Pinar Nature Blend Envasado de Bebidas by Burkan Ciftciguzeli and Ibrahim Gulbas

Pinar Nature Blend Envasado de Bebidas by Burkan Ciftciguzeli and Ibrahim Gulbas is a highly esteemed winner of the very prestigious 2026 A' Design Award de Bronce in Deseño de Envases Competition Category.

BronceEnvases· 2026

Pinar Nature Blend Envasado de Bebidas

by Burkan Ciftciguzeli and Ibrahim Gulbas

Client: B12 Creative Branding

A' Design Award de Bronce Winner in Envases Category

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Verified Award Winner

Verify Award Status for #178481

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Colors

The Design

About Pinar Nature Blend Envasado de Bebidas

Pinar Nature Blend é un deseño de envase para unha familia de bebidas de orixe vexetal. O deseño aplica unha arquitectura visual sinxela, moderna e holística á categoría de bebidas de herbas. Os tons naturais combínanse con elementos ilustrativos e imaxes fotográficas do contido. Unha xerarquía clara axuda aos compradores a recoñecer rapidamente cada variante. Empréganse transicións nítidas en lugar de degradados suaves, de xeito que a impresión sobre superficies de cartón se mantén limpa e consistente. O resultado reduce a saturación visual e distingue a familia de produtos dos artigos competidores no andel.

The Recognition

About the A' Design Award de Bronce

Pinar Nature Blend Envasado de Bebidas gañou o A' Design Award de Bronce, un recoñecemento altamente prestixioso outorgado a deseños sobresaíntes que se distinguen pola creatividade, o enxeño e a sagacidade. Os gañadores Bronce son artefactos amplamente hábiles e sorprendentemente creativos que autentican a vasta experiencia, imaxinación e enxeño dos seus deseñadores. Espérase que Pinar Nature Blend Envasado de Bebidas sexa un obxecto moi apreciado, admirado e querido, notablemente profesional e innovador. Este deseño gañador do A' Design Award de Bronce incorpora as mellores prácticas da arte, a ciencia, o deseño e a tecnoloxía, e é excelente pola súa atención ao detalle. Pinar Nature Blend Envasado de Bebidas satisfai espléndidamente as necesidades, toca os desexos, encanta os sentimentos e atrae a curiosidade.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: They created a simple, modern, and holistic design architecture for the herbal beverage category. Natural tones, illustrative touches, a clean hierarchy, and content-focused visuals allowed the product family to display a calm yet powerful shelf presence. This presence also clearly distinguished it from competitors. The design reflects a balanced aesthetic approach that offers a clear value proposition to the consumer.
Dimensions & Packaging: Widht 90 mm x Depth 58,5 mm x Height 195,5 mm
Tags: tetrapak, plant, beverages, Pınar, Turkiye, Türkiye, packaging, branding,
Production Technology: Since Tetrapak is a packaging type, they used sharp transitions in the design to avoid problematic screens that may occur during printing. This approach ensured a clean and consistent print.
Design Challenge: The main challenge was reducing visual complexity while maintaining strong brand recognition on Tetrapak surfaces, which was overcome by establishing a clear visual hierarchy and using controlled transitions to ensure print consistency.
Research: Market analysis, shelf observation, and consumer behavior studies were conducted to identify visual clutter issues in the plant-based beverage category, leading to a simplified design system that improves readability and product differentiation.
Inspiration: Nature Blend emerged from a desire to highlight the inherent simplicity of herbal beverages. The illustrative cup drawing symbolizes the warmth of the human touch, while the actual image referencing the content represents the reality of nature. The convergence of these two worlds provides a sense of clarity and confidence to consumers searching for truth on cluttered shelves.
Project Duration: The design process of our project, which we launched in Istanbul, was completed in March 2024. It hit the shelves with consumers in 2025.
Operation Flow: Nature Blend sits quietly on a shelf, but at first glance, it tells its story. Its visual world invites you in, its colors guiding you. Within its simple layout, it creates a natural and heartfelt connection.
Team Members: Burkan Ciftciguzeli and Ibrahim Gulbas