Chinese Lion Stiogair Càir by Yao Wu is a highly esteemed winner of the very prestigious 2024 Duais Òir A' Design Award in Dealbhadh Sanasachd, Margaidheachd agus Conaltraidh Competition Category.

ÒrSanasachd· 2024

Chinese Lion Stiogair Càir

by Yao Wu

Client: Beijing Wuyao Cultural and Creative Co. Ltd.

Duais Òir A' Design Award Winner in Sanasachd Category

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Colors

The Design

About Chinese Lion Stiogair Càir

'S e seata stiogairean càir ann an clò-bhualadh cuibhrichte a th' ann an Leòmhann Sìneach, a chaidh a chruthachadh airson a' charbaid Fengxing T5 EVO. Tha an dealbhadh na làimhseachadh ealanta air an leòmhann Shìneach, air a shuidheachadh air bunait de phàtranan traidiseanta Sìneach. Tha geoimeatraidh trì-thaobhach, ealain pop agus ealain eas-chruthach air an cur còmhla gus caractar òg is beothail a thoirt dha na grafaigean, le rùn tarraing a dhèanamh air draibhearan nas òige. Tha an obair-ealain uile air a h-ullachadh mar dhealbh vector agus air a dèanamh air film PVC, air a chur an sàs mar leth-fhilleadh a tha 4565 air 800 millemeatair. Tha trì roghainnean dath rim faighinn.

The Recognition

About the Duais Òir A' Design Award

Tha Chinese Lion Stiogair Càir air Duais Òir A' Design Award a bhuannachadh, aithneachadh anabarrach urramach a bheirear do dhealbhaidhean den chiad ìre, mìorbhaileach agus sònraichte. Tha buannaichean Òir nan cruthachaidhean anabarrach ùr-ghnàthach, làn lèirsinn agus drùidhteach a nochdas gèinidh, gliocas agus comas an luchd-dealbhaidh. Thathar an dùil gum bi Chinese Lion Stiogair Càir na innleachd a gheibh moladh mòr, a stèidhicheas gluasadan agus mòr-chuimhneachain a bheir luach nach fhacas riamh roimhe. Tha an dealbhadh seo a bhuannaich Duais Òir A' Design Award na phròiseact sònraichte, urramach a bhrosnaicheas crìochan ealain, saidheans, dealbhaidh agus teicneolais gu mòr. Bidh Chinese Lion Stiogair Càir a' cruthachadh faireachdainnean làidir miann, a' dùsgadh dealas, a' brosnachadh cruthachalachd agus a' glacadh sinn.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Designed limited edition car stickers for the Fengxing T5 EVO car launched by Dongfeng Company. The overall design is an artistic treatment of the Chinese lion, using traditional Chinese patterns as the base, and integrating three-dimensional geometry, pop and abstract art to make the design younger and attract more young consumers, providing them with more colorful and artistic trends. life possibilities. At the same time, 3 different colors are provided as options.
Dimensions & Packaging: 4565mm*800mm, car sticker semi-wrapped car.
Tags: car sticker, east, chinese lion, chinese style, illustration
Production Technology: Use vectors to create all car wrap designs. Use PVC material to make car stickers.
Design Challenge: The Chinese Lion is the visual center of the design direction. How to combine the classic Chinese lion image with modern trend elements. Applying it to convey a sense of speed and power must not only conform to the positioning of lion dance in traditional Chinese culture, but also satisfy the aesthetic appeal of passionate control of contemporary cars.
Research: The Fengxing T5 EVO national style version takes "Chinese new trend" as its theme and interprets the national trend from three directions: new national style, art and fashion, and young and cool. The new national style supplements the dynamic image of the galloping Chinese lion with traditional image elements such as mountains, clouds, plants, etc. It is young and cool, and uses street graffiti, mechanical punk and Chinese red as the combination point. Using traditional Chinese patterns as the base, it combines Chinese red, three-dimensional geometry, pop and abstract art.
Inspiration: The design of the Chinese Lion car sticker draws inspiration from the cool fashion favored by contemporary young people. It is a combination of classic Chinese style and modern technology.
Project Duration: The project started in September 2021 in Beijing and was completed in November 2021 in Beijing
Team Members: Original designer：yao Wu
Illustration designer：yuchen Zhang
Graphic designer: ziyang Zheng
3D designer: hao Liao