The Engravings on Mount Yi Tipografía Experimental de Jialiang Jing

O deseño The Engravings on Mount Yi Tipografía Experimental de Jialiang Jing é un estimado gañador do moi prestixioso 2022 A' Design Award de Bronce na Categoría de Competición Deseño Gráfico, Ilustración e Comunicación Visual.

BronceGráfico· 2022

The Engravings on Mount Yi Tipografía Experimental

de Jialiang Jing

Cliente: Jialiang Jing

Gañador do A' Design Award de Bronce na Categoría Gráfico

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O Deseño

Sobre The Engravings on Mount Yi Tipografía Experimental

O Texto: As Gravuras do Monte Yi é un deseño de tipografía experimental baseado nas antigas inscricións en pedra do Monte Yi. As inscricións rexistran unha escritura sigilar pequena estándar usada despois de que o sistema de escritura da China antiga fose unificado. O proxecto inclúe a estandarización de formas de letras, visualización de información, deseño de carteis e unha experiencia de realidade aumentada. O traballo preséntase principalmente como un sitio web, con carteis impresos e modelos tridimensionais. Ao escanear un código nun cartel móstrase un modelo tridimensional dun carácter. O obxectivo é presentar a escritura chinesa tradicional dun xeito novo e claro.

O Recoñecemento

Sobre o A' Design Award de Bronce

The Engravings on Mount Yi Tipografía Experimental gañou o A' Design Award de Bronce, un recoñecemento altamente prestixioso outorgado a deseños sobresaíntes que se distinguen pola creatividade, o enxeño e a sagacidade. Os gañadores Bronce son artefactos amplamente hábiles e sorprendentemente creativos que autentican a vasta experiencia, imaxinación e enxeño dos seus deseñadores. Espérase que The Engravings on Mount Yi Tipografía Experimental sexa un obxecto moi apreciado, admirado e querido, notablemente profesional e innovador. Este deseño gañador do A' Design Award de Bronce incorpora as mellores prácticas da arte, a ciencia, o deseño e a tecnoloxía, e é excelente pola súa atención ao detalle. The Engravings on Mount Yi Tipografía Experimental satisfai espléndidamente as necesidades, toca os desexos, encanta os sentimentos e atrae a curiosidade.

Detrás do deseño

Kit de prensa

Créditos, membros do equipo e detalles técnicos proporcionados polo deseñador.

Propiedades Únicas: This project to cobble book "yi Mountain carved stone" as the design language, on the innovative design of traditional culture. Specific design content includes font standardization design, information visualization design, poster form exploration, AR experience. Yi Mountain stone is qin Shihuang unified the world, issued the "book with text" law after the standard xiaozhuan font, its role is like the xinhua dictionary now, the character, writing to standardize the role.
Dimensións e Embalaxe: This design project is mainly presented in the form of web, supplemented by paper posters and 3D models
Etiquetas: typeface，information visualization，augmented reality，Chinese traditional culture，poster
Tecnoloxía de Produción: The specific design contents and methods include font standardization design, information visualization design, poster form exploration, AR experience technology
Reto de Deseño: The biggest challenge of the project was the consideration and design of the font structure, which took a lot of time for each character. In addition, the design of information visualization has been well thought out. The addition of augmented reality is a highlight for they.
Investigación: The project is part of a pilot study of ancient characters aimed at unlocking the mysteries of Chinese seal characters. They collected hundreds of data, yi Mountain stone as an example to study the character of seal cutting, structure, writing. The project has also aroused a response in the society. Many people who are interested in traditional culture think my research is very meaningful and interesting, just like a dictionary with carved characters.
Inspiración: Tablet inscription calligraphy is an important part of Chinese traditional culture. This project to cobble book "yi Mountain carved stone" as the design language, on the innovative design of traditional culture.The original stone has been lost, its style and artistic status is still epoch-making significance. The purpose of this design is to extract the few in the complex, find the breakthrough way where the spirit is, the tradition can still have a new interpretation.
Duración do Proxecto: The project began in September 2021 in Liaoning, China, and ended in October. It will be exhibited at the Museum of Chinese Characters in November 2021
Fluxo de Operacións: his project aims to give people a better understanding of Chinese traditional compiled fonts. The poster presents basic information of the font in "Yi Shan Shi", people can see the 3D model of the font by scanning the TWO-DIMENSIONAL code, increase the fun in the experience
Membros do Equipo: Designer: Jialiang Jing
Creative Director:Xinlei Bai