Woonwaard Empresa Rechaukaha Teete by Ruud Winder - Rebrandt

Woonwaard Empresa Rechaukaha Teete by Ruud Winder - Rebrandt is a highly esteemed winner of the very prestigious 2021 A' Design Award Itaju in Ta'ãnga Jejapo Competition Category.

ItajuTa'ãnga· 2021

Woonwaard Empresa Rechaukaha Teete

by Ruud Winder - Rebrandt

Client: REBRANDT® — Dutch Masters in Rebranding

A' Design Award Itaju Winner in Ta'ãnga Category

52,774

Verified Award Winner

Verify Award Status for #103738

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Woonwaard Empresa Rechaukaha Teete

Woonwaard ha'e peteĩ empresa rechaukaha teete ojejapova'ekue peteĩ atyguasu ogaita rehegua tuichavéva Países Bajos-pe g̃uarã. Ko rechaukaha teete ipyahu ha katu iñeñangarekópe avei, ha ohechauka py'aguapy ha tekokatu. Pe diseño ohechauka umi oiporúva óga joavy ha mba'e porã ojehupytýva ojeporúramo óga. Peteĩteĩ jeporu oñeme'ẽ peteĩ aty ipe'aỹva círculo-kuéra rehegua, ojeguerúva peteĩ diseño ypy oguerekóvagui hetave 250 círculo iñemohenda ha isa'y joavýva. Umi kuatia ojekuatiáva oiporu kuatia FSC certificado seis Pantone sa'y hũndive. Umi jeporu digital omomichĩ kuatia jeporu.

The Recognition

About the A' Design Award Itaju

Woonwaard Empresa Rechaukaha Teete ohupyty A' Design Award Itaju, peteĩ ñehechakuaa heta prestigioso oñeme'ẽva diseño primera clase, maravilloso ha sobresaliente-pe. Umi ganador Itaju ha'e creación heta innovador, visionario ha glamoroso ohesape'ỹva ohechaukáva genio, sabiduría ha habilidad umi diseñador-pe. Oñeha'ãrõ Woonwaard Empresa Rechaukaha Teete ha'eha peteĩ invento ojehechakuaavéva, tendencia omoĩva ha monumental ome'ẽva valor ndojehecháiva. Ko diseño ohupytýva A' Design Award Itaju ha'e proyecto espectacular ha respetado ohepyme'ẽva heta ha ombohasáva límite arte, ciencia, diseño ha tecnología rehegua. Woonwaard Empresa Rechaukaha Teete omoheñói sentimiento ipotapy mbarete, omokyre'ỹ pasión, ombokyre'ỹ creatividad ha ñanemombyasy.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The unique brand identification program quickly revealed that the Woonwaard identity had to be modern, yet serious, and it had to convey calmness and serenity. The identity also had to represent the diversity of the tenants and the positive aspects of renting.
Dimensions & Packaging: Each application in the identity is given a unique set of circles. Made possible by a balanced basic design with more than 250 circles in different compositions and colors, the media are printed on FSC HVO paper in 6 Pantone colors plus Black.
Tags: rebranding, award, rebrand, rebrandt, woonwaard, corporate, id, identity, housestyle, dutch agency
Production Technology: It goes without saying that the set of resources complies with all the most sustainable guidelines. FSC certified, but also digital applications instead of paper. An organization that is so strongly represented in the daily lives of many tenants should set a good example in this.
Design Challenge: The multiple character of being solid and stable, and also being active and progressive. both sides have been successfully covered in the overall corporate identity.
Research: The rebranding of one of the largest housing associations in the Netherlands started in 2020 in the region Amsterdam. The rebranding is already a global Award winning project but more importantly; in addition to the client and its employees, the tenants have enthusiastically embraced the new design.
Inspiration: Woonwaard is one of the largest housing associations in the Netherlands. In everything they do - building, maintaining and renting out houses - their main goal is to offer people a home on a sustainable and inclusive way. The activities of the association are carried out without a profit motive. Woonwaard offers a relatively large number of social housing, and since 2019 Woonwaard it can claim the title of the most sustainable housing association of the Netherlands.
Project Duration: 3-4 Months region Amsterdam, The Netherlands
Operation Flow: DTP and Print productions: Koopmans’ drukkerij Zwaag – www.koopmansdrukkerij.nl
Team Members: Designer | Design and Brand Architecture: Ruud Winder - www.linkedin.com/in/ruudwinder
Brand Storyteller - Corporate Story of Woonwaard: Vincent Jeitler – www.linkedin.com/in/vincentjeitler
Brand Stylist - Brand-Identification-Program + Styling: Nikkie Wester
Junior Designer - Graphic Design: Simone Winder
Animator - Animation and Graphics: Peter Puntman
Client: Woonwaard - Anniek van Belle, Nina Beute
Image Credits: All rights REBRANDT®