Ophthalmic Sustainability Ilustración de Portada de Revista by Cynthia Turner is a highly esteemed winner of the very prestigious 2024 A' Design Award de Ferro in Deseño Gráfico, Ilustración e Comunicación Visual Competition Category.
FerroGráfico· 2024
Ophthalmic Sustainability Ilustración de Portada de Revista
Client: Alexander and Turner Medical Illustration Studio
A' Design Award de Ferro Winner in Gráfico Category
Verified Award Winner
Verify Award Status for #154778The Design
About Ophthalmic Sustainability Ilustración de Portada de Revista
Sustentabilidade Oftálmica é unha ilustración de fantasía que representa un contorno botánico exuberante, fresco e florecente que flore arredor dun ollo heroico, para un artigo que aborda a ecoloxización da oftalmoloxía co fin de reducir a cantidade de envases descartados, desechables e artigos dun só uso empregados en cirurxía. A imaxe é para a portada e para o artigo principal no interior a páxina completa do número de novembro de 2023 de EyeNet, a revista da Academia Americana de Oftalmoloxía.
The Recognition
About the A' Design Award de Ferro
Ophthalmic Sustainability Ilustración de Portada de Revista gañou o A' Design Award de Ferro, un recoñecemento prestixioso outorgado a bos deseños que cumpren os requisitos profesionais e industriais esperados de creacións ben deseñadas. Os gañadores Ferro demostran a gran habilidade, a alta especialización, a comprensión experta e a capacidade creativa dos seus creadores. Espérase que Ophthalmic Sustainability Ilustración de Portada de Revista sexa unha creación moi apreciada, admirada e querida que é práctica e innovadora. Este deseño gañador do A' Design Award de Ferro integra as mellores prácticas do sector e ten características técnicas competentes ligadas ao saber facer e ao talento. Ophthalmic Sustainability Ilustración de Portada de Revista é respectado pola súa minuciosidade e está deseñado para proporcionar melloras na calidade de vida que axudan a facer do mundo un lugar mellor.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The greening of ophthalmology strives to reduce the amount of discarded packaging, disposables and single-use items used in surgery. The image will be used on the cover and inside lead article of EyeNet, the journal of the American Academy of Ophthalmology for the November 2023 Issue.
- Dimensions & Packaging
- Width 212.725 mm x Height 282.575 mm, 350 dpi, tiff
- Tags
- medical illustration, biomedical artist, visual science, ophthamology, sustainability, greening
- Production Technology
- Created using Cinema 4D, a 3D modeling program, 3D Models, and hand-painting in Photoshop, using a stylus and tablet on a Mac.
- Design Challenge
- Creating a unique and pleasing botanical composition, plant by plant, that looked living and vital, to frame and enhance yet not overwhelm the central eye.
- Research
- The artist researched various plant choices, striving to assemble a variety of visually interesting textures. Many of the flowers and greenery are from 3D models that the artist rendered individually and then hand composed in Photoshop. The rest of the digital painting was finished by hand-painting in Photoshop to cast shadows from one element to the next, push and pull light, and add surface detailing.
- Inspiration
- The artist sought to create a fantasy illustration depicting a lush, fresh and burgeoning botanical environment flourishing around an heroic eye. The eye itself is fantastical, with a conjunctiva (the covering of the globe) made of Michelangelo's white dolomite marble. In contrast to the cracked marble, the iris is glowing as if illuminated from energy within.
- Project Duration
- The project was in development for two weeks at the artist's studio in Santa Rosa Beach, Florida, USA.
- Operation Flow
- The illustration is meant to be uplifting and hopeful by depicting a fantastical imagining of the greening of ophthalmology.
- Patents
- Copyrights belong to Cynthia Turner, 2023
- Image Credits
- Image #1: Illustrator Cynthia Turner / Alexander and Turner Medical Illustration Studio / Ophthalmic Sustainability, 2023
Image #2: Illustrator Cynthia Turner / Alexander and Turner Medical Illustration Studio / Ophthalmic Sustainability, 2023
Image #3: Illustrator Cynthia Turner / Alexander and Turner Medical Illustration Studio / Ophthalmic Sustainability, 2023
Image #4: Illustrator Cynthia Turner / Alexander and Turner Medical Illustration Studio / Ophthalmic Sustainability, 2023
Image #5: Illustrator Cynthia Turner / Alexander and Turner Medical Illustration Studio / Ophthalmic Sustainability, 2023
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