The Zodiac Marcapáxinas by Wenxian Liu is a highly esteemed winner of the very prestigious 2023 A' Design Award de Ferro in Deseño de Material Artístico e de Papelería Competition Category.

FerroMaterial Artístico· 2023

The Zodiac Marcapáxinas

by Wenxian Liu

A' Design Award de Ferro Winner in Material Artístico Category

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Verified Award Winner

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Colors

The Design

About The Zodiac Marcapáxinas

Zodiac é un conxunto de marcapáxinas baseado nos doce animais do zodíaco chinés. Cada marcapáxinas está deseñado de forma que o animal parece camiñar dentro do libro. Os marcapáxinas están feitos de aceiro inoxidable de alta resistencia, electrochapados en ouro de 18 quilates e rematados mediante gravado CNC cunha precisión de 0,3 mm. As liñas simplificadas unifican os doce animais mantendo o carácter propio de cada un. O envase dispón as ilustracións do zodíaco nun patrón circular para simbolizar a totalidade. Empréganse o dourado e o vermello para suxerir alegría e boa fortuna.

The Recognition

About the A' Design Award de Ferro

The Zodiac Marcapáxinas gañou o A' Design Award de Ferro, un recoñecemento prestixioso outorgado a bos deseños que cumpren os requisitos profesionais e industriais esperados de creacións ben deseñadas. Os gañadores Ferro demostran a gran habilidade, a alta especialización, a comprensión experta e a capacidade creativa dos seus creadores. Espérase que The Zodiac Marcapáxinas sexa unha creación moi apreciada, admirada e querida que é práctica e innovadora. Este deseño gañador do A' Design Award de Ferro integra as mellores prácticas do sector e ten características técnicas competentes ligadas ao saber facer e ao talento. The Zodiac Marcapáxinas é respectado pola súa minuciosidade e está deseñado para proporcionar melloras na calidade de vida que axudan a facer do mundo un lugar mellor.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: We redesigned the zodiac illustrations and made them into bookmarks, as if animals were walking inside the book. On the packaging, we use zodiac illustrations to form a circular pattern, which embodies the ecological of Chinese zodiac culture and symbolizes completeness. We also use the Chinese favorite colors: gold and red, symbolize joy and blessing.
Dimensions & Packaging: 303mm*155mm*35mm
Production Technology: The zodiac Bookmark is made of high-toughness stainless steel, electroplated with 18k gold in CNC engraving process.The finest precision can reach 0.3mm.
Design Challenge: The twelve animals are quiet different, like small mice , large cattle,horses and even fictional dragons. To design these animals with different morphological characteristics into a series and make the twelve be unified while keeping their characteristic is the biggest challenge . It has overcome with simplified lines and modern design techniques .
Inspiration: The zodiac, which comes from an ancient Chinese folk philosophy and has been used to this day, is made up of 12 different animals, each year represented by one animal in a 12-year cycle. The zodiac is also a simplified ecology of Chinese, twelve animals have very different personalities and live in harmony with each other.
Book, is the carrier of human knowledge, bookmark, is a small tool for reading, but also the embodiment of the reader's taste.
The illustration is full of Oriental style, let the Oriental wisdom accompany our reading time, but also let the zodiac culture more widely inherited, this is our original design intention.
Project Duration: It took about one year in Shenzhen China

Read the Press Release