Castelli di Ceramica Pota Multifuncional by Andrea Cingoli

Castelli di Ceramica Pota Multifuncional by Andrea Cingoli is a highly esteemed winner of the very prestigious 2021 A' Design Award de Ferro in Deseño de Belas Artes e Instalacións Artísticas Competition Category.

FerroBelas Artes· 2021

Castelli di Ceramica Pota Multifuncional

by Andrea Cingoli

Client: ConceptIcon Design Studio

A' Design Award de Ferro Winner in Belas Artes Category

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Verified Award Winner
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Colors

The Design

About Castelli di Ceramica Pota Multifuncional

Castelli di Ceramica é unha pota de cerámica modular que tamén se pode empregar como frutero ou recipiente. A pota está feita de catro pezas que se encaixan entre si de xeito estable e preciso. Cando está pechada, a peza funciona como obxecto decorativo para mesas e aparadores, e tamén pode conter flores. Cando as catro partes se separan, cada unha delas serve como cunca ou recipiente. Cada peza está decorada á man seguindo o estilo tradicional de Castelli, unha vila italiana cunha longa historia na arte da cerámica. A pota pode lavarse no lavalouzas.

The Recognition

About the A' Design Award de Ferro

Castelli di Ceramica Pota Multifuncional gañou o A' Design Award de Ferro, un recoñecemento prestixioso outorgado a bos deseños que cumpren os requisitos profesionais e industriais esperados de creacións ben deseñadas. Os gañadores Ferro demostran a gran habilidade, a alta especialización, a comprensión experta e a capacidade creativa dos seus creadores. Espérase que Castelli di Ceramica Pota Multifuncional sexa unha creación moi apreciada, admirada e querida que é práctica e innovadora. Este deseño gañador do A' Design Award de Ferro integra as mellores prácticas do sector e ten características técnicas competentes ligadas ao saber facer e ao talento. Castelli di Ceramica Pota Multifuncional é respectado pola súa minuciosidade e está deseñado para proporcionar melloras na calidade de vida que axudan a facer do mundo un lugar mellor.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: "Castelli di Ceramica" is a modular ceramic pot for use as a fruit bowl or container. The design revisits in a modern way the traditional heritage of ceramics of Castelli, one of the most important Italian centers of the handmade ceramics.
The decoration is handmade.
The design is accompanied by a business plan that aims to create work in the area and sell the product worldwide.
The project has already received the patronage of the major territorial institutions.
Dimensions & Packaging: Height of the kit/pot from 35 to 60 cm
Maximum diameter from 20 to 50 cm
Tags: pot, tableware, ceramic, innovative design, lifestyle, home design, heritage
Production Technology: Modeling can be done on a lathe or plaster mold.
The final decoration is always done by hand by the Maestri Ceramisti (master potters) and takes up traditional themes of the centuries-old tradition of Castelli.
The kit can be made in different types of ceramic, in other words, fired at different temperatures to respond to different types of use.
All these firing methods can be applied to the product and allow to obtain products for different uses and particularly for food use.
Design Challenge: The purpose of the project is to combine the Great Beauty of Italian art with the languages of contemporary living, to spread the centuries-old artisan tradition of the ceramics of Castelli in the international furniture sales channel.
The project, in addition to the design aspects, is also enriched by an articulated business plan that aims to create work in the area and revitalize the local artisan tradition, in a territory that is experiencing a moment of difficulty also due to an earthquake that it recently hit the area creating enormous human and material damage.
Research: The culture and the productive identity of the territory form the basis of this project and process. Starting from the analysis of the artistic reality of the village of Castelli, we have created a complete strategy: from the design, to the production system, up to the sales strategies.
The whole project is realized with the collaboration of the Maestri Ceramisti of Castelli and putting their artisan heritage at the center.
The project is completed by a marketing plan that wants to connect small handicraft shops with the international public.
Inspiration: The tradition of Ceramics of Castelli is our inspiration. In the heart of Italy, Castelli is a charming village 150 km from Rome. Here, ceramic is an excellence which has centuries of history, exhibited in the world's most important museums.
In this project, the ceramic is revitalized to give a contemporary dimension to a centuries-old tradition: modularity, ease of use and timeless design, with hand-decorated pieces.
The Great Beauty of the Italian handicraft with a contemporary approach.
Project Duration: The project is based on the city of Castelli, an enchanting village located about 150 km from Rome, under the slopes of Mount Gran Sasso. A place of great artistic and scenic beauty, Castelli boasts a centuries-old tradition in the field of ceramics. The operational plan of the project is to develop the local production of the product and bring it to diffusion in the sales channels within 12 months.
Operation Flow: When closed it is a lovely pot that can decorate furniture or tables. When open, it becomes a tableware kit with a great aesthetic impact, in which each part that can be used as a container or bowl. Also dishwasher safe, each pot is made up of four parts that can be easily assembled by overlapping them with their stable and precise interlocking. Function, beauty and ease of use: an object that combines a centuries-old artistic tradition to the needs of contemporary lifestyle.
Team Members: Andrea Cingoli
Giuseppe De Dominicis
Marco De Dominicis