Delpasand Envases de Té Negro by Mohammadreza Eslamparast

Delpasand Envases de Té Negro by Mohammadreza Eslamparast is a highly esteemed winner of the very prestigious 2025 A' Design Award de Ferro in Deseño de Envases Competition Category.

FerroEnvases· 2025

Delpasand Envases de Té Negro

by Mohammadreza Eslamparast

Client: Delpasand

A' Design Award de Ferro Winner in Envases Category

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Verified Award Winner

Verify Award Status for #156274

View at A' Design Award Press Release Award Badge

Colors

The Design

About Delpasand Envases de Té Negro

Delpasand é un deseño de envases para té negro. A gama abrangue o té de Ceilán, ofrecido como aromático e orixinal, e o té iraniano. Escolleuse o negro como cor principal porque coincide coa cor das follas de té secas. Ilustracións planas dunha teteira e dunha plantación de té amosan a orixe de cada produto. Un labrego, un elefante e un templo representan Ceilán, mentres que escenas de granxa representan Irán. As cores vivas e distintivas axudan aos compradores a diferenciar as variedades no andel. Cada caixa está impresa en offset sobre cartón con relevo.

The Recognition

About the A' Design Award de Ferro

Delpasand Envases de Té Negro gañou o A' Design Award de Ferro, un recoñecemento prestixioso outorgado a bos deseños que cumpren os requisitos profesionais e industriais esperados de creacións ben deseñadas. Os gañadores Ferro demostran a gran habilidade, a alta especialización, a comprensión experta e a capacidade creativa dos seus creadores. Espérase que Delpasand Envases de Té Negro sexa unha creación moi apreciada, admirada e querida que é práctica e innovadora. Este deseño gañador do A' Design Award de Ferro integra as mellores prácticas do sector e ten características técnicas competentes ligadas ao saber facer e ao talento. Delpasand Envases de Té Negro é respectado pola súa minuciosidade e está deseñado para proporcionar melloras na calidade de vida que axudan a facer do mundo un lugar mellor.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Delpasand has 2 kinds of tea, Ceylon and Iranian tea.
Ceylon has 2 kinds of tea,Aromatic and original.
The color black was chosen because of the color of dried tea and to make them different on shelves, they were illustrated.
The teapot and farm illustration shows their countries' content.
the symbols, farm, farmer, elephant and the temple are used to show Ceylon and the symbols, Iran farms are used to show Iranian tea.
Different sharp colors are used to make easier them to chose.
Dimensions & Packaging: Width 120 mm x Depth 80 mm x Height 200 mm.
Tags: Black Tea, Illustration, Colorful, Modern Design, Drink, Hot drink,
Production Technology: Offset print on the cardboard in 5 colors, CMYK and one Pantone color in each artwork with UV and emboss.
Design Challenge: Many objects, characters and their colors in a small teapot on the packaging was the main Challenge.
Research: Before design, the design group researched about 10 days to see the concept and appearance of other packagings in markets to know and find their path. To make them different and attractive it has been decided to design in flatten illustration because the other packaging were designed with real picture.
Inspiration: A teapot was chosen as a symbol of tea and hot drink. The tea farm was the main subject of design. The atmosphere of each Ceylon and Iran is different so their countries' symbols were chosen.
Project Duration: April - May 2022, Tehran, Iran
Operation Flow: To make the design friendly, the illustration was chosen, because it made the design like a story to contact the customers.
Image Credits: Illustrator Mohammadreza Eslamprast, 2022.
Assistant: Samyar Eslamparast and Soodabe Zomorodi.