All In One Experience Consumption A Infografía Con Gif Animado by YuJin Jung is a highly esteemed winner of the very prestigious 2020 A' Design Award de Prata in Deseño Gráfico, Ilustración e Comunicación Visual Competition Category.
PrataGráfico· 2020
All In One Experience Consumption A Infografía Con Gif Animado
by YuJin Jung
Client: BC Card
A' Design Award de Prata Winner in Gráfico Category
Verified Award Winner
Verify Award Status for #100132The Design
About All In One Experience Consumption A Infografía Con Gif Animado
O proxecto All In One Experience Consump é un Big Data Infographic que mostra información como o propósito, o tipo e o consumo de visitantes a complexos centros comerciais. Os contidos principais están compostos por tres Insights representativos derivados da análise do Big Data e dispóñense de arriba abaixo segundo a orde de importancia. Os gráficos realízanse mediante técnicas isométricas e agrúpanse usando a cor representativa de cada materia.
The Recognition
About the A' Design Award de Prata
All In One Experience Consumption A Infografía Con Gif Animado gañou o A' Design Award de Prata, un recoñecemento enormemente prestixioso outorgado a deseños de gama alta, fermosos e impresionantes. Os gañadores Prata son obras tremendamente brillantes e sumamente creativas que ilustran a pericia, o talento e a agudeza sobresaíntes dos seus deseñadores. Espérase que All In One Experience Consumption A Infografía Con Gif Animado sexa unha obra marabillosa, escaparate de oficio, notablemente profesional e profundamente innovadora. Este deseño gañador do A' Design Award de Prata é unha invención moi notable e admirada que beneficia e fai avanzar os límites da arte, a ciencia, o deseño e a tecnoloxía. All In One Experience Consumption A Infografía Con Gif Animado é unha creación moi envexada que esperta desexos, achega sentimentos positivos e prende asombro e marabilla.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The "All In One Experience Consumption" project is a Big Data Infographic showing information such as the purpose, type, and consumption weight of visitors to complex shopping malls.
The main contents are composed of three representative Insights derived from the analysis of the Big Data, and they are arranged from top to bottom according to the order of importance. The graphics are done using isometric techniques and are grouped into using the representative color of each subject. It is designed to stimulate interest through the looks of people like toys and increase confidence by placing bar charts together. - Dimensions & Packaging
- width 850px, Format: GIF animation.
- Tags
- Infographic, GIF, Consumer Trend, Graphic, Illustration, Series, Card
- Production Technology
- I extracted keywords of consumption trends through social data analysis and set them as themes of each section.
- Design Challenge
- The challenge was to analyze the consumption trend and derive insight from what perspective. Based on the insights derived, each insight was developed with a design style that fits well.
Also, Some Challenges I faced how to convey visualizations so that people can be interested and easily understood. Gif also needed to be careful not to damage the content of the infographic. - Research
- By organizing and analyzing big data on consumption by age, region, commercial district, and channel, I have captured keywords for consumption trends and found Insight by connecting related data in various ways.
- Inspiration
- In Korea, the number of Indoor experience groups who prefer to act in the indoor space rather than the outdoor activities is increasing, so consumption in the complex shopping mall where various experiences can be done in one place is also increasing. I focused on these changes, naming keywords as All-In-One, and conceptualizing the complex shopping mall play space where we can eat, enjoy, decorate and play together in a space.
- Project Duration
- The project started in March 2017 and finished in March 2017 in the Republic of Korea.
- Operation Flow
- Through infographics using graphic design elements and moving images in Gif format, I maximized the effect of generating interest and information transmission by analyzing algorithms that can identify consumers' consumption trends by analyzing social media data. The gif form infographic on one page is easy to share, spread, and more specific to the delivery of the situation.
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