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Flatiron Lámpada by Mr Smith Studio

Flatiron Lámpada by Mr Smith Studio is a highly esteemed winner of the very prestigious 2024 A' Design Award de Ouro in Deseño de Produtos e Luminarias de Iluminación Competition Category.


OuroIluminación· 2024

Flatiron Lámpada

by Mr Smith Studio

Client: Egle

A' Design Award de Ouro Winner in Iluminación Category

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The Design

About Flatiron Lámpada

Achille Castiglioni estaba convencido de que o deseñador debería eliminar, eliminar, eliminar e ao final atopar o aspecto esencial do deseño. Bruno Munari adoitaba dicir que complicar as cousas é fácil, mentres que simplificar as cousas é moi difícil. Flatiron xorde da crase destas dúas referencias. Unha fonte de luz envolvida por un corpo feito cunha simple chapa metálica cun só pregue. A cantidade mínima de elementos para un produto cunha gran presenza, unha colección de lámpadas caracterizadas por un deseño tan esencial como eficaz.

The Recognition

About the A' Design Award de Ouro

Flatiron Lámpada gañou o A' Design Award de Ouro, un recoñecemento inmensamente prestixioso outorgado a deseños de primeira clase, marabillosos e sobresaíntes. Os gañadores Ouro son creacións sumamente innovadoras, visionarias e glamurosamente deslumbrantes que reflicten o xenio, a sabedoría e a destreza dos seus deseñadores. Espérase que Flatiron Lámpada sexa unha invención moi eloxiada, pioneira e monumental que ofrece un valor sen precedentes. Este deseño gañador do A' Design Award de Ouro é un proxecto espectacular e respectado que beneficia moito a arte, a ciencia, o deseño e a tecnoloxía e fai avanzar os seus límites. Flatiron Lámpada crea intensos sentimentos de desexo, esperta a paixón, anima a creatividade e fascina.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Flatiron is a collection of lamps characterized by a structure that is as essential as it is of great visual impact. A laser-cut metal sheet with a single fold, this is enough to have a product with great prominence.
Dimensions & Packaging
Width 350mm x Depth 200mm x Height 1900mm
Tags
Lighting, lighting design, design, winner, italian design, egle, floorlamp, lamp
Production Technology
Lasercut metal sheet with a single fold for the structure. Dimmerable LED strip as a light source.
Design Challenge
Bruno Munari once said that to complicate things is easy, while to simplify things is very hard. Achille Castiglioni was convinced that the designer should delete, delete, delete and at the end find the core aspect of the design. Flatiron comes from the combination of this two references. A simple metal sheet with just one fold that encases the light source. The challenge has been to reduce the project to the minimum amount of elements.
Research
Starting from a deep research on floor lamps, we focused then on understanding which could be the right kind of light source. Because the aim of this product is not to be a technical lamp, but to be an decorative ambient lamp, the diffused light is the right choice and the shape of the structure itself orientates the beam. We invested a lot of time in the selection of the right light source because we wanted it to be warm and dimmerable.
Inspiration
The combination of the world of origami and the world of architecture is what is at the base of Flatiron family.
The name itself has two meaning. First is a reference to the famous building in Manhattan with a triangular shape. Than explains how it is made, starting from a simple flat sheet of iron.
Project Duration
Development of the project took 4 months and took place in Milan
Operation Flow
Simply plug the lamp, press the dimmer and you can turn on or off the lamp and dimm the intensity of light
Patents
Patented 2023
Team Members
MrSmith Studio
Image Credits
MrSmith Studio

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