Chuankui Envasado de Licor by Sungoo Design is a highly esteemed winner of the very prestigious 2022 A' Design Award de Ferro in Deseño de Envases Competition Category.
FerroEnvases· 2022
Chuankui Envasado de Licor
Client: Shenzhen Sungoo Brand Design Co,Ltd.
A' Design Award de Ferro Winner in Envases Category
- 10,187
- Verified Award Winner
- Verify Award Status for #132735
The Design
About Chuankui Envasado de Licor
Chuankui é un deseño de envasado para licor, inspirado na cultura de Sichuan, China. O nome significa líder de Sichuan. Unha ilustración dun panda formada por follas verdes de bambú cobre a botella e evoca as montañas e os bosques de bambú da rexión. Nunha outra parte da botella colócase unha forma oca de pata de panda, de xeito que o envase resulta doado de suxeitar. A tapa adopta a forma dun nó de bambú con follas de bambú esculpidas. O envase está feito con materiais degradables, o que apoia a intención ecolóxica do deseño.
The Recognition
About the A' Design Award de Ferro
Chuankui Envasado de Licor gañou o A' Design Award de Ferro, un recoñecemento prestixioso outorgado a bos deseños que cumpren os requisitos profesionais e industriais esperados de creacións ben deseñadas. Os gañadores Ferro demostran a gran habilidade, a alta especialización, a comprensión experta e a capacidade creativa dos seus creadores. Espérase que Chuankui Envasado de Licor sexa unha creación moi apreciada, admirada e querida que é práctica e innovadora. Este deseño gañador do A' Design Award de Ferro integra as mellores prácticas do sector e ten características técnicas competentes ligadas ao saber facer e ao talento. Chuankui Envasado de Licor é respectado pola súa minuciosidade e está deseñado para proporcionar melloras na calidade de vida que axudan a facer do mundo un lugar mellor.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Chuankui has the meaning of "Sichuan leader". Since it is the leader, the rich and representative local culture is the source of the design of this wine.
Sichuan, China, is surrounded by mountainous mountains and dense bamboo forests. It is one of the important birthplaces and protected areas of China's national treasure "Giant Panda". Therefore, we used the image of panda and green bamboo to convey the design concepts of "environmental protection", "ecology" and "freshness". - Production Technology
- It is worth mentioning that this packaging is made of "degradable materials", which adds to the ecological and environmental protection properties.
- Inspiration
- On the bottle, a panda image illustration is the basis of the whole design. It is composed of emerald green bamboo leaves, which is full of vitality and life, combining the panda's naive attitude with the natural elegance and beauty. In another part of the design, a "panda paw" can be found. The hollow design adds panda elements, which is also ergonomic and easy to take.
The design of the bottle cap adopts the form of "bamboo knots" with bamboo leaves carved in secret. - Patents
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- Team Members
- Muqiang Fu,Jingsong Lin
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