Fiero Ta'ãnga · 2020
Huade Táva Identidad Visual
by Fu Yong
- A' Design Award Fiero 2020 in Ta'ãnga
- CLIENT: Huade
- Estimated Number of Design Views: 11,681
- Verification code 157F0B71DF · Verify this award
Colors
About Huade Táva Identidad Visual
Huade oiko ymave peteĩ cuartel militar tuicháva oñangarekóva China yvy ñotỹ gotyoite. Umi mba'e militar ojehejáva ikatu omoakãrapu'ã experiencia militar ha turismo, ha omboheta táva ñembyapy económico. Ko diseño oñemohenda peteĩ botõ-gui, umi ta'ãnga pausa ha ñepyrũ botõ-pe he'ise ombopyta tembiapo heta, ha oñepyrũ Huade jeguata. Ñembojoaju pausa ha ñepyrũ ta'ãnga estrella pokõimỹva ndive ha'e HD, ñe'ẽ mbykymi inglés Huade rehegua. Ko estrella pokõimỹva ha'e ejército bandera ha charretera pehẽngue. Huade nemandu'ataha ha omomba'eguasúta umi héroe oñangarekóva tetã ñorairõme.
About the A' Design Award Fiero
Huade Táva Identidad Visual ohupyty A' Design Award Fiero, peteĩ ñehechakuaa prestigioso oñeme'ẽva diseño iporã-pe ohupytýva requisito profesional ha industrial oñeha'ãrõva creación iporã oñemoĩva-gui. Umi ganador Fiero ohechauka habilidad guasu, especialización yvate, comprensión experta ha capacidad creativa umi creador rehegua. Oñeha'ãrõ Huade Táva Identidad Visual ha'eha creación ojehayhúva, admirada ha estimada, práctica ha innovadora. Ko diseño ohupytýva A' Design Award Fiero ombojoaju mejor práctica industria rehegua ha oguereko característica técnica competente ojoajúva conocimiento ha talento ndive. Huade Táva Identidad Visual oñerespeta hembiapo cuidadoso rupi ha oñemoĩ ome'ẽ hag̃ua mejora calidad de vida rehegua oipytyvõva yvy ape iporãve hag̃ua.
Press Kit
- Unique Properties
- Button is closely related to the military. The pause and start symbol means that people suspend their busy work, give themselves a vacation, and start the journey of the Huade military experience. The combination of the pause and start symbol and the pentagram is the English abbreviation HD of Huade. The five-pointed star is part of the banner of the Chinese army and part of the military epaulets. Huade will always remember and pay tribute to the heroes who defended the country during the war.
- Dimensions & Packaging
- The material of the sign should be selected according to the use environment. For smaller applications, the recognition of the pentagram is the limit.
- Tags
- City, Brand, Logo, Military experience, Travel, North, Patriotic, Forward, Red, Fu yong
- Production Technology
- The city has their own features, city logo is to convey one of the most important characteristics to the public, becoming a unique label for the city. Graphics must have both cultural and historical precipitation, as well as modernity.
- Design Challenge
- The difficulty is how to express the history of military bases in modern visual language. Starting with the military flag and clothing, found a common symbol that is the pentagram. The pause and start symbols in the Internet era combine the five pointed star to perfectly combine the two.
- Research
- After receiving the design invitation, I went to Huade for a survey and research to understand the history and current situation of this city. Through interviews with citizens, professionals, and government officials, everyone agreed that the previous military base is the most representative city symbol.
- Inspiration
- The city of Huade was once an important military base for defending China's northern frontiers. Abandoned military facilities can develop military experience and tourism industries, promote urban economic development, and increase the popularity of city. The design is inspired by a button.
- Project Duration
- The project started in July 2019 in Beijing and finished in February 2020 in Beijing
- Operation Flow
- The logo can be presented on a white background or can be used against a red background to form a unified visual style.
