Extreme of Emptiness Ealaín Phoiblí 3d by Haiyu Zheng

Extreme of Emptiness Ealaín Phoiblí 3d by Haiyu Zheng is a highly esteemed winner of the very prestigious 2024 Duais Iarainn A' Design Award in Dealbhadh Grafaigean Coimpiutair, Modaileadh 3D, Binneas agus Reandaradh Competition Category.

IarannGrafaigean Coimpiutair· 2024

Extreme of Emptiness Ealaín Phoiblí 3d

by Haiyu Zheng

Duais Iarainn A' Design Award Winner in Grafaigean Coimpiutair Category

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The Design

About Extreme of Emptiness Ealaín Phoiblí 3d

Is saothar ealaíne poiblí é Extreme of Emptiness a thumann lucht féachana in áilleacht an earraigh agus an tsamhraidh, agus é mar aidhm aige scrúdú a dhéanamh ar an iliomad créatúr iontach a fhaightear sa nádúr. Feidhmíonn an saothar seo mar phíobán cumhachtach, ag líonadh na bearna idir an cine daonna agus an nádúr trí na teorainneacha a dhoiléiriú go healaíonta. Trí chónaí go fileata sa réimse fíorúil nádúir seo, mothaigh teas na gréine, cluin siosarnach bog na gaoithe, breathnaigh ar na hathruithe caolchúiseacha sa nádúr le gach anáil, agus ag spreagadh mothú domhain de mhífhírinne barántúil sa deireadh.

The Recognition

About the Duais Iarainn A' Design Award

Tha Extreme of Emptiness Ealaín Phoiblí 3d air Duais Iarainn A' Design Award a bhuannachadh, aithneachadh urramach a bheirear do dhealbhaidhean math a choinnicheas ris na riatanasan proifeiseanta is gnìomhachais a thathar a' sùileachadh bho chruthachaidhean a chaidh an dealbhadh gu math. Tha buannaichean Iarainn a' nochdadh sgil mhòr, speisealachadh àrd, tuigse eòlaiche agus comas cruthachail an luchd-cruthachaidh. Thathar an dùil gum bi Extreme of Emptiness Ealaín Phoiblí 3d na chruthachadh air a bheil mòran meas, ion-mholta agus gràdhach a tha practaigeach agus ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Iarainn A' Design Award a' cur nan cleachdaidhean as fheàrr sa ghnìomhachas còmhla agus tha feartan teignigeach comasach aige ceangailte ri eòlas-dèanamh agus tàlant. Tha meas air Extreme of Emptiness Ealaín Phoiblí 3d airson a dhùrachd agus chaidh a dhealbhadh gus leasachaidhean càileachd beatha a thoirt seachad a chuidicheas le bhith a' dèanamh an t-saoghail na àite nas fheàrr.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: "Extreme of Emptiness" is a public art piece. The scene is set in spring and summer, in order to explore a wide variety of marvelous creatures in nature and use them as a strong carrier to connect humans and nature, hoping to blur the boundaries between us and nature in a poetic way. Poetically inhabiting the virtual nature, feeling the temperature of the sunlight, feeling the sound of the breeze, feeling the subtle changes of nature in a moment of breathing, feeling a "real sense of unreality".
Dimensions & Packaging: The project is displayed on an LED billboard with a resolution of 8K and a size of 888 square meters. This piece is mainly produced by Cinema 4D and Octane Render, also uses Houdini for the FX effects.
Tags: Naked-eye 3D billboard, CG, digital art, public art, visual art, 3D Anamorphic, motion design, digital nature
Production Technology: CG, Naked-Eye 3D Technology
Design Challenge: Starting from the natural world we live in, the work explores how to connect the "non-human" creatures of nature with the city. The work chooses the sea slug as the main character of the story, not only its unique posture when traveling allows for more dynamic forms to be explored, but also in a public space with a diverse crowd, a cute and curious "sea rabbit" can easily attract people's attention and goodwill. In addition, the sea slug and its surroundings are boldly colored to amplify the difference between the imaginary world and the real world.
Research: This work explores how to achieve the effect of art healing through digital art. Art healing is more of an emotional expression, how to rely on the creator's own perception of the surrounding world, through the expression of digital art to help the audience psychological, emotional and physical relaxation, relieve stress, and give emotional value to society.
Inspiration: The ecosystems in nature are complex and fascinating, life expresses itself in a mysterious way, and the vastness of the unknown makes me fantasize about the choices that creatures go through in the process of evolution. I want to illustrate it through digital visual art and create a real sense of unreality to bring the audience a moment of tranquility outside the world. I hope more people will pay attention to the "wonderland" that is about to be lost before we have a chance to understand it.
Project Duration: July 1st, 2023 - Sept. 26th, 2023, Chengdu,China
Operation Flow: The virtual world breaks through the limitations of traditional exhibition space and interacts directly with the audience on the bustling shopping street in Chengdu, China. Utilizing the clever visual difference without the use of any professional equipment to achieve the shocking effect of naked eye 3D, to bring the audience a new visual experience!