Bronce Gráfico · 2022
Chinese Festivals Función Principal: Serie de Ilustracións
by Chunli Zhou
- A' Design Award de Bronce 2022 in Gráfico
- CLIENT: Northeastern University of China
- Estimated Number of Design Views: 11,570
- Verification code 9847F6FB04 · Verify this award
Colors
About Chinese Festivals Función Principal: Serie de Ilustracións
Texto do Libro: Festivais Chineses é unha serie de ilustracións baseada nos festivais tradicionais chineses. A serie abrangue o Ano Novo Chinés, o Festival do Barco Dragón, o Festival do Medio Outono e o Festival Chung Yeung. Elementos festivos como petardos, barcos dragón, zongzi e cornalina aparecen representados nas escenas. As cores principais son escollidas para se axustaren á atmosfera de cada festival. As ilustracións foron creadas con software de pintura dixital e impresas en formato de 800 por 800 milímetros. O obxectivo é presentar a cultura tradicional dos festivais nun estilo visual contemporáneo.
About the A' Design Award de Bronce
Chinese Festivals Función Principal: Serie de Ilustracións gañou o A' Design Award de Bronce, un recoñecemento altamente prestixioso outorgado a deseños sobresaíntes que se distinguen pola creatividade, o enxeño e a sagacidade. Os gañadores Bronce son artefactos amplamente hábiles e sorprendentemente creativos que autentican a vasta experiencia, imaxinación e enxeño dos seus deseñadores. Espérase que Chinese Festivals Función Principal: Serie de Ilustracións sexa un obxecto moi apreciado, admirado e querido, notablemente profesional e innovador. Este deseño gañador do A' Design Award de Bronce incorpora as mellores prácticas da arte, a ciencia, o deseño e a tecnoloxía, e é excelente pola súa atención ao detalle. Chinese Festivals Función Principal: Serie de Ilustracións satisfai espléndidamente as necesidades, toca os desexos, encanta os sentimentos e atrae a curiosidade.
Press Kit
- Unique Properties
- Inside the illustrations are included specific imagery of traditional Chinese festivals such as "Chang'e", "zongzi", "dragon boat" and "cornelian"." The main colours of the illustrations are set for the different festivals. The illustrations throughout the series have a strong festive character and promote Chinese festival culture while allowing the atmosphere and flavour of different traditional Chinese festivals to be shown.
- Dimensions & Packaging
- Printing illustrations:800mm (H) x 800mm (W) (sheet size), Data size:1800mm (H) x 800mm (W), 300dpi, RGB.
- Tags
- China, Festivals, Chinese New Year, Dragon Boat Festival, Mid-Autumn Festival, Chung Yeung Festival
- Production Technology
- This series of illustrations is drawn by procreate software. It is produced by a high level of printing and manufacturing techniques to show the beautiful and exquisite detail of the illustrations.
- Design Challenge
- The difficulty lies in accurately characterising traditional Chinese festivals and their elements, achieving a combination of modern aesthetics and traditional elements, computer technology and traditional craftsmanship, and the aesthetic standards of the characters.
- Research
- This "Chinese Festivals" series of illustrations features the Chinese New Year, Dragon Boat Festival, Mid-Autumn Festival and Chung Yeung Festival, which include festive elements such as "New Year animals", "firecrackers", "dragon boats", "zongzi" and "cornelian". The main colours of the illustrations are adapted to the atmosphere of the different festivals, deepening people's understanding of Chinese festivals while making more friends at home and abroad enjoy traditional Chinese festival culture.
- Inspiration
- The inspiration for the illustration design comes from traditional Chinese festivals. The strong atmosphere of festivals often makes people feel happy and joyful, and it is the responsibility and duty of every citizen to pass on the culture. Therefore, through illustration design, I hope to realise the effective innovation of traditional festival elements in contemporary times, spreading the energy of Chinese traditional festivals while making more people fall in love with Chinese festivals.
- Project Duration
- The work began in December 2022 at Northeastern University in Shenyang, Liaoning Province, China, and was completed in February 2022 at Northeastern University in Shenyang, Liaoning Province, China.
- Operation Flow
- The key to this design is to have a strong impact that appeals to the public, a high aesthetic effect that appeals to people's aesthetic sensibilities, and at the same time promotes cultural heritage while committing to its innovative development.
- Image Credits
- Image #1 : Illustration Zhou Chunli, 2022.
Image #2 : Illustration Zhou Chunli, 2022.
Image #3 : Illustration Zhou Chunli, 2022.
Image #4 : Illustration Zhou Chunli, 2022.
