Suzhou Bay Grand Theatre Identidade Visual by Jiayi Lu

Suzhou Bay Grand Theatre Identidade Visual by Jiayi Lu is a highly esteemed winner of the very prestigious 2026 A' Design Award de Bronce in Deseño Gráfico, Ilustración e Comunicación Visual Competition Category.

BronceGráfico· 2026

Suzhou Bay Grand Theatre Identidade Visual

by Jiayi Lu

Client: Suzhou Bay Grand Theatre

A' Design Award de Bronce Winner in Gráfico Category

13,251

Verified Award Winner

Verify Award Status for #182136

View at A' Design Award Press Release Award Badge

Colors

The Design

About Suzhou Bay Grand Theatre Identidade Visual

Suzhou Bay Grand Theatre é unha identidade visual creada para o anuncio anual dun teatro en Suzhou, China. O deseño combina un ollo de pechadura e unha banda de Möbius. O ollo de pechadura conecta dous espazos e convértese nunha canle e nun camiño. A banda de Möbius atravesa o ollo de pechadura como unha chave, marcando o quinto aniversario do teatro como portador da arte. A banda de Möbius tamén suxire o infinito e fai referencia á forma do teatro. Elementos de repertorios importantes sitúanse arredor da imaxe principal, devolvendo a composición ao tema.

The Recognition

About the A' Design Award de Bronce

Suzhou Bay Grand Theatre Identidade Visual gañou o A' Design Award de Bronce, un recoñecemento altamente prestixioso outorgado a deseños sobresaíntes que se distinguen pola creatividade, o enxeño e a sagacidade. Os gañadores Bronce son artefactos amplamente hábiles e sorprendentemente creativos que autentican a vasta experiencia, imaxinación e enxeño dos seus deseñadores. Espérase que Suzhou Bay Grand Theatre Identidade Visual sexa un obxecto moi apreciado, admirado e querido, notablemente profesional e innovador. Este deseño gañador do A' Design Award de Bronce incorpora as mellores prácticas da arte, a ciencia, o deseño e a tecnoloxía, e é excelente pola súa atención ao detalle. Suzhou Bay Grand Theatre Identidade Visual satisfai espléndidamente as necesidades, toca os desexos, encanta os sentimentos e atrae a curiosidade.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The Visual design for The Annual Announcement of Suzhou Bay Grand Theatre: keyhole and Mobius strip. The keyhole connects two spaces in objective form and becomes a channel and path.
Tags: Branding, Corporate Identity, Visual Design
Production Technology: The Mobius strip, like a key to unlock the future, passes through a keyhole, symbolizing that Suzhou Bay Grand Theatre, as a carrier of art, will usher in an even more brilliant future on its fifth anniversary.
Design Challenge: The keyhole connects two spaces in objective form and becomes a channel and path. The Mobius strip intuitively indicates the meaning of infinity, and also abstractly refers to the appearance of the theater.
Inspiration: As a key to open the future, the Mobius strip passes through the keyhole, indicating that Suzhou Bay Grand Theater, as the carrier of artistic works, will open a more exciting future on the occasion of its fifth anniversary.The representative elements of important repertoires are scattered around the main visual elements, pulling the picture back from fantasy to reality and returning to the theme.
Project Duration: The project started in March 2025 in Suzhou, China and finished in April 2024 in Suzhou, China.
Operation Flow: The representative elements of important repertoires are scattered around the main visual elements, pulling the picture back from fantasy to reality and returning to the theme.Art is flowing, time and space are changing, the universe is moving, there are boundaries and no limits, and any art form has the commonality of "infinite creation".
Patents: Copyrights belong to Suzhou Bay Grand Theatre, 2025.
Team Members: Art Director: Jiayi Lu and Graphic Design: Lu Xiao, Photographer：Jiayi Lu