Ouro Envases · 2020
Greyder V Embalaxe de caixa de zapatos
by Musa Celik
- A' Design Award de Ouro 2020 in Envases
- CLIENT: Greyder
- Estimated Number of Design Views: 38,869
- Verification code E81F58F1E6 · Verify this award
Colors
About Greyder V Embalaxe de caixa de zapatos
Greyder V é unha caixa de zapatos deseñada para transportar e gardar calzado sen bolsa de plástico. As asas integradas permiten levar a caixa na man despois da compra. Dous compartimentos sosteñen os zapatos en forma de V, o que fai que desempaquetar sexa sinxelo. A forma en V inspírase no movemento de camiñar, cando un pé pasa por diante do outro. A caixa está feita de cartón mediante un método de moenda, e os materiais son reciclables e biodegradables. A forma vertical compacta tamén permite conservar a caixa como almacenaxe para un par de reposto nunha oficina.
About the A' Design Award de Ouro
Greyder V Embalaxe de caixa de zapatos gañou o A' Design Award de Ouro, un recoñecemento inmensamente prestixioso outorgado a deseños de primeira clase, marabillosos e sobresaíntes. Os gañadores Ouro son creacións sumamente innovadoras, visionarias e glamurosamente deslumbrantes que reflicten o xenio, a sabedoría e a destreza dos seus deseñadores. Espérase que Greyder V Embalaxe de caixa de zapatos sexa unha invención moi eloxiada, pioneira e monumental que ofrece un valor sen precedentes. Este deseño gañador do A' Design Award de Ouro é un proxecto espectacular e respectado que beneficia moito a arte, a ciencia, o deseño e a tecnoloxía e fai avanzar os seus límites. Greyder V Embalaxe de caixa de zapatos crea intensos sentimentos de desexo, esperta a paixón, anima a creatividade e fascina.
Press Kit
- Unique Properties
- This package offers the consumer a simple solution to carry shoes. Classic shoe boxes need a plastic bag when transported. The handles in this design eliminate the need for plastic bags. Shoe storage compartments make it easy to unpack the shoes.
- Dimensions & Packaging
- Height: 290mm Width: 330mm Depth: 130mm
- Tags
- Shoe box, Creative shoe box, Package design, Shoe storage box
- Production Technology
- The package is produced by grinding method from carton. 100% recyclable and biodegradable materials have been used.
- Design Challenge
- The packages had to be produced a good workmanship from a material of quality since objective was to make the box to be kept by the consumer to use for a long time. Faced with 2 important challenges in this process.
1- Transportation of the packages from the package producer to the shoe producer.
2- Packages being covered with dust during the residence time in the storage of the shoe producer. - Research
- Face-to-face interviews were held with 10 women working in the office. Questions were asked about buying, carrying and using shoes and the problems that this design could solve were identified:
1- Packaging the shoes with plastic bags in the sales points.
2- Standard shoe boxes being unable to meet the needs of people who keep a spare shoe in their offices.
Therefore, in order to solve these problems, a design has been made that offers both practical portability and creative storage. - Inspiration
- As people walk, one foot heels on the other. This creates a "V" shape. This movement also inspired product packaging. When the package is opened, the shoes form a "V" shape, just like walking.
- Project Duration
- The project began in January 2017. It took 1 year to develop the design and it is been launched in Turkey in July 2018.
- Operation Flow
- Plastic bags were used for carrying shoe boxes before. The need for plastic bags for carrying, keeping and storing has been met with this design. This resulted in less plastic waste than before. Especially, we observed that businesswomen are keeping a spare shoe in their office. Due to the small space it takes, this package also became a frequently used furniture in means of storage.
- Image Credits
- All Images:
Photographer Mehtap Orgun, Greyder Box Photographs, 2019
