Ruby Pixels Pendentes by Nima Nazem Zomorodi

Ruby Pixels Pendentes by Nima Nazem Zomorodi is a highly esteemed winner of the very prestigious 2021 A' Design Award de Bronce in Deseño de Xoiería Competition Category.

BronceXoiería· 2021

Ruby Pixels Pendentes

by Nima Nazem Zomorodi

Client: Zomorrodi Jewelry Gallery

A' Design Award de Bronce Winner in Xoiería Category

15,898

Verified Award Winner

Verify Award Status for #123973

View at A' Design Award Press Release Award Badge

Colors

The Design

About Ruby Pixels Pendentes

O diseño dos Ruby Pixels procede dos videoxogos dos anos 80 e das luces de neón vermello da publicidade urbana, así como da inspiración da disposición en mosaico dos patróns islámicos visible neste diseño. O principal desafío foi satisfacer a demanda do mercado de xoias en varias formas de símbolos protectores, transformando as formas naturais nun anel orgánico coa mesma emoción, unindo o rendemento e a estética xunto á conexión emocional entre o pendente e o usuario.

The Recognition

About the A' Design Award de Bronce

Ruby Pixels Pendentes gañou o A' Design Award de Bronce, un recoñecemento altamente prestixioso outorgado a deseños sobresaíntes que se distinguen pola creatividade, o enxeño e a sagacidade. Os gañadores Bronce son artefactos amplamente hábiles e sorprendentemente creativos que autentican a vasta experiencia, imaxinación e enxeño dos seus deseñadores. Espérase que Ruby Pixels Pendentes sexa un obxecto moi apreciado, admirado e querido, notablemente profesional e innovador. Este deseño gañador do A' Design Award de Bronce incorpora as mellores prácticas da arte, a ciencia, o deseño e a tecnoloxía, e é excelente pola súa atención ao detalle. Ruby Pixels Pendentes satisfai espléndidamente as necesidades, toca os desexos, encanta os sentimentos e atrae a curiosidade.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The unique features of this earring is the originality of its design and two separate parts of it, the first part lying on the surface of the earlobe and flush with the ergonomic lines of the ear, and the lower part is a ruby piece with a teardrop cut. The suspended face hangs from the ear.
Dimensions & Packaging: (L) 44 mm * (W) 32 mm * (H) 4 mm
Tags: Ruby, Earing, Modern, Classic, Puzzle, Pixels
Production Technology: The upper part includes princess cut diamonds and rubies. The lower part includes tear-shaped ruby. The base material is 18K gold.
Design Challenge: The contrast of combining an unconventional and modern design of the earrings at the top with the classic design (teardrop-like hanging at the bottom) and creating a work with high visual dynamics has been the main challenge in this design.
Research: How the asymmetrical color arrangement of red and white jewelry on the upper part and also the difference in height of these stones and the use of common claws to mount them, ergonomic placement of the upper part of the ear and hanging tears-shaped stone at the bottom, all with many Prototypes and multiple trials were obtained.
Inspiration: The design of this earring is inspired by the turning on and off of light pixels on screens such as 80s video games (like Atari) on a black background or even neon red lights in urban advertising, as well as inspiration from the mosaic arrangement of Islamic patterns in this design that is visible.
Project Duration: The project has been designed and produced in Tehran, Iran in 2020.
Operation Flow: It visually remembers the start of the spring with an asymmetrically combination of white and pink blossoms. The asymmetrical and random variety of colors create excitement in a modern atmosphere that calms by leading to a big tear at the end of the earring.