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Tuliplanet Gifts Envases de Té by Leung MukChi

Tuliplanet Gifts Envases de Té by Leung MukChi is a highly esteemed winner of the very prestigious 2023 A' Design Award de Bronce in Deseño de Envases Competition Category.


BronceEnvases· 2023

Tuliplanet Gifts Envases de Té

by Leung MukChi

Client: Shenzhen Endess3 Culture Communication Co., Ltd

A' Design Award de Bronce Winner in Envases Category

Colors

The Design

About Tuliplanet Gifts Envases de Té

Tuliplanet Gifts é unha caixa de agasallo de té creada para unha marca chinesa de té. O embalaxe está construído arredor do logotipo da marca, que amosa un tigre suxeitando un tulipán na boca. A imaxe fai referencia á idea de que mesmo un tigre pode deterse para ulir unha flor. Motivos tradicionais como unha grou, nubes auspiciosas e un xardín de té aplícanse á caixa. Estes elementos vinculan o té do interior coa natureza e coa herdanza cultural chinesa. A intención é amosar que as persoas que viven nunha era materialista aínda poden atopar un momento de calma e espiritualidade a través de beber té.

The Recognition

About the A' Design Award de Bronce

Tuliplanet Gifts Envases de Té gañou o A' Design Award de Bronce, un recoñecemento altamente prestixioso outorgado a deseños sobresaíntes que se distinguen pola creatividade, o enxeño e a sagacidade. Os gañadores Bronce son artefactos amplamente hábiles e sorprendentemente creativos que autentican a vasta experiencia, imaxinación e enxeño dos seus deseñadores. Espérase que Tuliplanet Gifts Envases de Té sexa un obxecto moi apreciado, admirado e querido, notablemente profesional e innovador. Este deseño gañador do A' Design Award de Bronce incorpora as mellores prácticas da arte, a ciencia, o deseño e a tecnoloxía, e é excelente pola súa atención ao detalle. Tuliplanet Gifts Envases de Té satisfai espléndidamente as necesidades, toca os desexos, encanta os sentimentos e atrae a curiosidade.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This is a tea gift box design. The design was constructed by a list of key terms such as, the metaphor of the logo "in me the tiger sniffs the rose", surrounded by a mental field, cultural inherited and tea. These ideas finally turn out to visual elements, for instance, Crane, auspicious clouds, tea garden, etc. All the elements are used for expressing the key theme - although we are living in a materialistic era, we could still have the connection between nature and spiritual world by drinking tea.
Tags
Oriental aesthetics, Chinese traditional culture, Lu Yu: Cha Jing, Tea etiquette Chinese year of the tiger, Mid-Autumn Festival
Inspiration
The founder born in the year of "Tiger". As it knows as the "king of beast"so that it becomes the key visual element of the brand. As you can see that the logo is a tulip held in the mouth of a tiger, it has a meaning of "in me the tiger sniffs the rose", the idea has also extended to the gift box design.
Project Duration
Finished in Guangzhou on August 27th, 2021

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