huge content ecology of Baidu and gathering experts in the psychological and other fields, this product selects 3 minutes short video through big data, which contain psychological counseling content. Users can receive diagnosis content push through AI technology accurately based on their profiles. Knowledge Capsules helps to spread mental health knowledge by making it lively and interesting and helps users make scientific interventions for mental health problems.
Inspiration: According to data released by the World Health Organization, about 1 billion people world wide suffer from mental health problems, yet mental health is one of the most neglected areas of public health. Most people may have psychological problems at different ages, which seriously affect their daily life, study and work. We need more professionals to scientifically intervene the mental and emotional world of patients with mental illness and carry out targeted treatment.
Project Duration: Developed in Beijing in November 2021 and launched on 20 February 2021.
Operation Flow: Capsule anthropomorphic design creates a relaxed and pleasant interactive experience for users with interaction and dialogue with AI diagnosis and treatment assistant;
In the era of information explosion, this product avoids complex information screening process for users with intelligent and precise content push based on their profiles.
The virtual lessons put fun in learning and supports the learning competition with other users, stimulating the learning enthusiasm.
Team Members: Yuan Lu
Xiaoli Ping
Yujie Shi
Xiaowan Li
Yong Zhang
Xin Hu
Lu Han
Shi Ouyang
Xingyu Gu
Hao Li
Jiali Ma
Yuqin Gan