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Powerbox Wanja Sreath Leabhraichean Ionnsachaidh by Jaehun Kim

Powerbox Wanja Sreath Leabhraichean Ionnsachaidh by Jaehun Kim is a highly esteemed winner of the very prestigious 2020 Duais Òir A' Design Award in Dealbhadh Foghlaim, Ghoireasan Teagaisg agus Susbaint Trèanaidh Competition Category.


ÒrFoghlam· 2020

Powerbox Wanja Sreath Leabhraichean Ionnsachaidh

by Jaehun Kim

Client: Visang

Duais Òir A' Design Award Winner in Foghlam Category

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The Design

About Powerbox Wanja Sreath Leabhraichean Ionnsachaidh

'S e sreath de leabhraichean ionnsachaidh a th' ann am Powerbox Wanja a chaidh a dhealbhadh do sgoilearan bun-sgoile. Tha an t-sreath a' cleachdadh Modh Ionnsachaidh Powerbox, anns a bheil bun-bheachdan ionnsachaidh air an roinn ann am pìosan beaga a tha air an cur am broinn frèamaichean ceàrnagach. Tha fichead leabhar a' còmhdach gach ìre den bhun-sgoil, agus tha dath fa leth aig gach cuspair gus am bi e nas fhasa an aithneachadh. Tha caractaran ann an cumadh ciùb a' nochdadh air na còmhdaichean, agus tha ceithir leabhraichean a' cruthachadh cumadh ciùb mhòir nuair a thèid an cur còmhla. Tha innealan dèideagan pàipeir nam broinn, gus an urrainn do luchd-ionnsachaidh figearan ciùb a thogail, gnìomhachd a bheir taic do dh'aithne fànais agus a chumas ùidh nan sgoilearan.

The Recognition

About the Duais Òir A' Design Award

Tha Powerbox Wanja Sreath Leabhraichean Ionnsachaidh air Duais Òir A' Design Award a bhuannachadh, aithneachadh anabarrach urramach a bheirear do dhealbhaidhean den chiad ìre, mìorbhaileach agus sònraichte. Tha buannaichean Òir nan cruthachaidhean anabarrach ùr-ghnàthach, làn lèirsinn agus drùidhteach a nochdas gèinidh, gliocas agus comas an luchd-dealbhaidh. Thathar an dùil gum bi Powerbox Wanja Sreath Leabhraichean Ionnsachaidh na innleachd a gheibh moladh mòr, a stèidhicheas gluasadan agus mòr-chuimhneachain a bheir luach nach fhacas riamh roimhe. Tha an dealbhadh seo a bhuannaich Duais Òir A' Design Award na phròiseact sònraichte, urramach a bhrosnaicheas crìochan ealain, saidheans, dealbhaidh agus teicneolais gu mòr. Bidh Powerbox Wanja Sreath Leabhraichean Ionnsachaidh a' cruthachadh faireachdainnean làidir miann, a' dùsgadh dealas, a' brosnachadh cruthachalachd agus a' glacadh sinn.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Wanja is a brand that enhances the learning skills of elementary school students using the Powerbox Learning Method, a learning system that splits concepts into digestible bits that are put into boxes to help children learn them more quickly, and to motivate them to do so. Making various box-shaped paper toys provided with the study book not only captures the learners’ interest but also improves their spatial cognition skills.
Dimensions & Packaging
Wanja is a study book series for all elementary school grades and is composed of twenty books. Each book is 230mm by 304mm by 15mm, with paper toy specifications that differ by unit.
Tags
Elementary School Study Book, Powerbox Learning Method, Learning Confidence, Child’s Smile, Polyhedron, Cube, Curiosity, Creativity, Paper Toy
Production Technology
Wanja makes active use of orange colors, with a symbol design showing a child who is smiling to deliver a brand atmosphere that is bright and fun. The graphic motif of the character design is the cube, which is used throughout to pique the interest of learners. Academic subjects are assigned different colors to make the materials easier to recognize. Areas on the cover design of the study book in particular were coated with glossy material to maximize the visual effect.
Design Challenge
We researched what elementary school students are interested in, while at the same time studying the graphic motifs that can best represent the Powerbox Learning Method. As a result, we selected the cube as the graphic motif, as it can be changed and expressed in different ways. We then selected cube-shaped game characters preferred by elementary school students, which were implemented in the cover design and paper toy kits to complete a consistent brand design.
Research
Digital natives are unique in being used to consuming short frame-based content items. Using this idea, we developed a system called the Powerbox Learning Method in which learning concepts are split into bits that are organized into square frames. The series also provides paper toy kits of cube-shaped characters to deliver the smile and enjoyment brand value. Twelve different types of toys attract the interest of learners, and collecting them provides learners another level of entertainment.
Inspiration
The paper toys are designed using various cube-shaped characters, which are also allocated in different forms on the cover of the textbook. The four study books are designed such that a large cube shape can be shown when they are combined together. The text inside the book also makes use of square design elements to complete a consistent brand identity.
Project Duration
This project began in Seoul, Korea in August 2019 and wrapped up in January 2020. The series will be sold in Korea beginning in March 2020.
Operation Flow
From cover designs using cube-shaped characters as graphic motifs to the Powerbox Learning Method used in the text and cube-shaped paper toy making activities, Wanja provides a consistent brand experience. The vivid colors in the cover design provide a bright brand image, while paper toy making delivers an enjoyable brand experience.
Team Members
Creative Director : Young Hyun Kim
Designer : Ji Sun Park
Designer : Jae Yeon Jeon
Designer : Youn Seok Choi

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