The Wine Barrel Classic Embalaxe by Antonia Skaraki

The Wine Barrel Classic Embalaxe by Antonia Skaraki is a highly esteemed winner of the very prestigious 2022 A' Design Award de Ferro in Deseño de Envases Competition Category.

FerroEnvases· 2022

The Wine Barrel Classic Embalaxe

by Antonia Skaraki

Client: The Wine Barrel

A' Design Award de Ferro Winner in Envases Category

17,276

Verified Award Winner

Verify Award Status for #129344

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About The Wine Barrel Classic Embalaxe

Os deseñadores presentaron o barril de viño no seu ambiente natural, a barrica. Utilizaron códigos da cata de viños (adega, barricas, fluxos) e romperon os estereotipos do viño engarrafado, deseñando a embalaxe para que O Barril de Viño comunicase a calidade dun viño sacado directamente da barrica e invertesen a idea establecida de que o bo viño só pode existir nun recipiente de vidro.

The Recognition

About the A' Design Award de Ferro

The Wine Barrel Classic Embalaxe gañou o A' Design Award de Ferro, un recoñecemento prestixioso outorgado a bos deseños que cumpren os requisitos profesionais e industriais esperados de creacións ben deseñadas. Os gañadores Ferro demostran a gran habilidade, a alta especialización, a comprensión experta e a capacidade creativa dos seus creadores. Espérase que The Wine Barrel Classic Embalaxe sexa unha creación moi apreciada, admirada e querida que é práctica e innovadora. Este deseño gañador do A' Design Award de Ferro integra as mellores prácticas do sector e ten características técnicas competentes ligadas ao saber facer e ao talento. The Wine Barrel Classic Embalaxe é respectado pola súa minuciosidade e está deseñado para proporcionar melloras na calidade de vida que axudan a facer do mundo un lugar mellor.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: A fine wine isn’t necessarily a bottled wine. This was the core of the challenge; to reverse the established idea that quality wine can only exist in a glass container and to bring down the perception that good wine is an unreachable and elitist hobby that can only be enjoyed within a wine expertise context.
A new wine category came up, The wine out of the box, which is the notion of moving wine from the big barrel to a smaller barrel so as to not lose its natural habitat.
Dimensions & Packaging: Carton paper, aluminium bag, plastic tap / 17cm Width 14 Height 20,6 cm depth / Hexagonal carton bag
Tags: Wine Barrel, wine, Packaging, Design, Barrel, cellar, out_of_the_box
Production Technology: TheWineBarrel was made out of cardboard and it’s easily recycleable.
Design Challenge: A fine wine isn’t necessarily a bottled wine. This was the core of the challenge; to reverse the established idea that quality wine can only exist in a glass container and to bring down the perception that good wine is an unreachable, elitist hobby that can only be enjoyed within a wine expertise context.
Research: Using creativity to democratize the art of wine tasting provided us with an amazing challenge, making the design of TheWineBarrel’s shape the highlight of this project.
Inspiration: TheWineBarrel maintains a visual representation of a wine’s natural home, while simultaneously democratizes the process of wine tasting, bringing it down from a crème de la crème ritual to a laid back evening with friends experience. Aside from its appearance, the symbol for this new, shared experience was enforced with the way the wine is served, with the use of a tap on the package.
Project Duration: The Project Started in October 2020 in Athens and is still ongoing.
Operation Flow: TheWineBarrel offers an easy to carry handle, allowing it to become a perfect gift for visiting friends or family, while its tap makes serving as simple as pouring water on a glass.
Team Members: Greative Director: Antonia Skaraki
Art Director: Andreas Deskas