Kayoni Primary Function: Mba'e Ojejapo Hag̃ua by Flemming S. Andersen

Kayoni Primary Function: Mba'e Ojejapo Hag̃ua by Flemming S. Andersen is a highly esteemed winner of the very prestigious 2020 A' Design Award Pláta in Mba'e Ñembosarái Jejapo Competition Category.

PlátaMba'e Ñembosarái· 2020

Kayoni Primary Function: Mba'e Ojejapo Hag̃ua

by Flemming S. Andersen

Client: Kayoni

A' Design Award Pláta Winner in Mba'e Ñembosarái Category

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Colors

The Design

About Kayoni Primary Function: Mba'e Ojejapo Hag̃ua

Book Text: Kayoni ha'e peteĩ mba'e ojejapo hag̃ua opáichagua mitã ha kakuaávape g̃uarã. Umi tapỹi oñemboheko peteĩ kubo cinco milímetro-icha, oñepyrũ peteĩ mba'e michĩ oĩháme cinco kubo iforma plus-guáva guive, oguahẽ peteĩ tapỹi tuichavéva sesenta y siete kubo oguerekóvape. Umi alfiler ha koty oñemoĩ porã añetéva oheja ojejapo hag̃ua yvate gotyo, kostado rehe ha inclinado, heta hendápe. Umi tapỹi ojejapo inyección rupive ABS iporãitereívagui heta color-pe. Umi mba'e oguereko 100 guive 3200 tapỹi peve, ha oguereko ta'anga ohechaukáva mba'éichapa ojejapo. Kayoni oñemoheñói omoirũ hag̃ua ñemombarete apoñemongeta, ñembo'e ha lógica ñembosarái rupive.

The Recognition

About the A' Design Award Pláta

Kayoni Primary Function: Mba'e Ojejapo Hag̃ua ohupyty A' Design Award Pláta, peteĩ ñehechakuaa extraordinariamente prestigioso oñeme'ẽva diseño de primera línea, hechapyrãva ha impresionante-pe. Umi ganador Pláta ha'e tembiapo brillante ha heta creativo ohechaukáva expertise, talento ha agudeza sobresaliente umi diseñador-pe. Oñeha'ãrõ Kayoni Primary Function: Mba'e Ojejapo Hag̃ua ha'eha peteĩ tembiapo maravilloso, ejemplar, profesional ha innovador pypukuvéva. Ko diseño ohupytýva A' Design Award Pláta ha'e invento ojehechakuaáva ha ojehayhúva ohepyme'ẽva ha ombohasáva límite arte, ciencia, diseño ha tecnología rehegua. Kayoni Primary Function: Mba'e Ojejapo Hag̃ua ha'e creación heta ojeenvidiáva omokyre'ỹva ipotapy, ome'ẽva sentimiento positivo ha omoheñóiva maravilla ha sorpresa.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: By means of vision, applied technology, high precision tools and a tight mathematical design concept, is bridging the range of Kayoni-blocks. A modular system demonstrating unique and high versatility in construction and assembly possibilities and allowing vertical, horizontal as well as angled assembly of blocks - simply by blocks. Kayoni has challenged known construction set concepts and is pushing boundaries. Kayoni is designed to stimulate creativity, learning and logic through playing.
Dimensions & Packaging: Blocks varies from 15 x 10 x 5 mm in cubed dimension of the smallest to 60 x 15 x 15 mm of the largest. Dimensions and contents of a set depends on the variety and quantity of Kayoni-blocks included. The smallest product package measuring 186 x 143 x 57 mm and the largest 186 x 286 x 114 mm. Product packages are optimized for a transport carton measuring 194 x 585 x 585 mm for stacking on transports pallets for optimized logistics.
Tags: Toy, Building Blocks, Construction Sets, STEM, Creativity, Learning, Education, Children, Kids, Educational Toy
Production Technology: Kayoni blocks are of high accuracy injection molding. Blocks are based on a same 5 x 5 x 5 mm cube modulo, from 5 cubes to create a plus-shaped block to 67 cubes in the largest block. Cube dimensional tolerance is 0.02 mm facilitating multiple orientation assembly of blocks. For molding, high grade ABS in palette colors is used. In process quality controls and third party lab testing of raw materials and blocks assures non-presence of i.e. prohibited Phthalates as per children toys regulations.
Design Challenge: To create a versatile 3D construction set unique from conventional vertical-based, connector-based and/or magnet-based assembly methods. This realized by a tight mathematics design concept and by high accuracy requirements to manufacturing tools and a thorough understanding of material properties and made assessments of feasible technologies, three-plate vs. hot-runner injection molding given the 5 mm cube dimensional modulo. Finally, trademarks and design patents registrations took time.
Research: Objective: To create a toy series inspiring creativity and learning. Tests made on materials, technologies and products. 12 plastics tested on properties and compliance. 8 different high accuracy tools designed and tested. Tests of compounds, colorants, finished products and packing materials made by labs. Marketing research - focus groups, and user acceptance testing in market together with literature, labs, engineers, graphic designers and pedagogues contributing insights, input and feedbacks.
Inspiration: Inspired by what many said could not be done, an idea to create a visionary modular system, different from conventional thinking, took form. A concept aimed to inspire and stimulate, and creatively develop, selected competencies, skills and logic through playing and fun, and which would advance also social interaction and developing of social skills. From that Kayoni evolved addressing by its series, blocks and concept the age groups of preschoolers and parents, school-aged children and adults.
Project Duration: The Kayoni-project initiated in Copenhagen, Denmark end 2016. First time exhibited in selected sneak previews of its EVA-series at the KL Children and Youth Congress in Aalborg, Denmark January 2019. In October 2019 Kayoni was commercially introduced to market in its first, ready to launch, EVA-series. The now ready to launch Kayoni ABS-series are set for market introduction mid-2020.
Operation Flow: Kayoni-blocks are of various form, size and colors given a 5 mm modulo. High accuracy interconnecting pins and pockets allows assembly in multiple orientations with limitless opportunities. Kayoni comes in sets of 100 to 3200 blocks with illustrated assemblies. Kayoni stimulate learning, selected competencies and skill building through playing and facilitate interaction and developing of social skills. Kayoni is suitable to children and adults anywhere in homes, kindergarten, schools or offices.
Patents: Multiple Intl. Trademarks and Design Patents registrations i.e.:
Danish Register of Patents and Trademarks. VR 2018 00153. D&D Contracting ApS. 2018. Kingdom of Denmark.
Register of European Union Patents and Trademarks (EUIPO). 016304321. D&D Contracting ApS. 2017. European Union.
United States Patent and Trademark Office. 79-213,438. D&D Contracting ApS. 2017. United States of America.
Trademark Office State Administration for Industry and Commerce People’s Republic of China. 016304321/1358181. D&D Contracting ApS. 2018. People’s Republic of China.