Prata Gráfico · 2022
Villa Sorra A Marca
- A' Design Award de Prata 2022 in Gráfico
- CLIENT: Amr Ibrahim Mousa
- Estimated Number of Design Views: 33,143
- Verification code 25CB6BFCF0 · Verify this award
Colors
About Villa Sorra A Marca
Villa Sorra está situada no corazón da campiña de Emilia. Está rodeado de rastros de néboa que atravesan a luz da mañá e o taboleiro de damero creado polos campesiños' traballo duro. É un lugar agradable e case encantado. É unha xoia que conta unha historia feita por lendas peculiares, animais protexidos e uvas que se converten en excelencias Made in Italy de renome mundial: os tortellini, o vinagre balsámico e o queixo Parmigiano Reggiano.
About the A' Design Award de Prata
Villa Sorra A Marca gañou o A' Design Award de Prata, un recoñecemento enormemente prestixioso outorgado a deseños de gama alta, fermosos e impresionantes. Os gañadores Prata son obras tremendamente brillantes e sumamente creativas que ilustran a pericia, o talento e a agudeza sobresaíntes dos seus deseñadores. Espérase que Villa Sorra A Marca sexa unha obra marabillosa, escaparate de oficio, notablemente profesional e profundamente innovadora. Este deseño gañador do A' Design Award de Prata é unha invención moi notable e admirada que beneficia e fai avanzar os límites da arte, a ciencia, o deseño e a tecnoloxía. Villa Sorra A Marca é unha creación moi envexada que esperta desexos, achega sentimentos positivos e prende asombro e marabilla.
Press Kit
- Unique Properties
- Branding for Villa Sorra which is situated in the heart of the countryside of Emilia. It is surrounded by trails of fog wounding their way through the morning light and the checkerboard created by peasants’ hard work. It is a pleasant and almost enchanted place. It is a gem that tells a story made by peculiar legends, protected animals, and grapes that become world-renowned Made in Italy's excellences: the Tortellini, the Balsamic Vinegar, and the Parmigiano Reggiano cheese.
- Dimensions & Packaging
- Business Cards: 55 x 85 mm,
A4 Envelope and Letterhead,
Wine Bottle: 1.5L,
A1 Street Posters - Tags
- Branding identity, design, logo, Food academy branding, Emilia, Italian food, food
- Production Technology
- Hand Sketches,
Adobe Photoshop,
Adobe Illustrator,
Adobe Indesign,
Autodesk 3Ds Max,
Corona Renderer - Design Challenge
- The longest part was finding the perfect illustration to represent each department in the Villa.
- Research
- After studying the history of the Villa, we knew that the garden of the villa is a remarkable example of a historical park. It will be a real open-air monument. Moreover, it is a significant testament to the Italian culture and artistic heritage.
Also the Architecture, Villa Sorra is a great example of the Emilian baroque style. The design is perhaps by Giuseppe Antonio Torri and his pupil Francesco Maria Angelini. - Inspiration
- The logo refers to the historical, architectural, and landscape characteristics of the Villa.
The logo creation is a mirror. It is a symbol that shows the values of the area of Emilia and Italy to the world. It is the business card that will be imprinted in people’s memory. It will create a sense of awareness and belonging. - Project Duration
- The project started in April 2020 in Egypt and finished in June 2020 in Egypt.
- Operation Flow
- It is a branding identity for a historical Villa in Italy to preserve and innovate. It will promote cultural, didactic and tourist activities working hand in hand with numerous local associations, the University of Modena and Reggio Emilia and the high school Istituto di Istruzione Superiore per l’agricoltura e l’ambiente “Lazzaro Spallanzani”.
- Image Credits
- Amr Ibrahim Mousa / MOUSA studio
