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Kerloso Wine Envase de Viño de Langcer Lee

O deseño Kerloso Wine Envase de Viño de Langcer Lee é un estimado gañador do moi prestixioso 2022 A' Design Award de Ouro na Categoría de Competición Deseño de Envases.


OuroEnvases· 2022

Kerloso Wine Envase de Viño

de Langcer Lee

Cliente: Litete Brand Design

Gañador do A' Design Award de Ouro na Categoría Envases

59,935

Gañador de Premio Verificado

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Cores

O Deseño

Sobre Kerloso Wine Envase de Viño

Kerloso Wine é un deseño de envase para un viño tinto de Chile. A etiqueta mostra a escena que viron os mariñeiros cando desembarcaron por primeira vez na Illa de Pascua, incluíndo estatuas de pedra, un volcán, flores, un cervo e paxaros. A botella está envolta en papel de arroz de imitación natural, atada con corda de palla e decorada cunha peza de pedra azul natural, o mesmo material que as estatuas Moai. A parte superior do papel está queimada con lume real, polo que cada marca é única. As diferentes cores marcan os distintos tipos de uva. A botella envolta mide uns 35 centímetros de alto.

O Recoñecemento

Sobre o A' Design Award de Ouro

Kerloso Wine Envase de Viño gañou o A' Design Award de Ouro, un recoñecemento inmensamente prestixioso outorgado a deseños de primeira clase, marabillosos e sobresaíntes. Os gañadores Ouro son creacións sumamente innovadoras, visionarias e glamurosamente deslumbrantes que reflicten o xenio, a sabedoría e a destreza dos seus deseñadores. Espérase que Kerloso Wine Envase de Viño sexa unha invención moi eloxiada, pioneira e monumental que ofrece un valor sen precedentes. Este deseño gañador do A' Design Award de Ouro é un proxecto espectacular e respectado que beneficia moito a arte, a ciencia, o deseño e a tecnoloxía e fai avanzar os seus límites. Kerloso Wine Envase de Viño crea intensos sentimentos de desexo, esperta a paixón, anima a creatividade e fascina.

Detrás do deseño

Kit de prensa

Créditos, membros do equipo e detalles técnicos proporcionados polo deseñador.

Propiedades Únicas
The red wine label created the scene that sailors saw when they boarded the land for the first time. They pulled away the grass and saw Moai, volcano, blooming red lily of the valley, smart Brown deer and vultures. The seal is decorated with the contents of the ancient documents found on Easter Island, which records the mystery and beauty here. The golden space left can let people express their feelings at the moment.
Dimensións e Embalaxe
The height of the bottle after wrapping paper is about 35cm
Etiquetas
Wine,packaging,Moai,Origina,paper
Tecnoloxía de Produción
The paper wrapped around the bottle body is pure natural imitation rice paper. Different colors distinguish red wine of different grape types, which is retro and simple. The bottle body is wrapped with paper and bound with straw rope, and decorated with pure natural bluestone with the same Moai raw materials
Reto de Deseño
The innovation lies in the burning mark of the wrapped paper and the pure natural bluestone consistent with Moai raw materials bound to the outside with straw rope. The burn marks of each bottle are unique and produced by real combustion. Pure natural bluestone is not easy to find in developing cities.
Investigación
The most mysterious thing in Easter Island is the Moai stone statue on the island. More than 1000 huge bust stone statues were found on the island, of which 600 were neatly arranged on the stone island by the sea. The stone statues vary in size, 6-23 meters high and weigh about 30-90 tons. They have strange images and serious faces. They seem thoughtful when facing the sea.
Inspiración
Keloso, a red wine brand from Chile, is derived from Spanish "the mystery of the magical colossus". Many amazing Moai stone statues stand on the distant Easter Island. These stone statues look strange and spread all over the island, and how they were built is still an unsolved mystery.
Duración do Proxecto
The project started in Tianjin in July 2021, completed in Tianjin in August 2021, and exhibited in Tianjin in September 2021.
Fluxo de Operacións
The burn marks made by fire on the top of the wrapping paper represent the lost memory, as if hiding the mysterious stone statue and the erased civilization. After wrapping the bottle with paper, it is bound with straw rope, and decorated with pure natural bluestone with the same Moai raw materials, so as to further seal these long-standing memories and return everything to his original appearance.
Patentes
Copyrights belong to Langcer Lee, 2021.
Membros do Equipo
Client:Warriors Wine
Creative Director:Langcer Lee
Designers:Yang Jie
Designers:Riso Guo
Designers:Limo Pan
Illustrator:Zhang Fan
Illustrator:Zhang JiaNi
Photographer:Jiang Tao
Créditos das Imaxes
Image #No1 : Photographer Jiang Tao,Kerloso,2021.
Image #No2 : Photographer Jiang Tao,Kerloso,2021.
Image #No3 : Photographer Jiang Tao,Kerloso,2021.
Image #No4 : Photographer Jiang Tao,Kerloso,2021.
Image #No5 : Photographer Jiang Tao,Kerloso,2021.

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