Feng Ya Wu Zhen Fear-labhairt Crèadha le Yang Chao, Chen Zilong and Xiang Yang

Tha Feng Ya Wu Zhen Fear-labhairt Crèadha le Yang Chao, Chen Zilong and Xiang Yang na bhuannaiche air leth urramach anns an fharpais chliùitich 2024 Duais Umha A' Design Award ann an Roinn Farpais Dealbhadh Uidheamachd Fuaim agus Claisneachd.

UmhaToraidhean Fuaim· 2024

Feng Ya Wu Zhen Fear-labhairt Crèadha

le Yang Chao, Chen Zilong and Xiang Yang

Neach-ceannach: Tongxiang research institute communication university of zhejiang

Buannaiche Duais Umha A' Design Award ann an Roinn Toraidhean Fuaim

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Buannaiche Duais Dearbhaichte

Dearbhaich Inbhe na Duaise airson #157563

Seall aig A' Design Award Brath Naidheachd Suaicheantas Duaise

Dathan

An Dealbhadh

Mu dheidhinn Feng Ya Wu Zhen Fear-labhairt Crèadha

Is fear-labhairt crèadha é Feng Ya Wu Zhen a fhuair spreagadh ó bhaile uisce Wuzhen i Zhejiang, an tSín. Tomhaiseann an corp dlúth 70 ar 70 ar 70 milliméadar agus tagraíonn sé d'ailtireacht ársa Tongxiang. Déantar gach fear-labhairt a lasadh de láimh ag 1,300 céim, mar sin tá dath gach píosa beagán difriúil. Cuireann cumadóireachtaí grafacha nua-aimseartha in ionad na péintéireachta traidisiúnta dúigh chun an cultúr áitiúil a léiriú. Úsáideann an pacáistíocht sheachtrach páipéar mata brataithe le taobh istigh veilbhite, agus tá eilimintí nótaí ceoil deilbhithe agus Braille i gcló bhrataithe uirthi.

An Aithneachadh

Mu dheidhinn Duais Umha A' Design Award

Tha Feng Ya Wu Zhen Fear-labhairt Crèadha air Duais Umha A' Design Award a bhuannachadh, aithneachadh gu math urramach a bheirear do dhealbhaidhean sònraichte a tha air an comharrachadh le cruthachalachd, innleachd agus geurchuis. Tha buannaichean Umha nan obraichean gu math sgileil agus gu sònraichte cruthachail a dhearbhas eòlas farsaing, mac-meanmna agus tapachd an luchd-dealbhaidh. Thathar an dùil gum bi Feng Ya Wu Zhen Fear-labhairt Crèadha na nì air a bheil mòran meas, ion-mholta agus gràdhach, a tha gu sònraichte proifeiseanta agus ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Umha A' Design Award a' cur nan cleachdaidhean as fheàrr ann an ealain, saidheans, dealbhadh agus teicneolas an gnìomh, agus tha e sàr-mhath airson an aire do mhion-fhiosrachadh. Bidh Feng Ya Wu Zhen Fear-labhairt Crèadha a' sàsachadh fheumalachdan gu h-iongantach, a' suathadh ri miannan, a' tàladh faireachdainnean agus a' togail fiosrachd.

Air Cùl an Dealbhaidh

Pasgan Naidheachd

Creideasan, buill sgioba agus fiosrachadh teicnigeach a chuir an dealbhaiche ri chèile.

Feartan Sònraichte: As a global high-end ceramic speaker cultural creation, it integrates Eastern classical culture. Using modern graphic compositions to replace Chinese ink painting methods not only carries urban culture, but also reflects Wuzhen people's pursuit of a better life. In order to satisfy more consumer groups, They have added braille to the outsourcing to make the product more diversified and allow people to experience the cultural atmosphere from both visual and auditory dimensions.
Tomhasan & Pacadh: Width 70mm x Depth 70mm x Height 70mm. The surface of the speaker is combined with the architectural creation of the ancient town of Tongxiang, China. Outer packaging: Width 100mm x Depth 80mm x Height 100mm. The printed material is made of soft-touch matte laminate decoration. Surface in 300g matte coated paper, interior in black pearl velvet cotton.It is convenient and flexible, and can be carried around with you.
Tagaichean: Audio, ceramic works, gifts and cultural creations, painting art, handicrafts.
Teicneòlas Cinneasachaidh: Different from other traditional speakers that use precious metals as materials, the packaging of ceramic speakers pursues environmental protection, simplicity, and durability, and innovatively combines environmentally friendly materials with cultural values. Ceramic speakers are hand-fired at a high temperature of 1,300 degrees. It is worth mentioning that it not only incorporated textured musical note elements on the outside of the packaging, but also added a braille design and used embossed printing technology to allow more people to experience the charm of ceramic speakers.
Dùbhlan Dealbhaidh: As a cultural and creative speaker starting from Wuzhen and moving towards the global tourism industry, the biggest challenge is to explore the differences of similar products, and combine the characteristics of Wuzhen's urban culture to find a way to integrate the field of Eastern painting art. The expression from classical to modern. Secondly, combining Chinese ceramics, there is a high probability of manual production failure, with a lot of color uncertainty, which also leads to each product being unique.
Rannsachadh: This work is commissioned by the Jiaxing Municipal Government in China to create cultural innovation products for the regional tourism industry and play a positive role in promoting Jiaxing's culture. In order to achieve this goal, designers conducted on-site investigations and designed based on elements such as Jiangnan water towns and Wuzhen residential buildings, reinterpreting traditional Eastern elements through symbolic design techniques. A ceramic speaker with Wuzhen characteristics has been designed based on Chinese ceramic craftsmanship. Tourists can better understand the region through Jiaxing's classical music and images.
Brosnachadh: Wuzhen is one of the most representative water towns in the Jiangnan region of China, renowned for its unique natural scenery and rich historical and cultural heritage. The culture, art, and products of Wuzhen can be integrated with each other. This product draws inspiration from Eastern classical architecture and integrates modern graphic art. Taking this ancient oriental Jiangnan city as a starting point, it will influence the global tourism city market.
Faid a' Phròiseict: The project starts in March 2023 in Hangzhou, China and will be completed in December 2023.
Sruth Obrachaidh: Combining Wuzhen architecture, cultural landscape and products will naturally arouse users' attention and emotional resonance. It can be associated with urban culture, built environment, art exhibitions, commemorative activities, and can play a role in dissemination and promotion. Presented as a work of art or collectible, the packaging material is degradable and environmentally friendly.
Buill na Sgioba: Creative Director:Yang Chao
Designer:Chen Zilong
Designer:Xiang Yang
Creideasan Dhealbhan: Image #1: Yang Chao,Chen Zilong,Xiang Yang
Image #2: Yang Chao,Chen Zilong,Xiang Yang
Image #3: Yang Chao,Chen Zilong,Xiang Yang
Image #4: Yang Chao,Chen Zilong,Xiang Yang
Image #5: Yang Chao,Chen Zilong,Xiang Yang