The Sun From The East Deseño de Imaxe para Evento by Chia-Hui Lien

The Sun From The East Deseño de Imaxe para Evento by Chia-Hui Lien is a highly esteemed winner of the very prestigious 2021 A' Design Award de Ferro in Deseño Gráfico, Ilustración e Comunicación Visual Competition Category.

FerroGráfico· 2021

The Sun From The East Deseño de Imaxe para Evento

by Chia-Hui Lien

Client: Chia-Hui Lien

A' Design Award de Ferro Winner in Gráfico Category

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The Design

About The Sun From The East Deseño de Imaxe para Evento

O Sol Que Vén do Leste é un deseño de imaxe para evento creado para unha universidade de deseño. O sol é empregado como elemento visual principal, xa que nace polo leste e reflicte tanto o nome da escola coma o seu constante crecemento anual. Os círculos e outras figuras xeométricas conforman os elementos básicos, e a composición foi modificada tras probas prolongadas. O deseño aplícase a carteis, libros e tarxetas de convite. Durante a impresión, empregáronse película brillante e película de brétema en áreas seleccionadas para realzar os gráficos. Os carteis miden 70 por 100 centímetros.

The Recognition

About the A' Design Award de Ferro

The Sun From The East Deseño de Imaxe para Evento gañou o A' Design Award de Ferro, un recoñecemento prestixioso outorgado a bos deseños que cumpren os requisitos profesionais e industriais esperados de creacións ben deseñadas. Os gañadores Ferro demostran a gran habilidade, a alta especialización, a comprensión experta e a capacidade creativa dos seus creadores. Espérase que The Sun From The East Deseño de Imaxe para Evento sexa unha creación moi apreciada, admirada e querida que é práctica e innovadora. Este deseño gañador do A' Design Award de Ferro integra as mellores prácticas do sector e ten características técnicas competentes ligadas ao saber facer e ao talento. The Sun From The East Deseño de Imaxe para Evento é respectado pola súa minuciosidade e está deseñado para proporcionar melloras na calidade de vida que axudan a facer do mundo un lugar mellor.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The use of geometric figures for structural change design requires a lot of time and testing during the conversion process.
Dimensions & Packaging: ●Poster design-W70XH100cm
●Book design-W21XH29.7cm
●Card design-W14.8XH21cm
Tags: Font design, Poster design, Brochure design, Card design
Production Technology: In order to highlight the graphic design, special effects were created by partially applying bright film and fog film in the printing technology, and printed books, posters and invitation cards.
Design Challenge: The most difficult part of the design process is the design of geometric figures. Attention must be paid to the content connection between graphics and thematic meaning, as well as the structural visual aesthetics of packaging design and book design.
Research: In order to enable the school to continue to develop every year, design is the main academic development of the school, and the innovative ideas of design are brought together to continue the educational work. This work takes the sun as the main visual design. Because the sun rises from the east, it symbolizes the Oriental Design University. The sun rises from the east. Every year, the sun gets better and better. The development of the school is getting better and better. Therefore, the circle of the geometric figure is used as the basic element of the design to make changes.
Inspiration: This work takes the sun as the main visual design. Because the sun rises from the east, it is like the Tung Fang Design University. The sun rises from the east. Every year, the development of the school is
getting better. Therefore, the circle of geometric figures was used as the basic element of the design, and the composition was changed.
Project Duration: The work was completed on May 1, 2018. Published works in Taiwan on May 1, 2018.
Operation Flow: Looking at Taiwan's commodity packaging during the Japanese occupation period, the aesthetics of ordinary people's life
Team Members: CHIA-HUI LIEN