Bronce Gráfico · 2021
Little Magic Identidade de Marca para Roupa Infantil
- A' Design Award de Bronce 2021 in Gráfico
- CLIENT: Little Magic
- Estimated Number of Design Views: 8,840
- Verification code 4C3227372F · Verify this award
Colors
About Little Magic Identidade de Marca para Roupa Infantil
Little Magic é unha identidade de marca creada para unha liña de roupa infantil. A identidade utiliza un símbolo icónico da maxia, un coello cun sombreiro, simple e divertido. As ilustracións de animais están deseñadas para animar aos nenos e aos pais a respectar todas as criaturas da terra. A roupa está feita de algodón 100 por cento orgánico certificado por GOTS, estampada con tintas non tóxicas e libre de produtos químicos nocivos. As etiquetas de marca e coidado están cosidas na parte exterior para evitar que rocen a pel sensible. O envase está feito de cartón reciclado e plástico reciclable.
About the A' Design Award de Bronce
Little Magic Identidade de Marca para Roupa Infantil gañou o A' Design Award de Bronce, un recoñecemento altamente prestixioso outorgado a deseños sobresaíntes que se distinguen pola creatividade, o enxeño e a sagacidade. Os gañadores Bronce son artefactos amplamente hábiles e sorprendentemente creativos que autentican a vasta experiencia, imaxinación e enxeño dos seus deseñadores. Espérase que Little Magic Identidade de Marca para Roupa Infantil sexa un obxecto moi apreciado, admirado e querido, notablemente profesional e innovador. Este deseño gañador do A' Design Award de Bronce incorpora as mellores prácticas da arte, a ciencia, o deseño e a tecnoloxía, e é excelente pola súa atención ao detalle. Little Magic Identidade de Marca para Roupa Infantil satisfai espléndidamente as necesidades, toca os desexos, encanta os sentimentos e atrae a curiosidade.
Press Kit
- Unique Properties
- The identity is an iconic symbol of magic – a bunny in a hat, which is simple but yet playful. The animal illustration style is unique and memorable.
- Dimensions & Packaging
- All clothing comes in different sizes.
Clothing zip bags: 240mm x340mm
Tags: 50mm x 50mm
Paper Sheets: 635mm x889mm
Monthly onesies set boxes:400mm x300mm
Bib boxes: 210mm x 95mm - Tags
- Branding, Packaging, Illustration, Children Clothing.
- Production Technology
- Clothing materials: GOTS certified organic cotton, made of 100% organic cotton. Non-toxic printing, no harmful chemicals, and nickel-free snaps. Free of formaldehyde, AZO, cadmium, and OTC. Usage of accessories complies with CNS 15290 textile safety regulations.
Packaging materials: made from recycled cardboard & 100% recyclable plastic. - Design Challenge
- On the creative side, the challenge was to come up with a unique illustration style that can be eye-catching by both children and adults. The brand's image should be playful but educational at the same time, so I spent a lot of time on social media campaigns and used infographic images to tell people about the brand's vales.
- Research
- Little Magic's brand soul to take care of the future generation and protect our planet. Using all eco-friendly materials to produce both items of clothing and packages is not easy to achieve. It took a long time to find factories that can do that but not too expensive.
- Inspiration
- The designer believes that every kid has the magic to make their dreams come true－their curiosity, creativity, and imagination inspire. The designer also believes that all creatures on the earth are beautiful in their way – just like magic. The illustrator wants to use the unique animal illustrations to give both children and parents a concept of respecting all creatures on the planet. The usage of eco-friendly materials to take care of the future generation and protect our planet.
- Project Duration
- The project started in July 2019 in Taiwan and finished in July 2020 in Taiwan, and was exhibited in Taiwan in April 2019.
- Operation Flow
- Onesies are made by 100% organic cotton, excellent for baby's sensitive skin. It's super soft to the touch and constructed with a lap-neck design to ensure smooth, hassle-free outfit and diaper changes. The brand label and care label are sewn on the outside of the product to avoid rubbing the baby's skin.
T-Shirt are made of 100% organic cotton, excellent for baby's sensitive skin. It's super soft to the touch. Elastane rib collar. Double stitching at front collar. Resistant and well maintained. Double stitching at sleeves. The brand label and care label are sewn on the outside of the product to avoid rubbing the kid's skin.
Packaging: Sealed clothing bags maintain product's quality. Jiugongge-liked boxes help people to keep the products neat and clean. - Image Credits
- Image #1,2,3,4,5,6,7,8,9: Designer HsuanYun Huang, 2020
