Fenyangwang Función Principal: Embalaxe de Licor by Neptune Team is a highly esteemed winner of the very prestigious 2021 A' Design Award de Prata in Deseño de Envases Competition Category.
PrataEnvases· 2021
Fenyangwang Función Principal: Embalaxe de Licor
by Neptune Team
Client: Neptune Team
A' Design Award de Prata Winner in Envases Category
Verified Award Winner
Verify Award Status for #117401The Design
About Fenyangwang Función Principal: Embalaxe de Licor
Fenyangwang é unha embalaxe de licor creada para o trixésimo aniversario dunha destilaría chinesa. O deseño baséase no calendario chinés, unha ferramenta común usada para rexistrar o tempo na vida cotiá e no traballo. Cada día arríncase unha páxina para marcar a chegada dun novo día. Nesta embalaxe, mantéñense no seu lugar as páxinas do calendario de hai trinta anos, mostrando a data de elaboración cun estilo retro. A caixa está feita de cartón e acabada con tecnoloxía de impresión. As dimensións son de 145 por 90 por 235 milímetros. O obxectivo é expresar trinta anos de experiencia.
The Recognition
About the A' Design Award de Prata
Fenyangwang Función Principal: Embalaxe de Licor gañou o A' Design Award de Prata, un recoñecemento enormemente prestixioso outorgado a deseños de gama alta, fermosos e impresionantes. Os gañadores Prata son obras tremendamente brillantes e sumamente creativas que ilustran a pericia, o talento e a agudeza sobresaíntes dos seus deseñadores. Espérase que Fenyangwang Función Principal: Embalaxe de Licor sexa unha obra marabillosa, escaparate de oficio, notablemente profesional e profundamente innovadora. Este deseño gañador do A' Design Award de Prata é unha invención moi notable e admirada que beneficia e fai avanzar os límites da arte, a ciencia, o deseño e a tecnoloxía. Fenyangwang Función Principal: Embalaxe de Licor é unha creación moi envexada que esperta desexos, achega sentimentos positivos e prende asombro e marabilla.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The product was designed for the establishment of 30 years of the enterprise. The designer combined the product with the Chinese calendar. In China, a Calendar is an indispensable tool in daily life and work. They tear off a page every day to represent the arrival of a new day. Instead, the designer "save" calendars from 30 years ago on the packaging. The purpose is to let consumers know that the enterprise has 30 years of historical experience, they offer 30 years of classic quality.
- Dimensions & Packaging
- 145mm*90mm*235mm
- Tags
- Liquor, packaging, liquor packaging, creative packaging
- Production Technology
- Cardboard box，Printing technology
- Design Challenge
- Visual symbolization
- Research
- The design team inspected the brewing workshop and got familiar with the characteristics of corporate culture. 30 years of persistence is very difficult for a Chinese enterprise. 30 years of persistence, just for a bottle of good wine.
- Inspiration
- The design inspiration comes from the Chinese calendar, which is a tool to record time. Time is the most important factor in making good wine. Therefore, the packaging design shows the brewing date in the form of Chinese calendar. The packaging design adopts a retro approach, recording the brewing time 30 years ago with the Chinese calendar.
- Project Duration
- Start in October 2020 and finish in December 2020
- Operation Flow
- Product design uses the design style of imitation. The 30-year-old wine comes from 30-year-old enterprises. Time is the best winemaker. The preserved Chinese calendar is a good product display.
- Team Members
- Bxl Neptune Team
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