Japanese Sake O Deseño De Envases de Shinji Yaoita

O deseño Japanese Sake O Deseño De Envases de Shinji Yaoita é un estimado gañador do moi prestixioso 2023 A' Design Award de Prata na Categoría de Competición Deseño de Envases.

PrataEnvases· 2023

Japanese Sake O Deseño De Envases

de Shinji Yaoita

Cliente: Hasegawa Brewery Co.

Gañador do A' Design Award de Prata na Categoría Envases

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Cores

O Deseño

Sobre Japanese Sake O Deseño De Envases

Este é un deseño especial de sake creado para conmemorar o 180 aniversario da cervexaría Hasegawa Sake. 180 anos de gusto e habilidades tradicionais foron transmitidos de xeración en xeración, e o anel da árbore utilizouse como principal elemento visual para expresar a historia e o futuro. As cores de toda a caixa exterior inspiráronse na pintura a tinta para expresar tradición e luxo. O logotipo conmemorativo está impreso en ouro para combinar co escudo familiar da cervexaría. A botella no interior é unha imaxe negra contrastante. A rugosidade da botella expresa o peso da tradición e da tecnoloxía.

O Recoñecemento

Sobre o A' Design Award de Prata

Japanese Sake O Deseño De Envases gañou o A' Design Award de Prata, un recoñecemento enormemente prestixioso outorgado a deseños de gama alta, fermosos e impresionantes. Os gañadores Prata son obras tremendamente brillantes e sumamente creativas que ilustran a pericia, o talento e a agudeza sobresaíntes dos seus deseñadores. Espérase que Japanese Sake O Deseño De Envases sexa unha obra marabillosa, escaparate de oficio, notablemente profesional e profundamente innovadora. Este deseño gañador do A' Design Award de Prata é unha invención moi notable e admirada que beneficia e fai avanzar os límites da arte, a ciencia, o deseño e a tecnoloxía. Japanese Sake O Deseño De Envases é unha creación moi envexada que esperta desexos, achega sentimentos positivos e prende asombro e marabilla.

Detrás do deseño

Kit de prensa

Créditos, membros do equipo e detalles técnicos proporcionados polo deseñador.

Propiedades Únicas: Hasegawa Sake Brewery has been in business for over 180 years in Nagaoka City, Niigata Prefecture. The company building is registered as a Japanese cultural heritage site. This product is a special sake made to commemorate the 180th anniversary of the company's founding.
Dimensións e Embalaxe: Height 322mm × Width 115mm × Depth 115mm
Etiquetas: sake,japanese sake,package,box
Tecnoloxía de Produción: The difficult part of this project was the printing of the outer box. We visited several printing companies, but they were all far from ideal quality. Luckily, we were introduced to an experienced company that specializes in box printing, and we were able to solve this problem.
Reto de Deseño: Because of the special design representing the brewery itself, it was essential to propose a concept that would be acceptable to the client. Therefore, we spent the most time on creating and proposing a concept for this project.
In the design, we focused on the layout as well as the printing in order to create a Japanese taste. The surface of the outer box is treated with a special scratch-resistant finish to give it a luxurious feel.
Investigación: Although the product is well-known in the region and has tradition and history, consumers are tired of the same design, and it was necessary to express newness in addition to tradition and luxury. Furthermore, and most importantly, the brewery itself needed to be expressed in the design.
Inspiración: In order to express the traditional taste and skills that have been handed down for 180 years, we used the "tree ring" as the main visual to express the history and future.
The overall color of the outer box was inspired by ink painting to express a sense of tradition and luxury. The commemorative logo was printed in gold to match the family crest of the brewery. The bottle inside is a contrasting black image. The roughness of the bottle expresses the weight of tradition and technology.
Duración do Proxecto: 2022, project commissioned by Hasegawa Brewery Co.
Fluxo de Operacións: This package is made of glass bottles and paper.
Membros do Equipo: Printing: Takakuwa Art Printing Co.