O deseño GravitATE Louza de Yueyue Zhang é un estimado gañador do moi prestixioso 2020 A' Design Award de Bronce na Categoría de Competición Deseño de Utensilios para Forno, Vaixela, Cristalería e Utensilios de Cociña.

BronceUtensilios de Cociña· 2020

GravitATE Louza

de Yueyue Zhang

Cliente: Yueyue Zhang

Gañador do A' Design Award de Bronce na Categoría Utensilios de Cociña

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Cores

O Deseño

Sobre GravitATE Louza

Un xogo de louza que invita e anima aos usuarios a compartir interaccións e comer lentamente. GravitATE contén tres artigos persoais de louza e tres cuncas de servizo. Ten posibilidades de movemento e interacción interpersoal. O formulario invita e anima aos usuarios a compartir estas interaccións de xeito intuitivo. O resultado é que os usuarios toman o seu tempo, compartindo conversa e saboreando comida máis lento que coa louza tradicional. Isto fornece unha experiencia positiva para todos.

O Recoñecemento

Sobre o A' Design Award de Bronce

GravitATE Louza gañou o A' Design Award de Bronce, un recoñecemento altamente prestixioso outorgado a deseños sobresaíntes que se distinguen pola creatividade, o enxeño e a sagacidade. Os gañadores Bronce son artefactos amplamente hábiles e sorprendentemente creativos que autentican a vasta experiencia, imaxinación e enxeño dos seus deseñadores. Espérase que GravitATE Louza sexa un obxecto moi apreciado, admirado e querido, notablemente profesional e innovador. Este deseño gañador do A' Design Award de Bronce incorpora as mellores prácticas da arte, a ciencia, o deseño e a tecnoloxía, e é excelente pola súa atención ao detalle. GravitATE Louza satisfai espléndidamente as necesidades, toca os desexos, encanta os sentimentos e atrae a curiosidade.

Detrás do deseño

Kit de prensa

Créditos, membros do equipo e detalles técnicos proporcionados polo deseñador.

Propiedades Únicas: A tableware set that invites and encourages users to share interactions and eat slowly. GravitATE contains three personal dinnerware items and three service bowls. It has the potential for movement and interpersonal interaction. The form invites and encourages users to share these interactions intuitively. The result is that users take their time, sharing conversation and savoring food slower than with traditional tableware. This provides a positive dining experience for all.
Dimensións e Embalaxe: Service bowl No.1 (polyhedron): Width 185mm x Depth 185mm x Height 120mm
Service bowl No.2 (Main image): Width 245mm x Depth 165mm x Height 70mm
Service bowl No.3 (Image #1): Width 175mm x Depth 175mm x Height 120mm
Personal tableware (Bottom): Width 175mm x Depth 175mm x Height 50mm
Personal tableware (Middle): Width 160mm x Depth 160mm x Height 55mm
Personal tableware (Top): Width 115mm x Depth 115mm x Height 58mm
Etiquetas: Tableware, Dining experience, Interaction, Slow eating, Sharing
Tecnoloxía de Produción: 3D-scanning and 3D-printing are two key digital tools to support my design. It is a circular design process:
1. Pick a direction(idea 1.0)
2. Build a quick mock-up using clay or foam
3. Scan the model
4. Digital modeling based on the scan result
5. 3D-printing prototype
6. User testing
7. Rebuild a new idea 2.0 or improve an existing idea1.1
Reto de Deseño: Through the user testing of the previous concepts, I found that the concepts with the potential for movement are more inviting. However, how to combine the design of tableware is a big challenge: Does the product help users to eat slowly? Does it invite the user to interact with it? Does it contain food well? Does It create an interesting experience? Does it suit for dining environment?
Investigación: This design originated from a recent dining phenomenon, which people are ignoring their dining experience but more focused on their phones, and finish the meal faster and faster. Firstly, literature research, observation, and interviews with the target users were conducted. I found that more interactions and slow eating can improve dining experiences. Then, the market research of restaurants helped me to sum up the factors that influence user behavior and experiences.
Inspiración: Eating with others and eating slowly can create a positive dining experience. Nowadays, people are getting busy with their work, which makes it harder for them to eat together and also, they are unwilling to spend much time eating.
Duración do Proxecto: The project started in August 2018 and finished in April 2019 in Rochester, NY.
Fluxo de Operacións: According to the different forms of GravitATE, each service bowl produces different ways of movement, so that people can share food in different ways. For example, (Main image) although a person can take food from it independently, the shaking movement can remind other people to provide support. Two of the personal bowls can produce a small amount of sway, and they have been verified by user testing to allow the user to be more focused while eating and to a certain extent avoiding fast eating.