Smashy Función Principal: Envase de Ovos de Chocolate by Mutian Yu

Smashy Función Principal: Envase de Ovos de Chocolate by Mutian Yu is a highly esteemed winner of the very prestigious 2022 A' Design Award de Ferro in Deseño de Envases Competition Category.

FerroEnvases· 2022

Smashy Función Principal: Envase de Ovos de Chocolate

by Mutian Yu

Client: Savannah College of Art and Design

A' Design Award de Ferro Winner in Envases Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

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The Design

About Smashy Función Principal: Envase de Ovos de Chocolate

Texto do Libro: Smashy é un envase de ovos de chocolate que adopta a forma dun martelo. O deseño une a forma dun martelo coa forma dun ovo, polo que o envase tamén parece un ovo cun mango. Smashy pódese esmagar en calquera lugar. Os doces entón saltan cara a fóra, ofrecendo un momento de sorpresa. A mestura interior conta con chocolates, galletas, gomiñas e caramelos duros. O envase mide 155 por 183 por 76 milímetros e está feito de plástico. Smashy pretende renovar o vello costume de esmagar ovos de chocolate e facer que comer entre horas sexa máis divertido.

The Recognition

About the A' Design Award de Ferro

Smashy Función Principal: Envase de Ovos de Chocolate gañou o A' Design Award de Ferro, un recoñecemento prestixioso outorgado a bos deseños que cumpren os requisitos profesionais e industriais esperados de creacións ben deseñadas. Os gañadores Ferro demostran a gran habilidade, a alta especialización, a comprensión experta e a capacidade creativa dos seus creadores. Espérase que Smashy Función Principal: Envase de Ovos de Chocolate sexa unha creación moi apreciada, admirada e querida que é práctica e innovadora. Este deseño gañador do A' Design Award de Ferro integra as mellores prácticas do sector e ten características técnicas competentes ligadas ao saber facer e ao talento. Smashy Función Principal: Envase de Ovos de Chocolate é respectado pola súa minuciosidade e está deseñado para proporcionar melloras na calidade de vida que axudan a facer do mundo un lugar mellor.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Is eating chocolate eggs still funny today? Try this new combination! Smash a chocolate egg and get more sweets! Smashy combines the shape of a hammer and the shape of an egg to bring excitement and surprise. Snackers can smash it at any place, then experience having different snacks, which contain chocolates, crackers, gummies, and hard candies.
Dimensions & Packaging: 155mm * 183mm * 76mm
Tags: Snacks, Interaction, Fun
Production Technology: Plastic and Snacks
Design Challenge: The greatest challenge during the research is reaching out to people due to the pandemic.
Inspiration: Is smashing the same type of chocolate eggs still exciting today? People started smashing chocolate eggs in 200 years ago. It has never been changed until now.
Project Duration: Time: 2020 Summer
Duration: 3 Months
Location: Savannah, GA, US
Operation Flow: Smashy is a chocolate in the shape of a hammer. It also looks like an egg with a handle. By smashing it, candies will pop out, so one can enjoy surprises and treats.
Team Members: Mutian Yu