Diplomatic Relations Deseño de logotipo by Salvita Bingelyte

Diplomatic Relations Deseño de logotipo by Salvita Bingelyte is a highly esteemed winner of the very prestigious 2021 A' Design Award de Prata in Deseño Gráfico, Ilustración e Comunicación Visual Competition Category.

PrataGráfico· 2021

Diplomatic Relations Deseño de logotipo

by Salvita Bingelyte

Client: Salvita Design

A' Design Award de Prata Winner in Gráfico Category

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Verified Award Winner

Verify Award Status for #122310

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Colors

The Design

About Diplomatic Relations Deseño de logotipo

Diplomatic Relations é un logotipo creado para a Embaixada de Alemaña en Vilnius. O deseño simboliza os vínculos entre Lituania e Alemaña. Inspirándose nas bandeiras nacionais tricolores, debuxáronse tres marcas de verificación para cada país coas cores da súa bandeira. As marcas discorren como dous lados paralelos, coma vías de tren que se separan e despois volven unirse. As marcas vermellas combínanse para representar a amizade e a unidade. O símbolo de cores colócase sobre un fondo branco e pode aplicarse a papelería, publicidade exterior e agasallos corporativos. Ao repetir o símbolo nunha liña fórmase un patrón.

The Recognition

About the A' Design Award de Prata

Diplomatic Relations Deseño de logotipo gañou o A' Design Award de Prata, un recoñecemento enormemente prestixioso outorgado a deseños de gama alta, fermosos e impresionantes. Os gañadores Prata son obras tremendamente brillantes e sumamente creativas que ilustran a pericia, o talento e a agudeza sobresaíntes dos seus deseñadores. Espérase que Diplomatic Relations Deseño de logotipo sexa unha obra marabillosa, escaparate de oficio, notablemente profesional e profundamente innovadora. Este deseño gañador do A' Design Award de Prata é unha invención moi notable e admirada que beneficia e fai avanzar os límites da arte, a ciencia, o deseño e a tecnoloxía. Diplomatic Relations Deseño de logotipo é unha creación moi envexada que esperta desexos, achega sentimentos positivos e prende asombro e marabilla.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The logo was created for the German Embassy in Vilnius to symbolize diplomatic relations between Lithuania and Germany. Inspired by tricolor national flags, three check marks were created for each country using the colors of their flags. The marks represent two parallel sides, like train tracks heading in opposite directions, but coming back together again and being connected. The red check marks are combined, representing friendship and unity between the two countries.
Dimensions & Packaging: To enhance the visibility of the logo and keep original colors, it was decided to use a colored symbol on a white background.
Tags: Logo, symbol, visual identity, branding, corporate identity, graphic design, Salvita Bingelyte, Salvita Design, Lithuania, Germany
Production Technology: The symbol of Lithuanian German cooperation is easily applied to stationery, outdoor advertising and corporate gifts. Combining more symbols in one line creates a pattern that can be used in many places.
Design Challenge: After drawing numerous symbols, it finally came to a modern and memorable logo design which will be used by the German Embassy in Lithuania for its external communication, events and promotional goods.
Research: A national flag is the most easily recognizable country symbol, so while searching for similarities between the two countries, the same patterns stood out in their flags and it was decided to find symbols that could seamlessly utilize these patterns, hence the check marks became a logical design solution.
Inspiration: Lithuania and Germany are connected by a long, rich history. Bilateral relations between the two states existed from 1918 and again since 1991 when Lithuania regained its independence just a few months after the reunification of Germany and diplomatic relations were restored.
Project Duration: Started in January 2021 and finished February 2021 in Vilnius, Lithuania.
Operation Flow: The symbol highlights the relationship between the two countries by visually uniting the colors of their flags. The logo reflects the moment when two countries diplomatically unite, moving forward together into the future. The colorful marks provide a dynamic symbol, expressing the multifaceted relationship between Lithuania and Germany.
Image Credits: Erin Hope Stevens (Copywriter)