Leoleo Kids Multifunction Play Tower Torre de Xogo Multifuncional para Nenos by Dan Popa

Leoleo Kids Multifunction Play Tower Torre de Xogo Multifuncional para Nenos by Dan Popa is a highly esteemed winner of the very prestigious 2021 A' Design Award de Bronce in Deseño de Produtos para Bebés, Nenos e Nenas Competition Category.

BronceProdutos para Bebés· 2021

Leoleo Kids Multifunction Play Tower Torre de Xogo Multifuncional para Nenos

by Dan Popa

Client: Leea Toys

A' Design Award de Bronce Winner in Produtos para Bebés Category

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The Design

About Leoleo Kids Multifunction Play Tower Torre de Xogo Multifuncional para Nenos

Leoleo é unha torre de xogo multifuncional deseñada para nenos pequenos. Leoleo está composta por un número limitado de pezas que se poden recombinar sen ferramentas nin chaves. As diferentes disposicións forman unha torre de observación, unha mesa de actividades, un tobogán, un encerado, unha cadeira de balanceo ou unha trona con mesa para dar de comer. Pódense engadir accesorios como taboleiros de actividades, unha roda con manillar e unha pequena cociña. As pezas están cortadas en madeira contrachapada de bidueiro de 15 mm e están lacadas ou pintadas. Os bordos e as esquinas están arredondados por seguridade. Leoleo aforra espazo e material ao substituír varios obxectos separados.

The Recognition

About the A' Design Award de Bronce

Leoleo Kids Multifunction Play Tower Torre de Xogo Multifuncional para Nenos gañou o A' Design Award de Bronce, un recoñecemento altamente prestixioso outorgado a deseños sobresaíntes que se distinguen pola creatividade, o enxeño e a sagacidade. Os gañadores Bronce son artefactos amplamente hábiles e sorprendentemente creativos que autentican a vasta experiencia, imaxinación e enxeño dos seus deseñadores. Espérase que Leoleo Kids Multifunction Play Tower Torre de Xogo Multifuncional para Nenos sexa un obxecto moi apreciado, admirado e querido, notablemente profesional e innovador. Este deseño gañador do A' Design Award de Bronce incorpora as mellores prácticas da arte, a ciencia, o deseño e a tecnoloxía, e é excelente pola súa atención ao detalle. Leoleo Kids Multifunction Play Tower Torre de Xogo Multifuncional para Nenos satisfai espléndidamente as necesidades, toca os desexos, encanta os sentimentos e atrae a curiosidade.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Leoleo is a hyper functional and playful piece of furniture designed for a small child's care, education, skills development and entertainment. It consists of parts that can be recombined in many ways, thus obtaining different functionalities. It can be an observation tower (learningtower), an activity desk, a slide/ramp, a blackboard, a rocking chair, a high chair with feeding table. Accessories can be added (activity boards, a wheel with handlebar, a kitchen). Leoleo saves space and material.
Dimensions & Packaging: 98/40/40 in standing setup / tower setup, / baby chair setup
75/40/50 in rocking chair setup
98/70/40 in slide setup
Tags: multifunctional, learning tower, slide, kids, toddlers, activity desk, high chair,
Production Technology: I have used mainly 15mm thick Birch plywood, cut with CNC technology, laquered or painted. Design is created in Autocad. Some parts are hardwood.
Design Challenge: To create an object that is hyper-useful, but also aesthetic, safe, durable and relatively easy to produce. To limit its parts to only the essential by expanding its functions as much as possible.
Research: Research was done through observation, trials, feedback from users.

Systematic research was made for years, by continuously modifying and adding features, functions, improving functionality, safety and ergonomy. The product was tested in real life situations for each and every step of development.

This project is a challenge to accomplish more with less. Its philosophy originates from the following ideas:
- everything in nature is made of atoms. But there are so few atoms comparing to the diversity of material expression of nature. So, with only a few types of building bricks, you can build an entire world. Everything depends on the relationship between the component parts.

Similarly, every atom is made of a small number elementary particles. Atoms are so unique and different, but still they are made of the same few components.

I find this idea of building anything out of just a few parts fascinating, practical, and unifying. The parts themselves, you can change their role depending on the needs and the situation. So, no more unused objects, all its parts can be re-used! It is a recycling idea taken to another level, in my opinion.

Leoleo wants to have a minimal amount of parts, that, combined in different ways will get the user to very different results.
For the long term, Leoleo wants to become a system, an environment complex enough to start evolving on its own. This means that the users will start recombining Leoleo's parts in ways its creator never has imagined, and this process can go on and develop to infinity.
Inspiration: Leoleo was created by a father trying to solve the real problems that modern parenting faces:
- to provide inspiration for parents in setting diverse educational activities for kids
- to decrease the big number of physical objects needed for a limited period of time in order to entertain and educate a growing child
- to keep kids away from screens
- to make physical reality interesting again
- to provide context for adult-child interaction and connection
Project Duration: The project started in January 2015 in Bucharest, Romania, and was exhibited in 2017 Romanian Design Award event, where it received recognition from Dezeen magazine.
Operation Flow: This object transforms by recombining its parts, re-assembling a finite number of parts. The user receives a number of plywood parts that are cut in such way that they can be assembled together in many ways. It requires a minimum innitial assembly to form a base structure. By adding or removing planks, wheels, boards, the base changes function. There is no need to use keys or any tools in the process.
Patents: Design registered with Euipo , RCD 007793625-0001 /06.04 2020, design holder Dan Popa
Team Members: Dan Popa
Vlad Nicoara
Image Credits: Catalin Nastase, Photographer
Cristtina Anculete, Photographer