Promotion Cadeira de xantar by Beijing Yeak Tech Co. Ltd.

Promotion Cadeira de xantar by Beijing Yeak Tech Co. Ltd. is a highly esteemed winner of the very prestigious 2023 A' Design Award de Bronce in Deseño de Mobiliario Competition Category.

BronceMobiliario· 2023

Promotion Cadeira de xantar

by Beijing Yeak Tech Co. Ltd.

Client: Beijing Yeak Tech Co. Ltd.

A' Design Award de Bronce Winner in Mobiliario Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

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The Design

About Promotion Cadeira de xantar

Promotion é unha cadeira de xantar feita de nogueira negra norteamericana. O deseño está inspirado no veteado transversal da madeira, a superficie marcada polos aneis da árbore. Pequenos cadrados de veteado transversal xúntanse para formar un patrón semellante a un taboleiro de xadrez. Unha estrutura de espiga e mortaxa personalizada mantén o armazón estable mentres a forma segue a ser sinxela. Na produción emprégase gravado CNC, e a superficie remátase con cera de aceite para madeira. As seccións cortadas en diferentes ángulos crean suaves efectos de luz e sombra. A cadeira é axeitada para restaurantes, fogares e salóns.

The Recognition

About the A' Design Award de Bronce

Promotion Cadeira de xantar gañou o A' Design Award de Bronce, un recoñecemento altamente prestixioso outorgado a deseños sobresaíntes que se distinguen pola creatividade, o enxeño e a sagacidade. Os gañadores Bronce son artefactos amplamente hábiles e sorprendentemente creativos que autentican a vasta experiencia, imaxinación e enxeño dos seus deseñadores. Espérase que Promotion Cadeira de xantar sexa un obxecto moi apreciado, admirado e querido, notablemente profesional e innovador. Este deseño gañador do A' Design Award de Bronce incorpora as mellores prácticas da arte, a ciencia, o deseño e a tecnoloxía, e é excelente pola súa atención ao detalle. Promotion Cadeira de xantar satisfai espléndidamente as necesidades, toca os desexos, encanta os sentimentos e atrae a curiosidade.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: With unique material structure, this promotion dining chair features light& shade effect and a sense of order, offering users with artistic dining space. Unique touch of different wood end grain combined with different textures forms a distinctive visual effect. The exclusive mortise and tenon structure of the product ensure its stability.
Dimensions & Packaging: 415mm*490mm*765mm
Tags: Chair, furniture, ergonomics, North American black walnut, minimalism
Production Technology: CNC engraving technique
North American Black Walnut: FAS grade wood from two farms, Midwest Walnut and Hawkeye
Coating: use only OSMO wood wax oil with multiple coating
Design Challenge: The challenge is to keep the whole structure stable with a simple shape. To make it, the product has a customized mortise and tenon structure to keep the structure stable and add some decors to details. Sections with different angles present various light and shadow effects, presenting a profound feeling and soft reflective effect.
Research: If its end grain seat is compared to a chess board, this simple chair can be seen as a pawn with no dramatic shape. But even a pawn, as long as he keeps going, can become a bishop, a knight, a castle, or even a queen when he reaches the end line, which is called Promotion.
Inspiration: The product is inspired by the end grain (tree ring) of wood with unique touch and texture, unlike the section of conventional wood furniture. This Promotion chair is made of small end grain squares putting together in order with the customized mortise and tenon structure presenting the aesthetic feeling of chessboard, standing out from conventional wood furniture.
Project Duration: The project was launched in Beijing in June 2019, completed in Henan in June 2022 and exhibited in Beijing's Caochangdi Art District in November 2022
Operation Flow: Simple chair, perfect for restaurants, homes, lounges, also a piece of art.
Team Members: Liu Zulong
Nie Xiaozi