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Lion Dancing New Year Caixa de Agasallo Infantil by Shenzhen Banana Design Co. Ltd

Lion Dancing New Year Caixa de Agasallo Infantil by Shenzhen Banana Design Co. Ltd is a highly esteemed winner of the very prestigious 2024 A' Design Award de Bronce in Deseño de Envases Competition Category.


BronceEnvases· 2024

Lion Dancing New Year Caixa de Agasallo Infantil

by Shenzhen Banana Design Co. Ltd

Client: Shenzhen Banana Design Co. LTD

A' Design Award de Bronce Winner in Envases Category

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The Design

About Lion Dancing New Year Caixa de Agasallo Infantil

Baile do León de Aninovo é unha caixa de agasallo infantil creada para ensinar a cultura tradicional do Aninovo chinés a través do xogo. A caixa exterior leva unha ilustración moderna de baile do león e pode desdobrarse nunha cabeza de león que os nenos usan como máscara. No interior atópanse elementos de aprendizaxe e xogo, incluíndo un calidoscopio de dragón, adhesivos de deuses da porta, tarxetas para crear hábitos, caligrafía auspiciosa, un sobre vermello e decoracións colgantes de mandarinas. A caixa está feita de papel con impresión e corte perfilado, polo que a embalaxe se reutiliza como parte do propio produto.

The Recognition

About the A' Design Award de Bronce

Lion Dancing New Year Caixa de Agasallo Infantil gañou o A' Design Award de Bronce, un recoñecemento altamente prestixioso outorgado a deseños sobresaíntes que se distinguen pola creatividade, o enxeño e a sagacidade. Os gañadores Bronce son artefactos amplamente hábiles e sorprendentemente creativos que autentican a vasta experiencia, imaxinación e enxeño dos seus deseñadores. Espérase que Lion Dancing New Year Caixa de Agasallo Infantil sexa un obxecto moi apreciado, admirado e querido, notablemente profesional e innovador. Este deseño gañador do A' Design Award de Bronce incorpora as mellores prácticas da arte, a ciencia, o deseño e a tecnoloxía, e é excelente pola súa atención ao detalle. Lion Dancing New Year Caixa de Agasallo Infantil satisfai espléndidamente as necesidades, toca os desexos, encanta os sentimentos e atrae a curiosidade.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This creative gift box promotes Children’s learning about traditional Chinese new year culture through play. The outer packaging features a traditional lion dance design that can be unfolded to become a lion head. In addition to protecting the internal products, children can also use the outer packaging box as a mask to experience the fun of lion dancing, promoting the reuse of packaging materials and eco-friendliness.
It is a unique set of children's New Year products, interactive games, and teaching aids, achieving the goal of combining education with play.
Dimensions & Packaging
250mmX250mmX170mm
Tags
Children,New Year Gift Box
Production Technology
Material for paper box, using printing, profiled cutting technology
Design Challenge
The elements of traditional lion dance are depicted in a modern way so they become more appealing to modern children. The packaging has rich playability and users love to wear it on their heads and play with friends. Parents also love to take photos and share them on social media, increasing the product's exposure and secondary sales.
The product makes good use of its outer packaging, making it a part of the product itself and increasing the packaging's reusability. It also expresses the brand's philosophy of "protecting children's curiosity and inspiring unlimited creativity".
Research
Enable users to deeply engage with the Chinese New Year culture, allowing children to learn about the Chinese New Year culture with just one play and stimulate their creativity.
Inspiration
Inspired by the traditional Chinese lion dance.The elements of traditional lion dance are depicted in a modern way so they become more appealing to modern children.
Enable users to deeply engage with the Chinese New Year culture, allowing children to learn about the Chinese New Year culture with just one play and stimulate their creativity.
Project Duration
The project will be completed in Shenzhen in August 2021
Operation Flow
Gift boxes have features and learning and interactive items:
Lion dance headgear, chinese dragon kaleidoscope, door gods stickers, lion dance headgear, habit-forming cards, auspicious calligraphy, stickers, red envelope, red envelope storage box, new year tangerine
hanging decorations and phonetic alphabet chart with popular Chinese characteristics.
Team Members
Creative Director:Yang Qianfu
Creative Director:Lin Xupan
Design Director:Lin Songcai
Planning Director: Xu Zhanli
Image Credits
Image :Banana Design

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