Pocket Heritage Xogo de Sobres Vermellos de Mingzhi Cai

O deseño Pocket Heritage Xogo de Sobres Vermellos de Mingzhi Cai é un estimado gañador do moi prestixioso 2026 A' Design Award de Ferro na Categoría de Competición Deseño de Artigos de Agasallo.

FerroArtigos de Agasallo· 2026

Pocket Heritage Xogo de Sobres Vermellos

de Mingzhi Cai

Cliente: Mingzhi Cai

Gañador do A' Design Award de Ferro na Categoría Artigos de Agasallo

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Cores

O Deseño

Sobre Pocket Heritage Xogo de Sobres Vermellos

Pocket Heritage é unha serie de sobres vermellos de colección creada para o Ano do Cabalo. O deseño transforma o sobre vermello tradicional nun medio portátil para a narración cultural, traducindo a imaxinaría das feiras dos templos e das actuacións Shehuo nun sistema de personaxes unificado. Cada sobre mide 90 mm por 170 mm e está impreso en papel especial nacarado con tintas UV de cinco cores. Os deseños seleccionados engaden relevo gofrado con folla de ouro. Cada paquete contén seis sobres escollidos ao chou de entre trinta e catro deseños, o que fomenta o intercambio e a súa posterior exposición como pequenas láminas.

O Recoñecemento

Sobre o A' Design Award de Ferro

Pocket Heritage Xogo de Sobres Vermellos gañou o A' Design Award de Ferro, un recoñecemento prestixioso outorgado a bos deseños que cumpren os requisitos profesionais e industriais esperados de creacións ben deseñadas. Os gañadores Ferro demostran a gran habilidade, a alta especialización, a comprensión experta e a capacidade creativa dos seus creadores. Espérase que Pocket Heritage Xogo de Sobres Vermellos sexa unha creación moi apreciada, admirada e querida que é práctica e innovadora. Este deseño gañador do A' Design Award de Ferro integra as mellores prácticas do sector e ten características técnicas competentes ligadas ao saber facer e ao talento. Pocket Heritage Xogo de Sobres Vermellos é respectado pola súa minuciosidade e está deseñado para proporcionar melloras na calidade de vida que axudan a facer do mundo un lugar mellor.

Detrás do deseño

Kit de prensa

Créditos, membros do equipo e detalles técnicos proporcionados polo deseñador.

Propiedades Únicas: Pocket Heritage transforms the red envelope into a portable heritage medium for New Year and ceremonial gifting. A unified Year of the Horse character system ensures clear recognition while reinterpreting Shehuo performance culture in a contemporary format. Printed on pearlescent specialty paper with five color UV inks, selected designs also feature embossed relief with gold foil to create vivid color shifts and tactile depth. Each pack contains six randomly mixed envelopes to encourage exchange, collecting and continued use as keepsake prints.
Dimensións e Embalaxe: This project is a collectible red envelope series. Each retail pack contains six randomly mixed envelopes selected from a set of thirty four designs to encourage exchange and storytelling. Envelope size is 90 mm x 170 mm. The envelopes are printed on pearlescent specialty paper with high contrast graphics for strong legibility and tactile appeal. Selected editions include embossed relief with gold foil. Used envelopes may also be kept and framed as decorative prints.
Etiquetas: Intangible Heritage, Temple Fair, Shehuo, Red Envelope, Cultural Communication, Year of the Horse, Character Design, UV Printing, Pearlescent Paper, Collectible Gift Set
Tecnoloxía de Produción: Five color UV ink printing on pearlescent specialty paper creates vivid color shifts and a tactile surface. Selected designs feature embossed relief with gold foil to add raised detail and a ceremonial finish. The character artwork follows a unified visual guide to maintain consistency across the Year of the Horse series. Prototyping included print proofing, finish testing and iterative layout adjustment before final production.
Reto de Deseño: The main challenge was translating traditional Chinese temple fair and Shehuo culture into a contemporary collectible format without losing authenticity. The project needed to balance historical reference, visual clarity, tactile richness and production consistency at the same time. Another difficulty was building a unified character system from diverse cultural sources while keeping each design vivid, readable and suitable for printing, gifting and long term display.
Investigación: Cultural and user centered design research. The objective was to translate temple fair and Shehuo heritage into a coherent Year of the Horse character system that is easy to recognize and share. Methods included visual comparison of classical painting records, relic imagery and contemporary festival documentation, followed by iterative character development, print proofing and user feedback with art students. The result was a thirty four design series with strong tactile identity, collectible value and improved cultural recall.
Inspiración: This project was inspired by the visual energy of Chinese temple fairs and Shehuo performances. It rethinks the traditional red envelope as a portable medium for Year of the Horse cultural storytelling. Research compared classical painting records and relic imagery with contemporary festival documentation. Through collaboration with art students and iterative development, the design established a consistent character system and transformed heritage references into a vivid, tactile and shareable gift format.
Duración do Proxecto: The project was developed from May 2025 to January 2026 in Bazhou, Langfang, Hebei, China. Research and co creation workshops were conducted with art students during the development process. Print prototyping, material testing and final production were completed with local manufacturing partners. The series was then prepared for market presentation and distribution.
Fluxo de Operacións: Users select a red envelope from the pack and present it during New Year celebrations or ceremonial gatherings. The tactile surface encourages handling and close viewing. Because each pack contains six randomly mixed designs, people naturally compare, exchange and discuss the characters and their cultural meanings. After use, the envelope can be kept, displayed or framed as a small decorative print, extending both its function and emotional value.
Patentes: Copyrights belong to Mingzhi Cai, 2026.
Créditos das Imaxes: Image #1: Creator (Content Design) Mingzhi Cai and Illustrator Siya Zhang, Pocket Heritage, 2026.
Image #2: Creator (Content Design) Mingzhi Cai and Illustrator Siya Zhang, Pocket Heritage, 2026.
Image #3: Creator (Content Design) Mingzhi Cai and Illustrator Siya Zhang, Pocket Heritage, 2026.
Image #4: Creator (Content Design) Mingzhi Cai and Illustrator Siya Zhang, Pocket Heritage, 2026.
Image #5: Creator (Content Design) Mingzhi Cai and Illustrator Siya Zhang, Pocket Heritage, 2026.
Video Credits: Videographer Mingzhi Cai, Pocket Heritage, 2026.