Ecological Journey Caixa de Agasallo de Pufine Advertising Ltd. Co.

O deseño Ecological Journey Caixa de Agasallo de Pufine Advertising Ltd. Co. é un estimado gañador do moi prestixioso 2021 A' Design Award de Prata na Categoría de Competición Deseño de Envases.

PrataEnvases· 2021

Ecological Journey Caixa de Agasallo

de Pufine Advertising Ltd. Co.

Cliente: Wuhan Little Bee Food Co., Ltd.

Gañador do A' Design Award de Prata na Categoría Envases

28,020

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Cores

O Deseño

Sobre Ecological Journey Caixa de Agasallo

Viaxe Ecolóxica é unha caixa de agasallo para o mel e o té producidos localmente. O deseño mostra escenas naturais pintadas con pinceis de madeira rugosos, incluíndo animais locais e lugares de interese paisaxístico. Cada lado da caixa presenta unha imaxe completa, de xeito que as caixas poden verse por separado ou combinarse para formar imaxes máis grandes. As tapas están feitas de papel de herba e madeira cunha textura lixeiramente rugosa, o corpo está feito de papel dourado tipo alfombra, e as caixas van atadas cun cordón de papel. Inclúese unha tarxeta, cunha imaxe na parte dianteira e unha pantalla de liñas na parte traseira para debuxar libremente.

O Recoñecemento

Sobre o A' Design Award de Prata

Ecological Journey Caixa de Agasallo gañou o A' Design Award de Prata, un recoñecemento enormemente prestixioso outorgado a deseños de gama alta, fermosos e impresionantes. Os gañadores Prata son obras tremendamente brillantes e sumamente creativas que ilustran a pericia, o talento e a agudeza sobresaíntes dos seus deseñadores. Espérase que Ecological Journey Caixa de Agasallo sexa unha obra marabillosa, escaparate de oficio, notablemente profesional e profundamente innovadora. Este deseño gañador do A' Design Award de Prata é unha invención moi notable e admirada que beneficia e fai avanzar os límites da arte, a ciencia, o deseño e a tecnoloxía. Ecological Journey Caixa de Agasallo é unha creación moi envexada que esperta desexos, achega sentimentos positivos e prende asombro e marabilla.

Detrás do deseño

Kit de prensa

Créditos, membros do equipo e detalles técnicos proporcionados polo deseñador.

Propiedades Únicas: This is a collection of locally produced honey and tea. 1. Integrated local treasured animals and scenic spots, painted three series of natural ecological scenes with rough wooden brushes to improve product quality and on-site experience. 2. Each side of packaging is a complete picture, which can be combined independently or mutually to increase the visual experience and sales combination. 3. Fixed with twine in combination to reflect product features and reduce packaging cost.
Dimensións e Embalaxe: Length:240mm, width:80mm, height:140mm
Etiquetas: Gift box, package, honey, flower, tea, nature, Shennongjia, animal, culture
Tecnoloxía de Produción: The upper and lower covers of the packaging materials are made of ringed grass and wood paper with a slightly rough texture, the box body is made of golden carpet paper, and the lacing is made of paper cord, which is consistent with the natural, plain and environmental characteristics of the original ecological products.
Reto de Deseño: 1. Creatively, according to the characteristics of products, local nature, culture and product characteristics should be fully explored. 2. Combined with the sales environment, studied the display and display of products and the visual changes of different serialized combinations. 3. Considering the packaging cost in terms of packaging structure, add a booth in the box to reduce the loss of mailing and carrying.
Investigación: The package is sold in local tourist stores and distributed as a local signature product. Therefore, in terms of design, 1. Consider how to combine local natural resources and use expressive methods and materials to reflect product characteristics. 2. Study display effects and combination changes in display and sales process to improve sales. Study the interaction and communication with consumers combined with the theme of nature conservation.
Inspiración: Shennongjia is a world famous natural ecological reserve. Rare plants and endangered animals under state first class protection thrive here. They are the guardians of this place. Good ecological environment has created the local tourism industry and featured products. The creation is inspired by nature. It is hoped that people will pay more attention to nature and agricultural products protection when they travel and buy products. Everyone is the "patron saint" of the natural home.
Duración do Proxecto: The project began in September 2019 and will be completed in December 2019
Fluxo de Operacións: 1. The design of the product combines the local nature, culture and tourist attractions, as well as the characteristics and themes of the product itself, to enhance the consumer experience.
2. Visual changes brought by different images and packaging combinations can promote sales interaction.
3. The product is attached with a card, the front side can be used as a decorative painting display, the back side is a line screen, you can doodle at will, increase the experience of participation.
Membros do Equipo: Designer: xiang shasha;
Creative Director: Zhang Yanhui;
illustration: Tong Meng
Customer Service Director: Zhou Xiaoli