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Bamboo Craft Festival A Ilustración Narrativa Arquitectónica de Wing Sze Wincy Kung

O deseño Bamboo Craft Festival A Ilustración Narrativa Arquitectónica de Wing Sze Wincy Kung é un estimado gañador do moi prestixioso 2023 A' Design Award de Prata na Categoría de Competición Deseño Gráfico, Ilustración e Comunicación Visual.


PrataGráfico· 2023

Bamboo Craft Festival A Ilustración Narrativa Arquitectónica

de Wing Sze Wincy Kung

Cliente: Wing Sze Kung

Gañador do A' Design Award de Prata na Categoría Gráfico

40,480

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Cores

O Deseño

Sobre Bamboo Craft Festival A Ilustración Narrativa Arquitectónica

En resposta á ampla urbanización de Hong Kong e á perda resultante da súa diversidade cultural, A Bamboo Craft Festival está deseñado con amplas plataformas e estruturas temporais elevadas de bambú, creando unha celebración espacial urbana para preservar e revitalizar as culturas, tradicións e tradicións da vida na rúa. e artesanía. O festival ten lugar anualmente e ten como obxectivo que o público experimente e explore as culturas locais e a artesanía a través de obradoiros e actuacións, que encarnan o espírito de Hong Kong.

O Recoñecemento

Sobre o A' Design Award de Prata

Bamboo Craft Festival A Ilustración Narrativa Arquitectónica gañou o A' Design Award de Prata, un recoñecemento enormemente prestixioso outorgado a deseños de gama alta, fermosos e impresionantes. Os gañadores Prata son obras tremendamente brillantes e sumamente creativas que ilustran a pericia, o talento e a agudeza sobresaíntes dos seus deseñadores. Espérase que Bamboo Craft Festival A Ilustración Narrativa Arquitectónica sexa unha obra marabillosa, escaparate de oficio, notablemente profesional e profundamente innovadora. Este deseño gañador do A' Design Award de Prata é unha invención moi notable e admirada que beneficia e fai avanzar os límites da arte, a ciencia, o deseño e a tecnoloxía. Bamboo Craft Festival A Ilustración Narrativa Arquitectónica é unha creación moi envexada que esperta desexos, achega sentimentos positivos e prende asombro e marabilla.

Detrás do deseño

Kit de prensa

Créditos, membros do equipo e detalles técnicos proporcionados polo deseñador.

Propiedades Únicas
In response to the sweeping urbanization of Hong Kong and the resulting loss of its cultural diversity, A Bamboo Craft Festival is designed with vast elevated bamboo platforms and structures, creating an urban spatial celebration to preserve and revitalize the local traditions and craftsmanships, the festival takes place annually and aims to engage the public to experience and explore local street cultures and craftsmanship, through workshops and performances, embody the spirit of Hong Kong.
Dimensións e Embalaxe
Dimension of the illustration poster:
594mm x 841mm x 7 pieces
1000mm x 430mm x 2 pieces
Dimension of the storybook:
210mm x 210mm x 7 books
Etiquetas
illustration, narrative, visual communication, architecture, cultural heritage, craftsmanship,
Tecnoloxía de Produción
printed materials: printed illustration, storybook
Reto de Deseño
The design process was not always easy and I encountered different challenges during the design process. I think the biggest challenge is the scale of spatial design, bamboo structures, and composition of narrative illustration. To overcome these challenges, I tested different bamboo structures and modify the design for improvement. Besides, I explored and learned the composition of traditional Chinese painting and contemporary illustration and developed my narrative illustration.
Investigación
More old shops and street stalls in Hong Kong are being demolished and eliminated due to rapid urbanization, and this inspired me to research and design to preserve the local traditions. I conducted a site analysis to study and draw 50 streetlife activities. In addition, I went to the craftsmanship store and talked to the craftsmen. I was inspired by their passion for crafts and this motivated me to transform this spirit of craftsmanship, and cultural assets into design.
Inspiración
Having witnessed and observed a gradual disappearance of cultural heritages due to rapid urbanization, I have a strong commitment to preserving and revitalizing these diversified and valuable cultural practices, traditions, and craftsmanship. Since I am keen on exploring design with illustration integrating with architectural elements, I designed a festival space to create a set of narrative illustrations for this festival celebration to raise public awareness of cultural preservation.
Duración do Proxecto
The project started at Jan 2022 and finished at June 2022 in Hong Kong
Fluxo de Operacións
The illustrations explore the festival experience such as the spirit of craftsmanship in the construction process, the dragon dance performances, bamboo wonton noodles, the craftsmanship and street life cultures, the dismantling process of the temporary bamboo structures at the end of the festival, and the recycle and reuse of bamboo.
Besides, A 3D video is created which transforms the 2D illustration into a 3D interactive space. It engages people to experience the vibrant festival immersively.
Créditos das Imaxes
Wing Sze Wincy Kung

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