Darkness and Light Cartaz by Chihiro Otsuki

Darkness and Light Cartaz by Chihiro Otsuki is a highly esteemed winner of the very prestigious 2024 A' Design Award de Bronce in Deseño Gráfico, Ilustración e Comunicación Visual Competition Category.

BronceGráfico· 2024

Darkness and Light Cartaz

by Chihiro Otsuki

A' Design Award de Bronce Winner in Gráfico Category

14,974

Verified Award Winner

Verify Award Status for #156913

View at A' Design Award Press Release Award Badge

Colors

The Design

About Darkness and Light Cartaz

Escuridade e Luz é un cartaz creado para unha exposición sobre literatura clásica xaponesa. O cartaz combina arte da laca e pintura ao óleo, natureza e humanidade, estilos clásicos e modernos. A tipografía relaciona as obras de dous artistas con textos clásicos conservados polo instituto de investigación. A folla impresa mide 515 por 728 milímetros e é producida mediante impresión offset UV con tinta vexetal sobre papel certificado polo Forest Stewardship Council. O deseño mostra como a cultura clásica e os libros moldean a expresión artística na actualidade.

The Recognition

About the A' Design Award de Bronce

Darkness and Light Cartaz gañou o A' Design Award de Bronce, un recoñecemento altamente prestixioso outorgado a deseños sobresaíntes que se distinguen pola creatividade, o enxeño e a sagacidade. Os gañadores Bronce son artefactos amplamente hábiles e sorprendentemente creativos que autentican a vasta experiencia, imaxinación e enxeño dos seus deseñadores. Espérase que Darkness and Light Cartaz sexa un obxecto moi apreciado, admirado e querido, notablemente profesional e innovador. Este deseño gañador do A' Design Award de Bronce incorpora as mellores prácticas da arte, a ciencia, o deseño e a tecnoloxía, e é excelente pola súa atención ao detalle. Darkness and Light Cartaz satisfai espléndidamente as necesidades, toca os desexos, encanta os sentimentos e atrae a curiosidade.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The poster design blends elements like lacquer art with oil painting and nature with humanity, combining classic and modern styles. It illustrates the convergence of books, literature, and art, showcasing the vast potential of classical culture and art. The design captures the essence of classical themes as interpreted by two artists, highlighting the deep influence of classical culture in their artistic expression.
Dimensions & Packaging: Width 515 x Height 728 mm
UV offset printing, Vegetable ink, Forest Stewardship Council
Production Technology: They have developed a graphic design centered around typography that multidimensionally leverages both the artworks created by two artists and the classical texts held by the National Institute of Literature Research. The poster, while maintaining its function as printed material, uses special ink and paper that demonstrate consideration for the environment. As a result, it not only fulfills its role as a poster but also reflects a high level of consideration in projects related to national involvement.
Inspiration: The project is a residency program conducted by the National Institute of Japanese Literature, a research institute that seeks out and researches classical books, which are the life, spirit, and cultural heritage of Japan, and makes them available to the public both in Japan and abroad.
Project Duration: The project was launched in 2017 to open up the collection of classical books and the network of specialists cultivated by the National Institute of Japanese Literature to non-researchers. The exhibition was part of that project, inviting two artists and being held for one week from January 11 to January 17.
Operation Flow: The poster is a special design that combines old-fashioned lacquer art and modern oil painting, nature and humanity. It presents a harmonious blend of old and modern styles, illustrating the integration of books, literature, and art. This design reflects the artists' contemplation on ancient stories and themes, clearly demonstrating the significant influence of traditional culture on their artwork.

Read the Press Release