Dorina Nowill Tuairisc Bhliantúil by Ruis Vargas is a highly esteemed winner of the very prestigious 2020 Duais Airgid A' Design Award in Dealbhadh Meadhanan Clò-bhuailte agus Foillsichte Competition Category.
AirgeadClò-bhualadh· 2020
Dorina Nowill Tuairisc Bhliantúil
by Ruis Vargas
Client: Laika
Duais Airgid A' Design Award Winner in Clò-bhualadh Category
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The Design
About Dorina Nowill Tuairisc Bhliantúil
Is éard atá i Dorina Nowill ná tuairisc bhliantúil atá deartha d'fhondúireacht a fhreastalaíonn ar dhaoine atá dall nó a bhfuil lagú radhairc orthu. Baintear úsáid as pointí Braille ar fud na foilseacháine, ag cruthú frásaí agus uigeachtaí taobh leis an téacs clóite. Iompraíonn an clúdach poncanna faoisimh thirim, sa chaoi gur féidir an tuairisc a léamh trí thadhall freisin. Cuirtear na leathanaigh i gcló i gceithre dhath ar pháipéar leathdhíreach, a roghnaíodh mar gheall ar a dhromchla scagach agus tadhlach. Taifeadann an tuairisc torthaí na bliana fioscaí agus leagann sí síos treoirlínte don bhliain dár gcionn. Tá sé mar aidhm ag an dearadh an foilseachán a dhéanamh cuimsitheach do gach léitheoir.
The Recognition
About the Duais Airgid A' Design Award
Tha Dorina Nowill Tuairisc Bhliantúil air Duais Airgid A' Design Award a bhuannachadh, aithneachadh gu math urramach a bheirear do dhealbhaidhean den chiad ìre, àlainn agus drùidhteach. Tha buannaichean Airgid nan obraichean anabarrach boillsgeach agus gu math cruthachail a nochdas sàr-eòlas, tàlant agus geurchuis an luchd-dealbhaidh. Thathar an dùil gum bi Dorina Nowill Tuairisc Bhliantúil na obair mhìorbhaileach, na sàr-eisimpleir a tha gu sònraichte proifeiseanta agus gu domhainn ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Airgid A' Design Award na innleachd glè fhaicsinneach, ion-mholta a bhrosnaicheas crìochan ealain, saidheans, dealbhaidh agus teicneolais. Tha Dorina Nowill Tuairisc Bhliantúil na chruthachadh air a bheil mòran eud, a dhùisgeas miannan, a bheir faireachdainnean math agus a thogas iongnadh is miorbhail.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The annual report is permeated by elements in Braille, which dictate the pace of publication and function as components of interaction with the lay reader, bringing him to experience or know this model of writing. Altogether, the pages permeated by the writing of the blind integrate form - writing - and content - subject -, providing an inclusive meaning to the book. Another relevant detail: the cover has a relief print on the dots, allowing blind people to experience tactile reading.
- Dimensions & Packaging
- Cover: sheet format 640 x 280 mm; Core: Print format 210 x 280 mm. Cover printed on offset paper 240 g/m2, 4X4 colors (CMYK). Core composed of 120 pages in 150 g/m2 offset paper, 4x4 colors. Finish: dry relief on the cover.
- Tags
- Annual report, print, editorial, graphic design, branding identity
- Production Technology
- The cover has a proportional book ear, at full opening, a panoramic view of the use of Braille writing points. Still on the cover, the use of dry relief provides a tactile experience to the reader, offering points of braille writing. The publication was printed in CMYK-scale colors, on offset paper, mainly because it offers the tactile aspect due to its porosity.
- Design Challenge
- The challenge was to develop a publication that, in addition to fulfilling its functional aspects of informing and maintaining the commitment to the governance policy of the Dorina Nowill Foundation, also represented a document that addressed the aspect of the need to include blind or with low vision people.
- Research
- The Laika method is based on the synergy between linguistic and pictorial skills. Every project begins with the construction of meaning, an affirmation, and the need to design small graphic narratives. Thus, the Dorina Nowill annual report expands upon the detailed and strategic work of building an imaginary universe that represents the culture of the Dorina Nowill brand.
- Inspiration
- The Dorina Nowill Foundation serves people who are blind or have low vision. Braille writing is incorporated into the daily life of this community. For the design of its annual report, Laika started from this premise and used the points of writing, both in tactile and visual aspects, to compose the graphic identity of this publication. In this way, the points form phrases throughout the publication, in parallel with the graphical writing, composing textures that refer to the foundation's brand.
- Project Duration
- The project started in February 2019 and finished in May 2019 in Sao Paulo, Brazil.
- Operation Flow
- The annual report is intended to mark the entity's fiscal year and establish guidelines for the following year. In addition to the functional aspect of the publication, its aesthetic and graphic aspect is essential to set the date, give the document a longevity and validate its relevance to the sector. As a supporting document and material, it has another fundamental function: to serve as a presentation of the foundation and to contribute to attract sponsors from medium and large companies.
- Patents
- Arthur Medeiros
- Team Members
- Ruis Vargas, Creative Directo, Thiago Siqueira and Agnes Svilenov, Designer
- Image Credits
- Laika Design
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