O deseño Pop Pop Deseño de Eventos de Tist é un estimado gañador do moi prestixioso 2020 A' Design Award de Bronce na Categoría de Competición Deseño de Eventos e Acontecementos.

BronceEvento· 2020

Pop Pop Deseño de Eventos

de Tist

Cliente: Tist

Gañador do A' Design Award de Bronce na Categoría Evento

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Cores

O Deseño

Sobre Pop Pop Deseño de Eventos

Pop Pop é un deseño de evento de tempada invernal creado para oito tendas libres de impostos en Corea. O proxecto combina elementos culturais co espazo comercial para ofrecer máis que unha experiencia de compra. Unha temática de Vila de Papá Noel reúne o inverno, o Nadal e os agasallos, evocando momentos preciosos de viaxe. As ilustracións de personaxes, animais e árbores únense mediante liñas superpostas, de xeito que as imaxes poden lerse coma un quebracabezas. Emprégase iluminación neon-flex, acrílico e fomex para engadir cor e luz ao espazo arquitectónico branco.

O Recoñecemento

Sobre o A' Design Award de Bronce

Pop Pop Deseño de Eventos gañou o A' Design Award de Bronce, un recoñecemento altamente prestixioso outorgado a deseños sobresaíntes que se distinguen pola creatividade, o enxeño e a sagacidade. Os gañadores Bronce son artefactos amplamente hábiles e sorprendentemente creativos que autentican a vasta experiencia, imaxinación e enxeño dos seus deseñadores. Espérase que Pop Pop Deseño de Eventos sexa un obxecto moi apreciado, admirado e querido, notablemente profesional e innovador. Este deseño gañador do A' Design Award de Bronce incorpora as mellores prácticas da arte, a ciencia, o deseño e a tecnoloxía, e é excelente pola súa atención ao detalle. Pop Pop Deseño de Eventos satisfai espléndidamente as necesidades, toca os desexos, encanta os sentimentos e atrae a curiosidade.

Detrás do deseño

Kit de prensa

Créditos, membros do equipo e detalles técnicos proporcionados polo deseñador.

Propiedades Únicas: It was a winter season project for the spatial experience design of Lotte Duty Free that combined cultural elements with retail space to deliver more than shopping experience. We suggested a story that reminds us of precious moments of travel with a seasonal space direction and product design for travel goods. The illustrations by Dutch artist Jordy Van Den Nieubdijk portrayed the winter in Santa Village. The illustrations represented the theme in an elaborate process like completing a picture with hundreds of puzzle pieces.
Dimensións e Embalaxe: Neon-flex, Acrylic, Fomex / 8 Lotte Duty Free Shops in Korea
Etiquetas: Winter, Christmas, Jordy, Santa
Tecnoloxía de Produción: As all three-dimensional productions were linear, we grappled with how to express them. The neon-flex lights were designed to be attached or stand independently by using acrylic and fomex. We concentrated the technology on coloring the white architectural space with various colors and lights.
Reto de Deseño: The biggest challenge was to reconstruct the illustrations to fit the different spaces and interior designs of the eight stores. On top of the specified form, we tested and applied everything we could change including materials, size and more.
Investigación: Duty Free retail stores have distinct characteristics for the tendency of customer visit compared to the normal retail stores. They tend to make visits targeting a certain period of time (after making a trip reservation) irregularly. Design VMD must consider the decoration of the space and the image of the season together. In addition, we tried spatial experience design, which combined cultural elements with space to deliver more than just shopping experience.
Inspiración: We paid attention that the special purpose of shopping space of Duty Free Shop is where people visit for travel. The motif of Santa Village was an item that could include meanings of the winter, Christmas in the winter, and gifts altogether. The illustration style of the artist in a way like a puzzle helped to express new images.
Duración do Proxecto: Nov 2018 ~ Jan 2019, 8 Lotte Duty Free Shops in Korea
Fluxo de Operacións: The composition of images consisted of the characters holding gifts, animals and trees. However, the separating lines between the elements were connected or overlapped with each other and they provided a pleasure as if enjoying a puzzle. By recreating or separating various characters, a fresh and different joy was created at where the eyes of customers visiting the shop stayed. To ensure that customers who come to Duty Free Shops with the expectation of travel have greater expectation and enjoyment, the Duty Free Shop was designed to be another route to convey the travel experience.
Membros do Equipo: TIST, Client : Lotte Duty Free and Illustrator : Jordy Van Den Nieubdijk