Focal Estantería by Yilmaz Dogan is a highly esteemed winner of the very prestigious 2025 A' Design Award de Ferro in Deseño de Mobiliario Competition Category.
FerroMobiliario· 2025
Focal Estantería
by Yilmaz Dogan
Client: QZENS Furniture
A' Design Award de Ferro Winner in Mobiliario Category
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The Design
About Focal Estantería
A estantería Focal combina a simetría neoclásica coa elegancia Art Deco, presentando columnas metálicas e bordos biselados asimétricos nos estantes para un aspecto dinámico pero equilibrado. Inspirándose no ritmo arquitectónico, fusiona o refinamento clásico co artesanato moderno. As superficies cortadas con precisión e acabadas á man garanten unha textura suave, mentres que os puntos de conexión ocultos proporcionan integridade estrutural, creando a ilusión de estantes flotantes e realzando a estética refinada do diseño.
The Recognition
About the A' Design Award de Ferro
Focal Estantería gañou o A' Design Award de Ferro, un recoñecemento prestixioso outorgado a bos deseños que cumpren os requisitos profesionais e industriais esperados de creacións ben deseñadas. Os gañadores Ferro demostran a gran habilidade, a alta especialización, a comprensión experta e a capacidade creativa dos seus creadores. Espérase que Focal Estantería sexa unha creación moi apreciada, admirada e querida que é práctica e innovadora. Este deseño gañador do A' Design Award de Ferro integra as mellores prácticas do sector e ten características técnicas competentes ligadas ao saber facer e ao talento. Focal Estantería é respectado pola súa minuciosidade e está deseñado para proporcionar melloras na calidade de vida que axudan a facer do mundo un lugar mellor.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Focal Bookcase is a meticulously designed bookcase that seamlessly blends intricate surface details with impeccable craftsmanship. Its leg structure, reminiscent of vertical columns, creates a dynamic appearance with asymmetrical grooves along the shelf edges. Brass details emphasize luxury and elegance, while the flawless surface symmetry ensures aesthetic balance. It reinterprets the timeless lines of neoclassical architecture through a modern design language.
- Dimensions & Packaging
- Height: 208 cm, Width: 120 cm, Depth: 40 cm. Its balanced form and open-shelf structure create a transparent composition within spaces. The lightweight and elegant design, combined with a closed lower compartment, makes it ideal for both storage and display.
- Tags
- Focal, Bookcase, Neoclassic, Art Deco, Asymmetry, Wood, Brass, Modern, Elegant, Architecture
- Production Technology
- Focal Bookcase is crafted from a perfect fusion of high-quality wood and brass materials. The surfaces are shaped using Cnc cutting and finished by hand to achieve an exceptional smoothness. The brass columns serve as structural supports, while the asymmetrical chamfered edges of the shelves add dynamism to the design. The enhanced material structure ensures durability and long-lasting use.
- Design Challenge
- The main design challenge of the Focal Bookcase was adapting architectural elements to a furniture scale while maintaining a balanced structure. Specially developed hidden connection points were implemented to allow the brass columns to function as structural supports without losing their delicate form, ensuring that the shelves remain suspended in the air.
- Research
- Research on Neoclassical architecture and Art Deco design principles formed the foundation of Focal Bookcase’s inspiration. The architectural column form was combined with refined brass details to achieve a balance between aesthetics and functionality in furniture. Material, proportion, and symmetry analyses supported the integrity of the design.
- Inspiration
- Focal Bookcase draws inspiration from the balanced symmetry of Neoclassical architecture and the refined details of Art Deco. The brass supports, resembling vertical columns, reflect the rhythmic form of architectural structures. By combining the modernism of the 1920s with fine craftsmanship and luxurious materials, it offers a timeless design. With its flawless craftsmanship and surface details, it embodies the harmony of classical and contemporary aesthetics.
- Project Duration
- The project began with the initial sketches during a trip to Paris in 2023. The production was completed in 2024, in Ankara.
- Operation Flow
- Focal Bookcase is designed to be both decorative and functional. It offers an ideal shelf arrangement for books, objects, and artworks, while the vertical brass columns enhance stability. The asymmetrical edge details create a different perspective from every angle, adding aesthetic dynamism to the space.
- Image Credits
- A. Murat ARIK
Erinç ULUSOY
Giray AYDOS
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