Yashang Hing Tau Ball Función Primaria: Envasado de Alimentos by Mars Team is a highly esteemed winner of the very prestigious 2021 A' Design Award de Prata in Deseño de Envases Competition Category.
PrataEnvases· 2021
Yashang Hing Tau Ball Función Primaria: Envasado de Alimentos
by Mars Team
Client: Shenzhen Baixinglong Creative Packaging Co., Ltd
A' Design Award de Prata Winner in Envases Category
Verified Award Winner
Verify Award Status for #121185The Design
About Yashang Hing Tau Ball Función Primaria: Envasado de Alimentos
Yashang Hing Tau Ball é un deseño de envasado para produtos de albóndegas. Os gráficos baséanse nas materias primas do alimento do interior. As imaxes de animais dispóñense como composicións gráficas modernas, e cada tipo de materia prima identifícase cunha cor de contraste. O forte contraste cromático reforza o impacto visual nos estantes de venda ao retallo. O deseño tamén fai referencia aos costumes tradicionais de bo agoiro da zona de Chaoshan en China, e colócase un sobre vermello arredor do produto. Empréganse impresión en papel, plástico de grao alimentario e unha cinta de seda. O envase mide 260 por 150 por 260 milímetros.
The Recognition
About the A' Design Award de Prata
Yashang Hing Tau Ball Función Primaria: Envasado de Alimentos gañou o A' Design Award de Prata, un recoñecemento enormemente prestixioso outorgado a deseños de gama alta, fermosos e impresionantes. Os gañadores Prata son obras tremendamente brillantes e sumamente creativas que ilustran a pericia, o talento e a agudeza sobresaíntes dos seus deseñadores. Espérase que Yashang Hing Tau Ball Función Primaria: Envasado de Alimentos sexa unha obra marabillosa, escaparate de oficio, notablemente profesional e profundamente innovadora. Este deseño gañador do A' Design Award de Prata é unha invención moi notable e admirada que beneficia e fai avanzar os límites da arte, a ciencia, o deseño e a tecnoloxía. Yashang Hing Tau Ball Función Primaria: Envasado de Alimentos é unha creación moi envexada que esperta desexos, achega sentimentos positivos e prende asombro e marabilla.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The meatball packaging is designed creatively based on the raw materials of the product. The layout combines them in the form of modern graphics. The various types of raw materials are distinguished by color contrast. Reflect the sense of modern fashion at the same time increase the interesting expression of the product, and the strong contrast of colors in the shelf display terminal will have a good sense of visual impact.
- Dimensions & Packaging
- 260mmx150mmx260mm, which is suitable for the size of consumers under such specifications, provides better consumption experience for consumers.
- Tags
- Meatball, graphic composition, color composition, animal image
- Production Technology
- Application of paper printing, food grade plastic, silk belt
- Design Challenge
- In this project, the most difficult thing is how to combine a variety of animal images into a package with the characteristics of Chaoshan region in China, while the packaging presentation should have a sense of modern fashion. Finally, through reading books and referring to a large number of design pictures, I found that modern graphic composition and color composition can well integrate these points. Finally, I began to design in this way.
- Inspiration
- Inspired by the combination of animal graphics and color composition, the design of this package integrates the traditional customs of Chaoshan area in China that like auspicious things. Meanwhile, the design of the red envelope around the product is also designed to have a better sense of experience with consumers.
- Project Duration
- The project started in September 2020 in Shenzhen, completed in October 2020 in Shenzhen, and went on sale in the market in December 2020
Sponsored
Explore Beyond Designers.org
Discover products, services and opportunities from our advertising partners.
More to Explore
Related Designs
Explore more award-winning designs from the same category, selected by merit.
