Human and Sea Serie de Ilustración Dixital by Liu Xiaorong and Huo Kai

Human and Sea Serie de Ilustración Dixital by Liu Xiaorong and Huo Kai is a highly esteemed winner of the very prestigious 2020 A' Design Award de Bronce in Deseño de Belas Artes e Instalacións Artísticas Competition Category.

BronceBelas Artes· 2020

Human and Sea Serie de Ilustración Dixital

by Liu Xiaorong and Huo Kai

Client: Northeastern University

A' Design Award de Bronce Winner in Belas Artes Category

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Verified Award Winner

Verify Award Status for #103896

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The Design

About Human and Sea Serie de Ilustración Dixital

Human and Sea é unha serie de ilustracións de arte dixital sobre a relación entre as persoas e o océano. As ilustracións empregan un estilo surrealista e unha forma de montaxe. Figuras femininas aparecen entre peixes, coral e algas mariñas, xunto con residuos deixados na auga. Álzase a harmonía entre as persoas e o océano, mentres se critica a contaminación e a destrución mariña. Cada imaxe é debuxada nunha tableta gráfica con software de pintura dixital. A serie está preparada para a súa impresión e para medios en liña, co obxectivo de apoiar a protección mariña.

The Recognition

About the A' Design Award de Bronce

Human and Sea Serie de Ilustración Dixital gañou o A' Design Award de Bronce, un recoñecemento altamente prestixioso outorgado a deseños sobresaíntes que se distinguen pola creatividade, o enxeño e a sagacidade. Os gañadores Bronce son artefactos amplamente hábiles e sorprendentemente creativos que autentican a vasta experiencia, imaxinación e enxeño dos seus deseñadores. Espérase que Human and Sea Serie de Ilustración Dixital sexa un obxecto moi apreciado, admirado e querido, notablemente profesional e innovador. Este deseño gañador do A' Design Award de Bronce incorpora as mellores prácticas da arte, a ciencia, o deseño e a tecnoloxía, e é excelente pola súa atención ao detalle. Human and Sea Serie de Ilustración Dixital satisfai espléndidamente as necesidades, toca os desexos, encanta os sentimentos e atrae a curiosidade.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Human beings are closely connected with the ocean. A series of digital art illustrations describe the harmonious symbiotic relationship between human beings and the ocean, which is dialectical. When human beings destroy the ocean, they also destroy their homes. When human beings care for the ocean, they can live together. Digital art illustration, in the form of surreal art, shows that human beings and the ocean are the community of destiny.
Dimensions & Packaging: The size of the illustration is 127x127 cm; 63.5x63.5cm. It is used for print and online media.
Tags: Human, Ocean, Digital art, Illustration, Destruction, Harmony
Production Technology: Digital illustration is finished by computer drawing technology. Using "Sai" software, combining with digital board for image drawing and post art processing, this is a systematic process of art processing, requiring stylized performance, surreal digital painting is very promising.
Design Challenge: The difficulty and challenge of digital art illustration is to deal with montage's artistic effect and painting form vividly. It is not easy to achieve the ultimate in the pursuit of artistry and profundity.
Research: In the context of human damage to the ocean, marine organisms and marine resources have been greatly damaged and polluted. In the long run, human destruction is possible. Digital art illustration reflects this content. In the form of montage, it praises the harmony between human beings and the ocean from the front, criticizes the behavior of human destroying the ocean from the back, and expresses human reflection.
Inspiration: The originality of digital art illustration comes from the destruction of the ocean by human beings, and the concern and protection of the ocean ecology by human beings, with the purpose of sustainable development of the ocean.
Project Duration: The project started from March 2019 and finished in September 2019. The design is done in Shenyang.
Operation Flow: The content of the illustration is that the female characters have affinity with the marine life, surrounded by fish, coral, seaweed, etc., and the garbage left in the ocean by human beings. The information that they convey to people has three points: 1. The harmony between human beings and the ocean; 2. The destruction and pollution of the ocean by human beings; 3. The consequences that human beings should bear. These contents are transmitted to the public, and the artistic concept is deeply rooted in the people's mind.
Team Members: Design Director:Huo Kai, Illustrator: Liu Xiaorong
Image Credits: Liu Xiaorong and Huo Kai, 2019.