MADO Media Image Design O Deseño Corporativo by Lam Kam Kun

MADO Media Image Design O Deseño Corporativo by Lam Kam Kun is a highly esteemed winner of the very prestigious 2016 A' Design Award de Bronce in Deseño Gráfico, Ilustración e Comunicación Visual Competition Category.

BronceGráfico· 2016

MADO Media Image Design O Deseño Corporativo

by Lam Kam Kun

Client: MADO Media

A' Design Award de Bronce Winner in Gráfico Category

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Verified Award Winner

Verify Award Status for #44388

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About MADO Media Image Design O Deseño Corporativo

MADO é unha empresa de medios de nova creación fundada por dous mozos, queren expresar o logotipo da empresa en caracteres chineses, pero queren usar un deseño de personaxes orixinal, polo que o nacemento deste deseño. Os requisitos de marcado simples, destacados, pódense usar simplemente en diferentes medios. Esperamos usar a marca en caracteres chineses, pero tamén unir os elementos de deseño moderno na fonte.

The Recognition

About the A' Design Award de Bronce

MADO Media Image Design O Deseño Corporativo gañou o A' Design Award de Bronce, un recoñecemento altamente prestixioso outorgado a deseños sobresaíntes que se distinguen pola creatividade, o enxeño e a sagacidade. Os gañadores Bronce son artefactos amplamente hábiles e sorprendentemente creativos que autentican a vasta experiencia, imaxinación e enxeño dos seus deseñadores. Espérase que MADO Media Image Design O Deseño Corporativo sexa un obxecto moi apreciado, admirado e querido, notablemente profesional e innovador. Este deseño gañador do A' Design Award de Bronce incorpora as mellores prácticas da arte, a ciencia, o deseño e a tecnoloxía, e é excelente pola súa atención ao detalle. MADO Media Image Design O Deseño Corporativo satisfai espléndidamente as necesidades, toca os desexos, encanta os sentimentos e atrae a curiosidade.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: MADO is a newly established media company founded by two young men, they want to express the company's logo in Chinese characters, but they want to use an original character design, so the birth of this design. Marking requirements simple, prominent, can simply be used on different media.We hope to use the mark on Chinese characters, but also to join the modern design elements in the font.
Dimensions & Packaging: namecard : 9cm X 5.4cm
letter paper : 21cm X 29.7cm
envelope ： 21cm X 14.85cm
Tags: media,ink,black,white,gray,character design,Chinese character,logo,image design
Production Technology: Black and white color is more able to cope with signs used in different category
Design Challenge: The most difficult is how a new design has a long history of Chinese characters, in addition to see the Chinese characters outside, but also to let people know that something new is a redesigned, revised repeatedly after repeated optimization, obtained the final version, is the most satisfactory.
Inspiration: Since the business name "MADO" pronunciation and Cantonese pronunciation "mak" "dok" same, "mak" character is "墨", "dok" character is the "度", so the Chinese character "墨"(ink) and "度"(degrees) for the visual design of the verdict.
Project Duration: The project started in January 2014 in Macao and finished in March 2014.
Operation Flow: Design a new Chinese character "墨"(ink) logo and image design.
Team Members: Designer:Lam Kam Kun
Photography:Lam Kam Kun
Photography assistant:Fran Tong