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Regen Comunicación de Biodeseño by Sofia Porto Iannuzzi

Regen Comunicación de Biodeseño by Sofia Porto Iannuzzi is a highly esteemed winner of the very prestigious 2026 A' Design Award de Bronce in Deseño de Produtos Sustentables, Proxectos e Deseño Verde Competition Category.


BronceProduto Sustentable· 2026

Regen Comunicación de Biodeseño

by Sofia Porto Iannuzzi

Client: Universidad de Monterrey

A' Design Award de Bronce Winner in Produto Sustentable Category

Colors

The Design

About Regen Comunicación de Biodeseño

Regen presenta un sistema gráfico onde as estruturas radiculares vivas funcionan á vez como linguaxe visual e substrato material. En lugar de imprimir sobre superficies inertes, a comunicación xorde a través dun crecemento biolóxico controlado. Cada artefacto opera simultaneamente como mensaxe visual, organismo vivo e resultado biodegradable. Ao aliñar a lexibilidade cos ciclos ecolóxicos, o proxecto reformula a produción gráfica como un proceso rexenerativo, propoñendo un modelo alternativo no que a comunicación evoluciona, se transforma e se reintegra nos sistemas naturais en lugar de xerar residuos.

The Recognition

About the A' Design Award de Bronce

Regen Comunicación de Biodeseño gañou o A' Design Award de Bronce, un recoñecemento altamente prestixioso outorgado a deseños sobresaíntes que se distinguen pola creatividade, o enxeño e a sagacidade. Os gañadores Bronce son artefactos amplamente hábiles e sorprendentemente creativos que autentican a vasta experiencia, imaxinación e enxeño dos seus deseñadores. Espérase que Regen Comunicación de Biodeseño sexa un obxecto moi apreciado, admirado e querido, notablemente profesional e innovador. Este deseño gañador do A' Design Award de Bronce incorpora as mellores prácticas da arte, a ciencia, o deseño e a tecnoloxía, e é excelente pola súa atención ao detalle. Regen Comunicación de Biodeseño satisfai espléndidamente as necesidades, toca os desexos, encanta os sentimentos e atrae a curiosidade.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Regen uses cultivated root structures as both visual language and material substrate for communication. Instead of printing on inert surfaces, the message emerges through controlled biological growth. The project replaces linear production logic with a regenerative cycle: cultivation, communication, transformation, and natural reintegration. Each artifact operates simultaneously as a graphic piece, living organism, and biodegradable outcome. Regen positions biological growth as a design medium, proposing a scalable approach to regenerative visual communication.
Dimensions & Packaging
Artifact dimensions vary according to biological growth. Poster-scale applications range from approximately 300 × 420 mm to 500 × 700 mm. Thickness depends on root density accumulation. All materials are plant-based, compostable, and designed for full biological reintegration.
Tags
Regenerative Design, Biodesign, Visual Communication, Living Materials, Circular Systems, Material Innovation
Production Technology
The project utilizes root domestication techniques, biodegradable substrates, controlled humidity environments, and mold-guided growth systems to direct biological formation into legible graphic structures. Analog prototyping, material testing, and circularity assessment were integrated to align organic growth with visual clarity and structural stability.
Design Challenge
The main challenge was reconciling graphic precision with biological unpredictability. Root growth is inherently variable, requiring a design approach that balances control and emergence. Constraints included growth variability, time dependency, structural fragility, and environmental sensitivity. The solution required designing adaptive systems rather than fixed compositions.
Research
Regen investigates root domestication as a reproducible substrate for graphic communication. Through iterative cultivation and material testing, the project evaluates structural integrity, visual legibility, and ecological performance. Circularity was assessed using the Material Circularity Indicator (MCI), demonstrating measurable improvements across prototype iterations and identifying pathways to eliminate remaining linear support materials.

Circularity was assessed using the Material Circularity Indicator (MCI), demonstrating quantifiable improvement across prototype iterations and identifying pathways to eliminate remaining linear support materials.
Inspiration
Regen transforms biological growth into a functional medium for communication, replacing inert graphic surfaces with living systems. Instead of relying on extractive, synthetic, and disposable substrates, the project proposes a regenerative alternative rooted in living processes. Informed by biodesign research and circular thinking, Regen studies root growth behavior and material life cycles to develop living graphic substrates. The result is a shift from static surfaces toward evolving visual systems that actively participate in ecological regeneration.
Project Duration
Developed between January and November 2024 in Monterrey, Mexico, Regen was produced through experimental research and prototyping at Universidad de Monterrey as part of an academic design research initiative focused on regenerative graphic systems.
Operation Flow
Regen artifacts are cultivated through guided root domestication rather than mechanically assembled. Growth patterns are influenced through mold-guided pathways and environmental calibration, including humidity, light, and substrate density. Interaction occurs over time, as viewers experience gradual transformation, texture emergence, and organic variability. After fulfilling its communicative function, the artifact decomposes naturally, completing a regenerative material cycle.
Patents
All visual, material and graphic components of the Regen project are protected under academic and creative authorship. No patents or trademarks have been registered for this project.
Team Members
Sofia Porto Iannuzzi
Image Credits
Main: Photographer Sofia Porto, Living Poster Series, 2025.
Image #1: Photographer Sofia Porto, Root-Based Artifact, 2025.
Image #2: Photographer Sofia Porto, Root Structure Close-Up, 2025.
Image #3: Photographer Sofia Porto, Biodegradable Artifact Detail, 2025.
Image #4: Photographer Sofia Porto, Biodesign Poster Outdoor, 2025.
Image #5Photographer Sofia Porto, Root Textile Surface, 2025.

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