Ouro Envases · 2023
Lidu Sorghum 1308 Envases De Bebidas Alcohólicas
by Carson Wu
- A' Design Award de Ouro 2023 in Envases
- CLIENT: Jiangxi Lidu Liquor Co., Ltd.
- Estimated Number of Design Views: 44,808
- Verification code 1FBE45E771 · Verify this award
Colors
About Lidu Sorghum 1308 Envases De Bebidas Alcohólicas
Leva un forte sentido da historia e un coidado humanístico. A galvanoplastia de ouro degradado aplícase para representar a preciosidade dourada do antigo pozo e dos microbios, que serve de aval para a calidade excepcional de Lidu Sorghum 1308. E elementos como o selo de cera de selado e a etiqueta do certificado do tesouro nacional preséntanse como evidencia corroboradora. O elemento creativo principal e os elementos auxiliares combínanse para crear un equilibrio coordinado destacando o luxo.
About the A' Design Award de Ouro
Lidu Sorghum 1308 Envases De Bebidas Alcohólicas gañou o A' Design Award de Ouro, un recoñecemento inmensamente prestixioso outorgado a deseños de primeira clase, marabillosos e sobresaíntes. Os gañadores Ouro son creacións sumamente innovadoras, visionarias e glamurosamente deslumbrantes que reflicten o xenio, a sabedoría e a destreza dos seus deseñadores. Espérase que Lidu Sorghum 1308 Envases De Bebidas Alcohólicas sexa unha invención moi eloxiada, pioneira e monumental que ofrece un valor sen precedentes. Este deseño gañador do A' Design Award de Ouro é un proxecto espectacular e respectado que beneficia moito a arte, a ciencia, o deseño e a tecnoloxía e fai avanzar os seus límites. Lidu Sorghum 1308 Envases De Bebidas Alcohólicas crea intensos sentimentos de desexo, esperta a paixón, anima a creatividade e fascina.
Press Kit
- Unique Properties
- Lidu Sorghum 1308 carries a strong sense of history and humanistic care. The core selling point of "vintage liquor + ancient pit + traditional techniques" can be directly perceived to create a cultural sense of ceremony in the hustle and bustle of life, and to explore the poetic blankness in high-end Chinese Baijiu aesthetics. As for the bottle, the gradient gold plating of the body is an industrial aesthetic innovation; its bottom has a support that was modeled on the Yuan Dynasty pit; and its cap mimics the effect of a sealing wax seal. And the vintage liquor seal on the outer box sends an echo through time and a sincere emotion in the form of a private letter paper.
- Dimensions & Packaging
- 12CM*10CM*35CM
- Tags
- Baijiu, spirit, packaging
- Production Technology
- The design of Lidu Sorghum 1308 is based on the 1308 Yuan Dynasty pit owned by Lidu as its creative core. The gradient gold electroplating is applied to represent the gold-like preciousness of the ancient pit and microbes, serving as an endorsement for the exceptional quality of Lidu Sorghum 1308. And such elements as the sealing wax seal and the national treasure certificate label are provided as corroborative evidence. The core creative element and auxiliary elements are combined to create a coordinated balance highlighting the luxurious and noble product temperament.
- Design Challenge
- The brand new design of Lidu Sorghum 1308 is a tribute to the long history and culture of China by the design team and Lidu Liquor Industry. The design achievement with the ancient pit in the Yuan Dynasty as the creative core is attracting more attention to the glorious history of Chinese Baijiu. Along with the National Treasure Lidu Chateau built by Lidu Liquor Industry, historical relics and ancient culture are brought to modern life.
- Research
- Through concrete representations of the rare vintage liquor and with top and heartfelt quality, the designer intends to draw society's attention to history and culture so that man could reshape his relationship with the times and with his fellow men.
- Inspiration
- With luxury-quality design, one of China's top liquors is introduced to the world. The ultimate consumer experience is created through industrial aesthetic innovation and design elements that symbolize identity and taste.
- Project Duration
- January 1, 2022
Jiangxi China - Operation Flow
- The creative design of this product gives its consumers a direct glimpse of the rich history of Chinese Baijiu, as well as the rarity of Lidu Sorghum 1308 in the huge category of Chinese Baijiu. The national treasure endorsement and design provide consumers with the possibility that it may be used in higher-end situations, and it saves them the alternative cost in the purchasing process.