Menhao Tea Envase para Té by Chushan Design

Menhao Tea Envase para Té by Chushan Design is a highly esteemed winner of the very prestigious 2025 A' Design Award de Ouro in Deseño de Envases Competition Category.

OuroEnvases· 2025

Menhao Tea Envase para Té

by Chushan Design

Client: Shenzhen Chushan Design Culture Group Co., Ltd.

A' Design Award de Ouro Winner in Envases Category

189,313

Verified Award Winner

Verify Award Status for #170869

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The Design

About Menhao Tea Envase para Té

Menhao Tea é un sistema de envasado para té, con forma de estoxo de colección de arquivo. O deseño representa seis categorías de té nunha árbore filoxenética, con coordenadas de orixe, cronoloxías de elaboración e escalas de sabor. Cada cápsula interior indica as coordenadas xeográficas, a idade da árbore e os detalles do procesado, substituíndo os termos vagos de cata por valores medibles. O estoxo está feito de papel kraft lavable e péchase cun cordón de algodón, de xeito que a caixa pode reutilizarse. A estampación en folla de bronce e prata marca os motivos das pólas de té e os parámetros. Cada caixa contén 66 sobres de 3,6 gramos.

The Recognition

About the A' Design Award de Ouro

Menhao Tea Envase para Té gañou o A' Design Award de Ouro, un recoñecemento inmensamente prestixioso outorgado a deseños de primeira clase, marabillosos e sobresaíntes. Os gañadores Ouro son creacións sumamente innovadoras, visionarias e glamurosamente deslumbrantes que reflicten o xenio, a sabedoría e a destreza dos seus deseñadores. Espérase que Menhao Tea Envase para Té sexa unha invención moi eloxiada, pioneira e monumental que ofrece un valor sen precedentes. Este deseño gañador do A' Design Award de Ouro é un proxecto espectacular e respectado que beneficia moito a arte, a ciencia, o deseño e a tecnoloxía e fai avanzar os seus límites. Menhao Tea Envase para Té crea intensos sentimentos de desexo, esperta a paixón, anima a creatividade e fascina.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This innovative system visualizes tea cultivation through biological phylogenetic trees, mapping six major tea categories with terroir coordinates, craft evolution timelines, and flavor matrices. The archival case uses washable kraft paper for extended utility, resonating with academic aesthetics in study environments. Each inner capsule details geo-coordinates, tree age, and processing parameters, synchronized with a traceable quality DB to empower scientific tea selection for Menhao Tea.
Dimensions & Packaging: Each box contains 66 pre-measured sachets (3.6g/sachet) scientifically calibrated for dedicated teapots, achieving ideal infusion strength through single brew optimization for Menhao Tea.
Tags: Archive, Tea, Pu'er, Philosophy, Theory
Production Technology: The closure system with cotton cord reinforcement and washable kraft paper enables sustainable reuse cycles. Bronze gold hot foil stamping creates tea-branch motifs as visual anchors, complemented by silver foil parameter indicators and tactile sticker overlays that enhance visual hierarchy - establishing an archival-grade gift system balancing academic rigor and modern aesthetics for Menhao Tea.
Design Challenge: By integrating archival design elements and heritage materials, this system transforms tea selection from sensory intuition to data-driven decisions, shifting Menghao Tea culture from ambiguous traditions to measurable quality benchmarks.
Research: The research aims to establish a scientific decision-making model for tea consumption through dual approaches: visual semiotic translation and material lifecycle testing . By quantifying intangible heritage techniques into measurable craft parameters, this initiative demystifies tea culture while innovating an archival paradigm for consumer goods.
Inspiration: Inspired by 19th-century botanical archives, this system decodes tea evaluation through scientific visual metrics. Chromatic scales, quantified flavor indicators , and origin traceability codes replace ambiguous descriptors like "mellow sweetness", constructing a verifiable decision-making framework for Menhao Tea selection.
Project Duration: The project was launched in Shenzhen, China in November 2024 and fully implemented by January 2025.
Operation Flow: The archival cord-sealed closure system transforms each unboxing into tactile document retrieval ritual. This material narrative bridges historical tea research with contemporary consumption scenarios, creating sensorial archive access points for Menhao Tea.
Team Members: Yin Peng
Li Linlin
Image Credits: Image : Photographer Wang yue, Menhao Tea , 2024.